Bill Matthies

Current

• Principal at Coyote Insight, LLC

Past

• Consultant at Directed Electronics, Inc.
• CEO at The Verity Group
• Senior VP Marketing and Product Development at Pioneer Electronics

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Education

• California State University-Fullerton - College of Business and Economics
• California State University-Fullerton - College of Business and Economics
• California State University-Fullerton - College of Business and Economics

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Recommended

6 people have recommended Bill

Connections

210 connections

Industry

Consumer Electronics

Bill Matthies’s Summary

Regular speaker on issues pertaining to the evolution and impact of technology on consumers. TWICE Magazine columnist.

Bill Matthies’s Specialties:

Experienced in all aspects of planning including product, marketing and channel stategies.

Bill Matthies’s Experience

• Principal

  Coyote Insight, LLC

  (Privately Held; Market Research industry)

  2001 — Present (8 years )

• Consultant

  Directed Electronics, Inc.

  (Public Company; 201-500 employees; DEIX; Consumer Electronics industry)

  January 2001 — December 2001 (1 year )

• CEO

  The Verity Group

  (Privately Held; 201-500 employees; Market Research industry)

  January 1986 — October 1998 (12 years 10 months)

  Founder and CEO of the consumer electronic industry's largest, independent market research and data base marketing company in the United States.

• Senior VP Marketing and Product Development

  Pioneer Electronics

  (Public Company; 10,001 or more employees; Consumer Electronics industry)

  1977 — 1983 (6 years )

  Responsible for marketing and product development for Pioneer car and home audio and video products.

Bill Matthies’s Education

• California State University-Fullerton - College of Business and Economics

  MBA , Marketing , 1973 — 1975

  Activities and Societies:

  Beta Gamma Sigma Honors Society

• California State University-Fullerton - College of Business and Economics

  BA , Marketing , 1971 — 1973

• California State University-Fullerton - College of Business and Economics

  BA , Economics , 1971 — 1973

Additional Information

Bill Matthies’s Interests:

Physical fitness, reading, music, adventure travel, writing.

Bill Matthies’s Groups:

Consumer Electronics Association

•    California State University, Fullerton - Mihaylo College of Business and Economics
•    JobAngels
•    Truck & Auto Customizing magazine

Bill Matthies’s Honors:

Third place novelty division, 1957 Emerson Elementary kite flying contest.

Bill Matthies’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch