Senior Manager - Online Content Strategy

Sam's Club - Bentonville, Arkansas

Posted 836 days ago
  • Experience
    Mid-Senior level
  • Job function
    Marketing, Advertising, Product Management
  • Employment type
  • Industry
    Wholesale, Internet, Marketing and Advertising
  • Job ID

This is a preview of the Senior Manager - Online Content Strategy job at Sam's Club. To view the full job listing, join LinkedIn - its free!Join LinkedIn - its free!

About this job

Job description

  • Drives the execution of multiple business plans and projects for Content Strategy and Management.
  • Ensures business needs are being met.
  • Establishes content and imaging direction for and related eCommerce platforms (for example, micro-sites).
  • Oversees content standards and governance for production, publishing, and search engine optimization (SEO) processes.
  • Promotes and supports company policies, procedures, mission, values, and standards of ethics and integrity.
  • Provides leadership and expertise in eCommerce content and imaging trends to improve member engagement and drive business results.
  • Provides supervision and development opportunities for associates.

Desired Skills and Experience

Minimum Qualifications

  • Bachelors degree in Marketing, Retail Marketing, Journalism, Communications, Advertising or similar field. 
  • At least 5-7 years experience working in digital field; eCommerce of Multichannel exposure preferred.
  • At lease 4 years experience in retail product content and web copy development.
  • At least 3-5 years managing or leading people/teams and/or resources.
  • Excellent understanding of creating, developing and managing content strategy and processes.
  • Working knowledge of graphic and web design principles and experience with current web technologies
  • Experience working closely with design, interactive agencies, and user experience teams.
  • Understanding of retail web site objectives and experience establishing and evaluating metrics to determine content effectiveness.
  • The ability to act as an advocate for the customer, and has a strong understanding of user-centered design and navigation structures.

Additional Preferred Qualifications

  • Working knowledge of digital product photography for web.
  • Basic understanding experience of current web technologies (HTML, CSS, Mobil and JavaScript)

About this company

Sam's Club

As a most unique and forward-thinking retail employer, Sam’s Club helps our members live better by providing them great value on the things they need — both for their businesses and their homes. What makes Sam’s Club unique is the format we use to serve our customers. Our clubs give members access to a wide selection of large-volume items at value prices. Working at Sam's Club means working behind the scenes of a unique retail operation. The decisions to best serve our members have a profound impact on millions of people. We pride ourselves on our progressive environmental practices and the ability to change with the times. We look for people who can think creatively, make smart decisions, and anticipate future trends in retailing.  


  • Medical Benefits – Every associate and their families can become eligible for health coverage with over 70+ choices. • Dental Coverage – Full-time associates are eligible to enroll in our Dental Program. • Associate Discount – 10% off regularly priced, general in-store merchandise or on • 401(k) – Matching contributions to your 401(k) up to 6%. • Stock Purchase – Our Associate Stock Purchase Program allows associates to purchase stock without most brokerage fees, as we match a portion of their contribution. • Associate Development – Training and development is an ongoing part of an associate’s life. We aim to provide the tools and resources to help them achieve their career goals.

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