Woody Goulart

Woody Goulart

Organizational and Strategic Communications

Washington D.C. Metro Area

Current
  • Associate at Booz Allen Hamilton
Past
  • Adjunct Faculty at University of Maryland University College
  • Strategic Communications Management, Executive Communications at Summit Marketing
  • Owner and Co-Founder at G2 Communications LLC
  • Strategic Communications Management, Executive Communications at AARP
  • PR, Marketing Comm. Management, Executive Communications at Mission Cable Television Company
  • Marketing and Advertising Consultant at Freelance
  • Public Relations and Strategic Communications Management at Continental Cablevision Company
Education
  • Indiana University Bloomington
  • Humboldt State University
  • California Polytechnic State University-San Luis Obispo
Connections
64 connections
Industry
Management Consulting
Websites

Woody Goulart’s Summary

* Dual professional background includes Internet and digital media experience along with traditional strategic communication management of issues, messages, projects, corporate change, creative staff, and crisis communication to achieve pinpointed plans for diverse audiences, venues, spokespersons, channels, and media.

* Washington, DC experience in writing major speeches, brief remarks, talking points, articles, opinion editorials, blog entries, internal presentations, and other communications products for the principal officers and executive-level staff within large nonprofit advocacy organization.

* Strong savvy from experience with Internet technology and new media outreach. Hands-on technical skills using both Mac and Windows with MS Office, PowerPoint, Flash video, podcasting software/hardware, online audio/video editing and other digital production and presentation tools.

* Commercial news media experience and advertising experience (radio and cable television).

* Advocacy journalism experience for Washington, DC military client.

Woody Goulart’s Specialties:

• Viewed by colleagues and associates as a forward-looking, big-picture thinker, with keen strategic communications planning and operational skills and talents. Recognized as innovative and entrepreneurial.

• Doctorate and Masters degrees in communication. Bachelor of Science degree in journalism.


Woody Goulart’s Experience

  • Associate

    Booz Allen Hamilton

    (Privately Held; 10,001 or more employees; BAH; Management Consulting industry)

    May 2008Present (3 months)

  • Adjunct Faculty

    University of Maryland University College

    (Educational Institution; 5001-10,000 employees; Higher Education industry)

    September 2005May 2008 (2 years 9 months)

    PhD-faculty level university teaching experience, including 2005 certification for online teaching. Taught business communication courses to adults online and in classrooms at two Maryland campuses (College Park and Shady Grove) from 2005 to 2008.

  • Strategic Communications Management, Executive Communications

    Summit Marketing

    (Privately Held; 201-500 employees; Marketing and Advertising industry)

    December 2006May 2008 (1 year 6 months)

    Full-time strategic communications management and executive communications editorial management including information architecture, design, layout, and managing editor function over print and online newsletter and public-facing website for U.S. military client.

  • Owner and Co-Founder

    G2 Communications LLC

    (Partnership; 1-10 employees; Public Relations and Communications industry)

    January 1998December 2007 (10 years)

    For ten years, Woody Goulart provided freelance communication services such as strategic communication, writing/editing, website writing and hosting, and digital photography exclusively on a contract or project basis.

  • Strategic Communications Management, Executive Communications

    AARP

    (Non-Profit; 1001-5000 employees; Public Relations and Communications industry)

    April 1995August 2006 (11 years 5 months)

    Top-ten market national and international, internal and external strategic communications management and executive communications using both traditional media and digital media.

  • PR, Marketing Comm. Management, Executive Communications

    Mission Cable Television Company

    (Public Company; 51-200 employees; Public Relations and Communications industry)

    January 1993April 1995 (2 years 4 months)

    Mission Cable Television company in Arizona: Successfully handled public relations, executive communications, government relations, community relations, and marketing communications within highly regulated industry. Track record of corporate spokesperson experience dealing with difficult customer service issues and angry audiences.

  • Marketing and Advertising Consultant

    Freelance

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    September 1990January 1993 (2 years 5 months)

    Established successful business plan and operational strategies for local food service business (1990-1993) in Phoenix, Arizona. Served as radio advertising sales consultant, selling and writing advertising in Laughlin, Nevada and surrounding communities (1991-1993) for radio stations in Bullhead City, Arizona.

  • Public Relations and Strategic Communications Management

    Continental Cablevision Company

    (Privately Held; 501-1000 employees; Public Relations and Communications industry)

    November 1982September 1990 (7 years 11 months)

    Continental Cablevision in Boston television market: Successfully handled public relations, government relations, and community relations within highly regulated industry. Track record of corporate spokesperson experience dealing with difficult customer service issues and angry audiences.


Woody Goulart’s Education

  • Indiana University Bloomington

    Ph.D., Communication, 19761979

  • Humboldt State University

    M.A., Communication, 19731976

  • California Polytechnic State University-San Luis Obispo

    B.S., Journalism, 19701973


Additional Information

Woody Goulart’s Websites:

Woody Goulart’s Groups:

Active in IABC Washington, DC

  •    IU Alumni member

Woody Goulart’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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