Executive Producer
Greater Philadelphia Area
- Current
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- Executive Producer at Philly.com/Philadelphia Media Holdings
- Past
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- Online Content Development & Distribution at Ottaway Newspapers
- Executive Editor at Jewish New Jersey, a free weekly newspaper
- President at JNJ Media Group, Inc.
3 more...
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Yoni Greenbaum’s Summary
Yoni is currently the Executive Producer of Philly.com where he is leading a team bent on creating a website that will be a model for the industry. In his first year at the site, traffic has grown by 53%.
Previously, Yoni worked at Ottaway Newspapers where he focused on online content development, distribution and strategy. Yoni coached reporters and editors and online staffs, helping them develop online content and grow their audience. He also worked with the corporate web development team to ensure that editorial content had a home in new products.
Yoni got his introduction to journalism working as an editorial assistant at New York Newsday during its heyday in the ‘80s. He was fortunate to learn from the likes of Jimmy Breslin, Murray Kempton and Sidney Schamberg. Hired as an Editor at the Bergen Newspaper Group in 1997, Yoni was in charge of the production of three weekly newspapers serving 25 communities in Bergen County and was involved in the launch and production of a weekly entertainment magazine serving Bergen County.
In 1998 Yoni joined the Herald News, a 40,000-circulation daily newspaper in Passaic County. Prior to being appointed City Editor, Yoni was Business Editor and Research Editor. Under his editorship the Herald News received the New Jersey Press Association’s General Excellence Award and his reporters received recognition by the Deadline Club and the Society of Professional Journalists.
As an editor, Yoni has traveled to Israel and Palestine to report on the start of the second Intifada, and also to Poland, to report on the country’s westernization.
In October 2005 he joined the Courier-Post in Cherry Hill, NJ as Metro Editor and was also instrumental in the expansion of the newspaper’s online presence.
Yoni founded Jewish New Jersey, a free weekly newspaper, in July 2006. He served as Executive Editor and was President of its parent company. In addition, Yoni conceived and built JNJ's online presence.
Yoni Greenbaum’s Specialties:
Newspaper Technology, Online Media, Branding, Social Networking, Audience Development, Content Distribution, Production & Work Flow. Dreamweaver, Photoshop, Microsoft Office (including Visio), HTML, PHP and CMS.
Additional Information
Yoni Greenbaum’s Websites:
Yoni Greenbaum’s Groups:
Society of Professional Journalists, Investigative Reporters and Editors, Inc., National Institute for Computer Assisted Reporting, The Poynter Institute, The Freedom Forum, Tribe of Angels, Techdirt Insight Community - Certified Expert.
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Society of Professional Journalists -
Newspaper Professionals Network
Yoni Greenbaum’s Contact Settings
Interested In:
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- job inquiries
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