MARKETING MANAGER, GOLF BRANDS

Perry Ellis International - Miami/Fort Lauderdale Area

Posted 795 days ago
  • Experience
    Executive
  • Job function
    Marketing, Management
  • Employment type
    Full-time
  • Industry
    Retail, Apparel & Fashion
  • Job ID
    3094463

This is a preview of the MARKETING MANAGER, GOLF BRANDS job at Perry Ellis International. To view the full job listing, join LinkedIn - its free!Join LinkedIn - its free!

About this job

Job description

MARKETING MANAGER – GOLF BRANDS

PERRY ELLIS INTERNATIONAL

 


The Marketing Manager for the Golf brands will lead execution and production of marketing programs in support of golf sales force, directing the development of creative strategies for point-of-sale materials, visual merchandising and promotion.  The position is based in our Corporate Office in Miami, Florida. 
 


RESPONSIBILITIES:

 

  • Manage the creative development process for Golf brands
  • Understand and lead sales presentation process
  • Work collaboratively with cross functional departments
  • Build relationships with license partners to guide the business
  • Develop and manage product placement and celebrity seeding initiatives
  • Responsible for budget allocation and development
  • Update/educate internal teams on golf sport and endorser performance
  • Assist with development of brand strategy and initiatives

 

Desired Skills and Experience

  • Bachelor’s Degree in Marketing or Advertising
  • Minimum 3-5 years experience in similar capacity
  • Experience executing celebrity endorsements and sponsorships
  • Strong writing and presentation skills
  • Highly organized with keen attention to detail
  • Possess strong sense of urgency and ability to multi-task
  • Proficient in Microsoft Office
  • Must be a Sports Enthusiast and have a passion for Golf

About this company

Perry Ellis International

Perry Ellis International is a leading designer, distributor and licensor of apparel and accessories for men and women. The company, through its wholly owned subsidiaries, owns or licenses a portfolio of brands that includes 30 of the leading names in fashion such as Perry Ellis®, Savane®, Jantzen®, Original Penguin® by Munsingwear®, Cubavera®, Laundry by Shelli Segal®, Gotcha®, Callaway® Golf Apparel, Nike® Swim, C&C California®, Pierre Cardin® and Grand Slam®.

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