Online Marketing & Customer Acquisition Manager

Lightbank - Chicago, IL

Posted 729 days ago
  • Experience
    Mid-Senior level
  • Job function
    Other
  • Employment type
    Full-time
  • Industry
    Gambling & Casinos, Computer Games
  • Job ID
    3798533

This is a preview of the Online Marketing & Customer Acquisition Manager job at Lightbank. To view the full job listing, join LinkedIn - its free!Join LinkedIn - its free!

About this job

Job description

DraftDay is a Lightbank-backed fantasy sports startup that offers one day fantasy sports contests for real money. Our site also features the innovative "DraftDay Perfect Lineup," a weekly contest that gives fantasy football fans a free shot at $1,000,000. We're looking to hire a Customer Acquisition Manager to help us spread the word about our exciting new concept.

Desired Skills and Experience

We're looking for a jack-of-all trades customer acquisition and analytics specialist. You should:

  • Have knowledge of the online gaming and fantasy sports industries. Poker and sports gaming experience is a plus.
  • Have SEM, display/re-targeting, and affiliate marketing experience.
  • Embrace a creative approach to customer acquisition. We may need to use unconventional channels to acquire customers.
  • Enjoy constant A/B testing, landing page design optimization, and acquisition funnel optimization.
  • Have at least 3-5 years experience in user acquisition and marketing analytics.

About this company

Lightbank

It’s really an investment vehicle. we’re just putting a formal name behind what we’ve been doing for years now — predominately investing our own money in companies that we start or behind people who have ideas that we’ve actively helped to realize. It’s not a traditional fund. We’re just doing what we do best, helping kick-ass companies that change industries.

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This is a preview of the Online Marketing & Customer Acquisition Manager job at Lightbank. To view the full job listing, join LinkedIn - its free!Join LinkedIn - its free!

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