Head of Marketing (Philippines)

Google - Singapore , Singapore

Posted 863 days ago
  • Experience
    Not Applicable
  • Job function
    Marketing
  • Employment type
    Full-time
  • Industry
    Information Services, Internet
  • Job ID
    2993262

This is a preview of the Head of Marketing (Philippines) job at Google. To view the full job listing, join LinkedIn - its free!Join LinkedIn - its free!

About this job

Job description


This position is based in Singapore.

The area: Marketing

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And, we approach marketing in a way that only Google can--breaking the rules, redefining the medium, making the user the hero, and ultimately, letting the technology speak for itself.

The role: Head of Marketing (Philippines)

As a Marketing manager, you are a fully dedicated business leader, shaping the future of one of our many Google products. Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (AdWords, AdSense, DoubleClick, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a loyal consumer base. This means you work with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering and more. The role enables you to shape the product development process, organize product launches from beginning to end and form future marketing strategy.

Responsibilities:
  • Support Google's growth and revenue generating efforts in Philippines, through effective and results-focused marketing campaigns and build and mentor a world-class team to handle all of Google marketing efforts in Philippines.
  • Lead the development of Google's marketing plans for consumer, advertiser and publisher products in the region, working closely with the Google product, sales and PR teams.
  • Evaluate consumer marketing opportunities and initiate programs to increase awareness of Google products through development of creative programs, brand awareness campaigns and promotions.
  • Drive the implementation of marketing campaigns including: Direct marketing, affiliate marketing, online/offline advertising and promotions.
    Minimum Qualifications:
  • BA/BS degree (In lieu of degree, 4 years relevant work experience).
  • 10 years work experience in product marketing, direct marketing, marketing program management or consulting.
    Preferred Qualifications:
  • MBA or other advanced degree.
  • Interest in analyzing products, customers and market dynamics.
  • Excellent organizational and analytical skills.
  • Strong aptitude for determining the optimal way to position products in the market.
  • Fluency in English and Filipino
  • About this company

    Google
    Google is not a conventional company, and we don't intend to become one. True, we share attributes with the world's most successful organizations - a focus on innovation and smart business practices comes to mind - but even as we continue to grow, we're committed to retaining a small-company feel. At Google, we know that every employee has something important to say, and that every employee is integral to our success. We provide individually-tailored compensation packages that can be comprised of competitive salary, bonus, and equity components, along with the opportunity to earn further financial bonuses and rewards. Googlers thrive in small, focused teams and high-energy environments, believe in the ability of technology to change the world, and are as passionate about their lives as they are about their work.

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