
Creative Director at Abilbo/Abcn, Owner at paraphernalia.tv and founder haiku-media
Barcelona Area, Spain

Creative Director at Abilbo/Abcn, Owner at paraphernalia.tv and founder haiku-media
Barcelona Area, Spain
I am a creative director and multimedia designer. I have worked in several advertising agencies and design studies, having formed part and directing equipment with high creative level and of exigency.
The last years I have specialized in creativity and applied design to new media, as in Web and interactive television. In addition, I have developed to processes related to usability engineering and development multimedia.
My anxious personality has taken to me to experiment in fields like music, the photography, the programming… During seven years I have arranged my work with teaching in several universities of matters like creativity, graphic design and usability engineering.
Something had to be the wire of all this. I believe that it is the necessity that I must to communicate ideas, using for it any type of support.
Creativity.
Art direction.
Interactive television.
Consultancy in Usability Engineering .
Multimedia development.
(Privately Held; 11-50 employees; add; Marketing and Advertising industry)
March 2005 — Present (4 years 9 months)
Creative and strategic planning based on client’s marketing objectives, conceptualization, and supervision of quality and team workflow leadership.
Main clients: Generalitat de Catalunya, Partit dels Socialistes de Catalunya, Coac, Caja de Ahorros del Mediterráneo, Turisme de Catalunya, Grupo Rba, Barcelona Activa, Copca-Cidem, Egeda, Mnac.
(Music industry)
September 2004 — Present (5 years 3 months)
We are a multimedia singular and surprising company. We specialize in creativity, direction of art, consultancy in usabilidad, composition, arrangements and musical edition...
Main clients: Activa multimedia, Fete textil, Baobab, Ajuntament de Mataró, Casa de la Música Popular...
(Educational Institution; 51-200 employees; Research industry)
2003 — 2005 (2 years )
I helping provide to la Salle University with a unique User Lab, still referenced all along Europe several years later its creation.
Main clients: Infojobs, Conei, Generalitat de Catalunya Goverment, "la Caixa" banking services, TV3 catalonian television, Braun ...
(Telecommunications industry)
April 2000 — September 2005 (5 years 6 months)
I want to think that my years of teaching helped some persons to acquire knowledge that will allow them to turn into better professionals. And also they amused themselves doing it...
(Broadcast Media industry)
2002 — 2003 (1 year )
Two years imagining as it will be the television and the hearth of the future is a luxury that I will never be able to value for his measured joust.
My contribution from the world of the creativity, the usabilidad and the graphic design of interfaces from the think tank of the company turned out to be a very interesting and enriching challenge.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2000 — 2002 (2 years )
To found a company is something complicated. In my case it was simple, since I was provided with the best team who should imagine.
Big creative with that we invent a new way of understanding the business the interactive advertising.
Main clients: Editorial Planeta, Dorna, geoplaneta
(Privately Held; 51-200 employees; Financial Services industry)
1998 — 2000 (2 years )
It was a luck to be a part of firstly interactive agency of the country. Many of my partners are now out-standing creative, with them we invent new ways of making something very ancient: to communicate.
Main clients: "la Caixa", Nestlé,
(Graphic Design industry)
1995 — 2000 (5 years )
A perfect occasion to take the pulse to the young talents of the graphic design, to learn of them and to try to transmit passion for the world of the graphic design and the creativity.
(Marketing and Advertising industry)
1994 — 1998 (4 years )
Responsibility in the direction of art of the principal campaigns. Qualitative control of the providers. Coordination and pursuit of the flow of work of the teams of graphic designers of the agency.
Main clients: Katia, Esselte, Turisme de Barcelona, BJC
Master , Creativity, Interaction and New Media , 1994 — 1995
Graphic Design and Art Direction 1990 — 1994
Graphic Design and Art Direction 1990 — 1994
music and comics.
First prize at IGC awards for "user lab, laboratorio de usabilidad de la salle (Universidad ramón llull)". 2005
Finalist at "el Sol" de San Sebastian for "serratarres web site". 2002
Fist prize at AUI awards (asociación de usuarios de internet de españa) for geoplaneta.com. 2000
Finalist at "Líderes de marketing 28º edición del Club de Marketing de Barcelona" awards. 1998
Finalist certificate at new york awards for "Turisme de barcelona". 1997
Exhibit Laus award in typography design. 1997
First prize at Anuaria awards. 1997
Finalist at Anuaria awards. 1996
First prize at Anuaria awards. 1996