Yaniv Yaakubovich

Current

Consultant, Search Analytics (Internship) at 360i

Past

Project Manager at Atlanta CEO Council
MBA Graduate at Goizueta Business School
Business Consulting Intern at SAP

Marketing Strategy Consultant-GMSC at Coca-Cola Enterprises
Product Launch Manager, Video Blogging Platform at blogTV.com
Business Development Associate, North American Market at Tourico Holidays
Software Product Manager at Ki-Bi Mobile Technologies
Software Development Team Leader at Real Time Image

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5 more...

Education

Emory University - Goizueta Business School
The Academic College of Tel-Aviv, Yaffo
IDF Elite Academy for Computer Science

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Recommended

7 people have recommended Yaniv

Connections

500+ connections

Industry

Management Consulting

Websites

Yaniv Yaakubovich’s Summary

Insightful, result driven expert of building internet products with notable success in leading all stages of product development from incubation to successful launch and high adoption rates.

Led development of internet products in a variety of fields including video blogging platform, mobile content distribution, SaaS for travel products, and medical imaging.

Offers a unique customer facing experience, working with customers in US, UK, Singapore and South America.

Yaniv Yaakubovich’s Specialties:

Product Management - from incubation to success, Software as a Service (SaaS), Market Analysis, Marketing, New Products Development, Innovation, System Analysis, Branding, Web 2.0, SEO

Yaniv Yaakubovich’s Experience

Consultant, Search Analytics (Internship)

360i

(Privately Held; Marketing and Advertising industry)

September 2009 — Present (3 months)

360i is a digital communications agency that drives results for Fortune 500 marketers through insights, ideas and technologies.
- Defined and built new tool for campaign testing evaluation; Worked with the following services: Radian 6, Omniture, coreMetrics, Google Analytics, SearchIgnite
Project Manager

Atlanta CEO Council

(Non-Profit Organization Management industry)

July 2009 — September 2009 (3 months)

www.atlanceceo.org
- Manage the launch of the Virtual Venture Conference
- Wrote PRDs. Defined web strategy (twitter, website)
- Build project plan and budget
MBA Graduate

Goizueta Business School

(Educational Institution; Higher Education industry)

August 2007 — May 2009 (1 year 10 months)

Concentration in Strategy and Marketing
Business Consulting Intern

SAP

(Public Company; SAP; Computer Software industry)

March 2008 — September 2008 (7 months)

- Developed new customer evaluation strategy process which reduced data collection and analysis time from 80 man hours to 1/3 man-hour; Process was adopted by all of SAP’s industry practices and replaced the off-shore process
- Conducted on-site interviews of C-level executives of Fortune 50 companies to analyze their strategy and pain points; Assisted in essential steps of 5 major deals
- Researched business transformation achieved by SAP’s customers and developed 10 internal case studies; Cases were published globally and used by SAP teams for future sales development
Marketing Strategy Consultant-GMSC

Coca-Cola Enterprises

(Public Company; CCE; Consumer Goods industry)

January 2008 — May 2008 (5 months)

- Developed social media strategy for the channel
- Managed data analysis and developed channel strategy plan; Resulted in new channel management strategy by the company
- Developed strategic recommendations for comprehensive promotions & communications tools including recommended media and targeted messaging
Product Launch Manager, Video Blogging Platform

blogTV.com

(Internet industry)

December 2006 — June 2007 (7 months)

- Managed $600K project from idea stage to completed website with over 900,000 users worldwide
- Defined resource allocation of R&D, outsourcing vendors and marketing; Project successfully completed earlier than planned with below budget final cost
- Defined product features and developed go-to-market strategy; First in the market to combine chat and streaming video
Business Development Associate, North American Market

Tourico Holidays

(Privately Held; Hospitality industry)

March 2006 — December 2006 (10 months)

Tourico Holidays is a leading provider of Software as a Service (SaaS) for the travel industry
- Analyzed and defined customers’ web strategy to assist sales growth; Led SEO and SEM campaigns
- Achieved 20% increase in penetration rate of the company’s product among its customers
- Managed professional services for the North & South America markets
Software Product Manager

Ki-Bi Mobile Technologies

(Public Company; Computer Software industry)

January 2005 — March 2006 (1 year 3 months)

Ki-Bi Mobile was a start-up company that developed a smart card and web services to promote mobile content purchasing (IPO in London)

- Managed company’s monitoring product; Created detailed functional specifications and wrote product requirements
- Managed simultaneous customization and data mining projects with mobile operators in Canada, Singapore and UK; Resulted in creating new revenue streams from music, video and games, for the operators
- Conceptualized and developed a new product, which opened additional market of educational content
Software Development Team Leader

Real Time Image

(Internet industry)

May 2000 — January 2002 (1 year 9 months)

Start-up company – medical imaging software. Created first worldwide market for remote radiological interpretation

- Led the development of the product’s web applications using Microsoft web technologies
- Promoted to lead the development of web interface after 5 months
- Directed customization for European clients

Yaniv Yaakubovich’s Education

Emory University - Goizueta Business School

MBA , 2007 — 2009

President of Business Technology Association, Coke team member in GMSC, Worked with Dr. Raj Srivastava on B2B Marketing

Activities and Societies:

Goizueta Board Fellows - Horizon Theatre, Business Technology Club, Goizueta Consulting Association, Goizueta Marketing Strategy Consultancy
The Academic College of Tel-Aviv, Yaffo

BA , Computer Sceience , 2000 — 2004

Co-founder and first chair person of the alumni organization

Activities and Societies:

Alumni organization
IDF Elite Academy for Computer Science

Computer Sceience , Computer Programming , 1998 — 1999