Yuri van Geest

Yuri van Geest

Co-Founder/Organizer at TED Amsterdam

Rotterdam Area, Netherlands

Current
  • Co-Founder/Co-organizer/Sales at NextHealth Conference 2010
  • Co-Founder/Organizer/Sales at TED Amsterdam
  • Freelance Specialist on Online and Mobile Marketing/Sales as well as Metaverse Marketing at Trend8
  • Co-Founder / Sales at Mobile Monday Amsterdam
  • Editor at Emerce
Past
Education
  • NCOI
  • Erasmus Universiteit Rotterdam
  • Erasmus Universiteit Rotterdam
Connections
500+ connections
Industry
Internet
Websites

Yuri van Geest’s Summary

15 years of digital cross media experience. Focus on digital media in general (fixed and mobile Internet, Metaverse, DTV, iTV, IP TV). Some facts:

- One of the Top 100 Marketeers in the Netherlands in 2008 and 2009 (May, Journal of Marketing/Tijdschrift voor Marketing)

- Concept + Execution for Vodafone Mobile Clicks 2008 and 2009 (150.000 euro prize money for UK and NL mobile start-ups)

- Jury member for SpinAwards Mobile in 2008 and 2009

- External participant for Innovation Platform 2008

- Part of the China Innovation / Business Trip 2008 for Digital
Media / Mobile Track (www.chinareis2008.nl) organized by Marketingfacts and InterimIC.

Clients:
- MIT
- Vodafone (Vodafone Mobile Clicks & Mobile Widget Camp)
- T-Mobile/Google (Android Dev Camp)
- eBay/Marktplaats.nl
- PON Automotive
- UPC
- Direct Wonen
- Ricoh
- Schiphol
- Media Republic
- Lost Boys
- BVH
- Ziggo
- Essent

Sites: http://tedxams.ning.com/ and www.mobilemonday.nl
Twitter : www.twitter.com/vangeest
Blog : www.yuri.typepad.com

Yuri van Geest’s Specialties:

Experience in mobile internet, vision, digital strategy, offline events, concepting, digital sales and marketing, consultancy and business development. Different references and recommendations available in the context of successful (freelance) project deliverables.

My specialties are trends, mobile internet and online marketing


Yuri van Geest’s Experience

  • Co-Founder/Co-organizer/Sales

    NextHealth Conference 2010

    (Health, Wellness and Fitness industry)

    April 2009Present (4 months)

    This will be a new, cutting edge, international, high profile Health conference with innovative digital media. More later.

  • Co-Founder/Organizer/Sales

    TED Amsterdam

    (Internet industry)

    April 2009Present (4 months)

    The first TED event in Amsterdam

  • Freelance Specialist on Online and Mobile Marketing/Sales as well as Metaverse Marketing

    Trend8

    (Internet industry)

    May 2007Present (2 years 3 months)

    Customers:
    - MIT
    - eBay (Marktplaats.nl)
    - Pon Automobiel (VW)
    - Direct Wonen
    - BVH
    - HRO

    Mobile, online and Metaverse activities:
    - Interim
    - Project management
    - Presentations + Moderator
    - Workshops
    - Consultancy

    Frequently, I am a speaker in national and international conferences on topics like the Metaverse, online and mobile marketing, web 2.0, social media and digital media trends. E.g., InnoEurope 2008, Nijenrode Masterclass Interactive Marketing, Platform Innovation Marketing, 3MO, NIMA and DDMA iLounge.

    Occasionally, I am a columnist/blogger for Marketingfacts, the number one marketing blog in Holland.

  • Co-Founder / Sales

    Mobile Monday Amsterdam

    (Wireless industry)

    May 2007Present (2 years 3 months)

    Mobile Monday (MoMo) is open for partnerships. Current Dutch partners: Vodafone, CM and Nedstat.

    Mobile Monday (www.mobilemonday.net) is a global market leader in communities for mobile internet with more than 100.000 mobile professionals. It is a global community of offline events fostering cross-border business development to share best practices from global markets. Active in 70 places around the world: from New York to Tokyo, from Mumbai to Toronto, from LA to Seoul, from Shanghai to London.

    The Amsterdam chapter (MoMoAMS) has 2.800+ members since May 10th, 2007.

    More info: http://www.mobilemonday.nl.

    Keynote speakers in our events:
    - Bruce Sterling (Wired, Well, Shaping Things)
    - Joseph Pine II (MIT, Multiverse, Authenticity, Experience Economy)
    - Doc Searls (VRM, Cluetrain)
    - Tomi T Ahonen (Digital Korea, Communities Dominate Brands)
    - Jyri Engeström/Jaiku (Google)
    - Howard Rheingold (Smart Mobs)
    - Alan Moore (Mobile Society)
    - Jamais Cascio (Worldchanging.com, IFTF)
    - Robert Rice (AR)

  • Editor

    Emerce

    (Publishing industry)

    May 2005Present (4 years 3 months)

    Emerce is the leading digital media magazine in the Netherlands since 1997. Monthly editor/book reviewer related to marketing, digital media, innovation, technology and trends.

    Some examples of book reviews:
    - Daemon: Bot-Mediated Reality / Daniel Suarez
    - ANATHEM / Neal Stephenson
    - Emotionomics / Dan Hill
    - Theory U / Otto C. Scharmer
    - Knowledge Management / Mathieu Weggeman
    - Future of the Internet / Jonathan Zittrain
    - Mobile Advertising / Chetan Sharma
    - Everything is Miscellaneous / David Weinberger
    - Authenticity - What Consumers Really Want / Joseph Pine II
    - The Wealth of Networks / Yochai Benkler
    - The Long Tail / Chris Anderson
    - The Search / John Battelle
    - Emocode / Susanne Piët
    - Convergence Culture / Henry Jenkins
    - Wikinomics / Don Tapscott
    - Rise of the Creative Class / Richard Florida
    - World Changing / Alex Steffen
    - Radical Evolution / Joel Garreau
    - Blink ! / Malcolm Gladwell

  • Co-Organizer

    Android Development Camp Amsterdam (ADCA)

    (Privately Held; Internet industry)

    December 2008February 2009 (3 months)

    First Android Development Camp in the Netherlands. Sold out in 2 weeks with 250 mobile Android developers.

  • Co-Founder / Partner

    SPRXmobile

    (Wireless industry)

    May 2008December 2008 (8 months)

    Services:
    Mobile Vision
    Mobile Strategy Consulting (scenario planning, strategy and roadmaps)

    Mobile Concepting
    Mobile Marketing Campaigns

    Mobile Workshops
    Mobile Presentations
    Mobile Think Tank
    Mobile Experiences / Events (Mobile Monday Amsterdam)

  • Program Manager Internet/Internet Marketing Manager

    Nuon

    (Public Company; 5001-10,000 employees; Oil & Energy industry)

    June 2005May 2007 (2 years)

    - Site owner for the consumer website (> 2 million consumer households); commercially responsible for www.nuon.nl (conversion) and eMarketing (qualified traffic)
    - Commercially responsible as project executive for developing new Nuon website (business case, requirements, stakeholder management and supplier(s) selection)
    - Driving Internet traffic to www.nuon.nl using RMX, search engine optimization (SEO) and ads, affiliate marketing, e-mail marketing, web survey leads and viral marketing.
    - Strategic overview of key Internet projects (program management)
    - Change management on different organizational levels
    - Evaluation of different Internet agencies (strategic, financial)
    - Developing content sponsoring deals with top10 portals like eBay
    - Road map/vision for digital media until 2011
    - eGovernance within Nuon Retail

  • Business Development

    Mediakabel

    (Privately Held; 51-200 employees; Broadcast Media industry)

    November 2003May 2005 (1 year 7 months)

    - Setting up new cross digimedia venture with different partners like LogicaCMG, MoMac and Jet-Stream (IP TV, DTV, mobile TV)
    - Creating financial models/business planning/business case for cross media platform for mobile and fixed Internet as well as IP TV
    - Product marketing plan for mobile video services (tactical, operational)
    - Spotting emerging niche content for mobile Internet (US, user generated mobile movies)
    - Sales Consultancy for Casema IP TV deal (one of the first IP TV pilots in Holland)

  • Managing Consultant

    AdValue/Reddion

    (Internet industry)

    February 2001October 2003 (2 years 9 months)

  • Business Researcher & Internet Project Manager

    Compaq/HP

    (Public Company; 10,001 or more employees; Computer Hardware industry)

    September 1998December 2000 (2 years 4 months)

  • University Teacher on Innovation Management and Strategy

    Erasmus University Rotterdam

    (Educational Institution; 201-500 employees; Higher Education industry)

    September 1997July 1998 (11 months)


Additional Information

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