Javier Albarracin

Current

• CEO at Inventarte USA Corp

Past

• Manager Business Intelligence at Interbank
• Manager, Database Marketing at Interbank
• Senior Associate at DiamondCluster International

see less...

Education

• INCAE MBA
• Universidad de Piura
• Universidad de Lima

see less...

Recommended

7 people have recommended Javier

Connections

144 connections

Industry

Internet

Websites

• My Blog
• My Company
• My Website

Javier Albarracin’s Summary

Internet Entrepreneur, launched several succesful projects like the peruvian auctions portal Rematazo.com, the latin american blogs directory Blogalaxia.com, the videoblog Telurica.com and the newest launched polytical videoblog Utero.tv.

Also manages the blogging network http://blogs.com.pe which is focused mainly in women.

Management Consultant with substantial experience on CRM / CVM Related Projects in Latin America (Mainly in Brazil) Have developed and delivered several roadmaps for CRM related implementations.

Customer focused: Already worked for more than 3 TOP LatAm Banks analyzing their customer needs and designing offers for several business objectives: Adquisition, Development and Retention of Customers.

Application and Database Designer in a variety of business applications like: An automated marketing system (event-driven-marketing), Account Aggregation Portal, SMEs Portal, Balanced scorecard application, Credit card "save team" retention application, Telemarketing software, etc..

Also developed several segmentation schemes based on customer behaviour like Credit Card Customer Clusters, Propensity to Churn Model and a Collection Model.

Particularly interested on making Internet Technologies marriage with real Business Processes and Value creation objectives.

On his private life, Javier enjoy's managing http://www.rematazo.com it's own peruvian auctions portal or typing some entries on his blogs portal perublogs.com

Javier Albarracin’s Specialties:

Blogs, Video Blogs, Search Engine, Internet, Business Strategy, Bank, Peru, Management Consultant, CRM, Customer Value Management, CVM, Direct Marketing, Data Mining, Models, Propensity, Collections, Campaign Manager, Consumer Banking, Consumer Finance, Marketing, Credit Cards, Loans, Deposits, Opt-in Marketing, Web 2.0, Remate, Remates, Auctions, Blog, Perublogs, Portal, PHP, Mysql, Database Marketing, Database programming, Project Management, Business Planning, Application development

Javier Albarracin’s Experience

• CEO

  Inventarte USA Corp

  (Privately Held; 1-10 employees; Internet industry)

  June 2007 — Present (1 year 2 months)

  Shaping the US Hispanic and Latin America digital space. Positioning www.blogalaxia.com and www.telurica.com as leaders on their markets.

• Manager Business Intelligence

  Interbank

  (Privately Held; 1001-5000 employees; IBK; Banking industry)

  March 2006 — January 2007 (11 months)

  Managed test environment, campaigns and competition analysis.

• Manager, Database Marketing

  Interbank

  (Privately Held; 1001-5000 employees; IBK; Banking industry)

  October 2002 — March 2005 (2 years 6 months)

  In charge of the implementation and result-measuring of several micro-campaigns particularly for the Credit Card business. Already made more than 200+ Micro Campaigns.
  
  Analyze and Identify opportunities for activation, retention, development and winback of customers.
  
  Ad-hoc analysis. A lot.

• Senior Associate

  DiamondCluster International

  (Public Company; 501-1000 employees; DTPI; Management Consulting industry)

  February 2000 — September 2002 (2 years 8 months)

  CRM Related Projects : Customer Base Analysis, Designed several initiatives helping companies to improve customer intimacy.
  Account Aggregation Portal Design.
  SMEs Portal Design.

Javier Albarracin’s Education

• INCAE MBA

  MBA, Business Administration, 2006 — 2007

• Universidad de Piura

  PDD, Management, November 2002 — December 2002

• Universidad de Lima

  BA, Management, January 1989 — December 1996

  Prom President

  Activities and Societies:

  Initiated the first email-network between several latin universities.

Additional Information

Javier Albarracin’s Websites:

• My Blog
• My Company
• My Website

Javier Albarracin’s Interests:

Managing of internet website http://www.rematazo.com/ for more than a year, making it hit a 5000 daily visitors average. Developed first Latin American Blogs Directory "blogalaxia.com" & perublogs.com

Javier Albarracin’s Groups:

Perublogs.com - Peruvian community of bloggers., Incae

•    PeruanosMBA member
•    INCAE Business School Alumni member

Javier Albarracin’s Honors:

"Creativity and Innovation" award at Interbank, April 2005
"The trip to Normandy" award at Interbank, Feb 2005
"Best Sense of Humour" award at Interbank, May 2003

Javier Albarracin’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch