Social Interaction Design, Web 2.0, Social Media Design & Strategy
San Francisco Bay Area
- Current
- Past
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- Partner at Illumina Online
- Multimedia Producer at PBS, Scholastic
- Content Developer, Writer at Scholastic, Inc
6 more...
- Education
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- Free University (Freie Universitat), Berlin
- Stanford University
- Recommended
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15 people have recommended Adrian - Connections
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500+
connections
- Industry
- Internet
- Websites
Adrian Chan’s Summary
Adrian Chan is social media expert, consultant, and analyst, providing thought leadership in social media design, a field he has coined "social interaction design." He consults to Web 2.0 companies as well as those seeking to implement Web 2.0 strategies. His social interaction design approach, a mix of conventional design methodologies, psychology, and sociology, aims at the "social interface:" where individual user interactions produce emergent social phenomena.
Adrian believes that the success of any social media investment, be it a themed online community, a mobile application, a widget or facebook application, depends less on meeting conventional definitions of user needs and goals and more on structuring self-reproducing and self-sustaining social practices.
Most of Adrian’s clients have social media in their DNA, and are often startups seeking expertise, product specs, design briefs, use cases, page flow and other design documentation. Other clients operate live sites and services and are either seeking to increase adoption or to address lack of use, disuse, misuse, or other user and social practice challenges.
Adrian uses interaction frameworks developed over past years for a number of use cases and user scenarios, from chat applications to live gaming widgets.
Adrian ranks in the top ten on Google for many social software, social media, and film analysis searches. He also maintains an occasional blog on social media and a blog on film.
• 2008 Senior Fellow, Society for New Communications Research: http://sncr.org.
• 2003 Maggie Finalist Best Online Publication Home Page Design, Best Overall Online Design, Best Online Publication for Yoga Journal.
• 2002 Maggie Winner Best Online Publication for Yoga Journal
• Best Educational Technology Product The Civil War, by Ken Burns. Interactive Laser Disc.
• Oracle Challenge Grant $100,000 winner for a cartoon-making toolkit.
Adrian Chan’s Specialties:
Web 2.0 widgets and applications, social media and social software design, social web user Interface (UI) design, User Experience (UX) design, Social Interaction design (SxD), strategy, search engine optimization, web development, web design, web content, information architecture, brainstorming, creative, branding, marketing
Adrian Chan’s Experience
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Social Interaction Designer, Consultant
Gravity7 (Sole Proprietorship)
(Sole Proprietorship; 1-10 employees; Internet industry)
January 2006 — Present (3 years)
Social Interaction Designer (SxD), providing advisory, consulting, product definition, and UI/architectural help to companies in the Web 2.0 space. Specialist in issues of: social software, tags, blogs, identity and credibility, relations and networks, profiles, etc.
• Social Interaction Design consulting, architecture, interaction design, use cases and strategy for rondavu.com, Anderson DBB, ASmallWorld.com, Popularmedia.com, TrustedOpinion.com, greatnonprofits.org, clipsync.com, Razoo.com, click.tv, Orange-France Telecom labs
• Social Interaction Design for several stealth startups
• UI and Interaction Design for GoingOn.com (AlwaysOn-network)
• Panelist, Milken Institute Global Conference: http://www.milkeninstitute.org/events/gcprogram.taf?function=detail&eventid=GC06&EvID=793 -
Web Developer, Social Interaction Designer, Consultant, Advisor
Gravity7 (Sole Proprietorship)
(Sole Proprietorship; Myself Only; Internet industry)
August 1993 — Present (15 years 5 months)
• Independent web developer as Gravity7. Provided online strategy consulting; company identity systems and branding; site design and development; custom site engineering; custom publishing systems; site and information architecture; copy writing and editing; UI consulting; UX
Selected clients:
• Niman Ranch
• Paige Poulos Communications
• West County Gardener
• Citizens for Eastshore Park
• Yoga Journal
• Wisconsin Coalition Against Domestic Violence
• Game Ready
• Marin Bikes
• Sierra Designs
• Arts Alliance
• Harbinger
• Busy Planet
• Isyndicate
• Webvan
• Smith & Hawken
• Briggs & Riley
• Intraspect
• Commtouch
• Teamtoolz
• Pensare
• Reel.com
• NEC Lumina
Adrian Chan’s Education
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Free University (Freie Universitat), Berlin
n/a, Political Science, Sociology, Media Theory, February 1989 — June 1989
Also engaged in private tutorial in the study of the Frankfurt School and Critical Theory
- Activities and Societies:
- Free University, West Berlin. West Berlin, Germany: 1989
• Awarded Stanford in Berlin scholarship for one year of study. Researched and wrote about media theory, linguistics, and social theory during one semester of study.
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Stanford University
BA, International Relations, September 1984 — June 1988
• BA with honors in International Relations. Thesis: "Unilateral Confidence-building: Reclaiming Sovereignty in the Interest of Peace." Firestone Medal for Excellence.
Stanford in Berlin. West Berlin, Germany: 1986-1987
• Studied German history, foreign policy, literature, and philosophy.- Activities and Societies:
- Stanford Program on International and Cross-Cultural Education, project manager.
Stanford Overseas Studies Department student board member
Active in education and outreach for several non-profits
Founded a Stanford Global Education program
Additional Information
Adrian Chan’s Websites:
Adrian Chan’s Interests:
Post-structuralism, philosophy of Gilles Deleuze, sociology, linguistics, progressive house music, ambient electronica, electric guitar & jam bands, GD, rock climbing, snowboarding, travel, immigration stories, independent films, foreign films, documentary film, multimedia, intellectual history, structuralism, network relations theory, social software http://www.gravity7.com/cd_glossary.html, http://www.gravity7.com/articles_investigations.html, http://www.gravity7.com/articles_observations.html
Adrian Chan’s Groups:
Attention Trust, Creative Commons, BayChi, sncr.org
Adrian Chan’s Honors:
• 2003 Maggie Finalist Best Online Publication Home Page Design, Best Overall Online Design, Best Online Publication for Yoga Journal.
• 2002 Maggie Winner Best Online Publication for Yoga Journal
• Best Educational Technology Product The Civil War, by Ken Burns. Interactive Laser Disc.
• Oracle Challenge Grant $100,000 winner for a cartoon-making toolkit.
Adrian Chan’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
