Patricia Bathurst

Current

• Writing and presentation consultant at Ardent Hotel Advisors - Scottsdale, AZ
• Freelance writer at Writing in Arizona (Sole Proprietorship)

Past

• Member Communications Manager at Best Western International
• Director of Communications at Department of Human Services, Philadelphia, Pa

Education

• Duquesne University

Recommended

2 people have recommended Patricia

Connections

120 connections

Industry

Public Relations and Communications

Websites

• My Website

Patricia Bathurst’s Summary

Writing - Publications
 Coordinated move to electronic publication/communication for BWI;
managed member intranet
 Created quarterly legislative newsletter and gained national recognition
for city agency
 Organized award-winning publication redesign, graphic and content for
agencies' publications, health system's community publications

Strategic P R
 Created, mplemented comprehensive communication plans, collateral,
for major hotel brand's new programs
 Favorably repositioned image of two key city agencies
 Implemented award-winning, community-targeted program to gain
70% pariticpation increase in hospital's health education/screening
programs
 Created public service campaigns - increased awareness, participation
in public agency programs

Consulting
 Worked closely with executives, management to create multi-
faceted communication plans
 Designed white papers on critical public issues, placed with
key media, opinion leaders
 Directed corporate identity strategy for parent corporation and
member subsidiaries
 Managed advertising and marketing consulting agency for corporate
management

Media Relations/Crisis Communications
 Designed comprehensive, innovative plans for improved media coverage,
press relationships, increased in favorable coverage for
Pittsburgh Urban Redevelopment, Philadelphia Department of
Human Services
 Positivelly changed media image of two major city agencies and
executives in Pittsburgh and Philadelphia
 Crisis manager - consultant to top management
 Increased media coverage of major city agencies by 50%; of two
community hospitals by 30%

Languages
 Conversational French, Spanish

Patricia Bathurst’s Specialties:

Creative, resourceful writer with ability for rapid turn-around; crisis communications; results-oriented collateral and online content writing. Exceptional cook.

Patricia Bathurst’s Experience

• Writing and presentation consultant

  Ardent Hotel Advisors - Scottsdale, AZ

  (Public Relations and Communications industry)

  2006 — Present (3 years)

• Freelance writer

  Writing in Arizona (Sole Proprietorship)

  (Sole Proprietorship; Myself Only; Writing and Editing industry)

  June 2005 — Present (4 years 2 months)

  A uniquely flexible and adaptable writer with wide-ranging experience. Currently especially focused in business features, health care, architecture/design, development, hospitality, regional features, wine. Exceptionally thorough and resourceful, deadline oriented.

Additional Information

Patricia Bathurst’s Websites:

• My Website

Patricia Bathurst’s Interests:

Small business, entrepreneurs, employment trends, architecture (commercial and residential), interior design, urban/neighborhood development, economic development, health care, hospitality.

Patricia Bathurst’s Groups:

•    LI Arizona; Phoenix, Tucson & Beyond
•    Hospitality Talent
•    Business Success Network Presented By the CKME Group
•    Business Success Network Executive Club

Patricia Bathurst’s Honors:

Top three awards, International Telly Awards ’05 (commercial film/video production (for BWTV Live, a daily news show during major meetings for Best Western International))
Public Relations Society, Southern New Jersey, Berny Award, outstanding publications
Catholic Health Association, Spirit Award, excellence in publications
American Hospital Association, Touchstone Award, excellence in publications
Pittsburgh IABC, Golden Triangle Awards (2), merit in publications
Pittsburgh IABC, Golden Triangle Awards (2), excellence in publications
Society of Professional Journalists, Pittsburgh, Golden Quill, news/features
Women in Communications, Inc., Pittsburgh, Matrix Award, feature writing

Patricia Bathurst’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• expertise requests
• reference requests
• getting back in touch