Will Sansbury

Will Sansbury

User experience professional focused on content strategy

Greater Atlanta Area

Current
  • Interaction designer at PracticeWorks
  • Freelance user experience designer at Freelance
Past
  • Product Usability Specialist at Silverpop
  • Information Architect at Ipswitch
  • Senior Information Developer and ScrumMaster at Ipswitch
  • Information Developer at Ipswitch
  • Web Designer at PowerServe International
  • Partner/Web Developer at Mental Soup, LLC
  • Web Design Manager at MetroQuest, Inc.
  • Web Production Artist at Globalnet International
Education
  • Southern Polytechnic State University
  • Augusta State University
  • John S. Davidson Fine Arts School
Connections
191 connections
Industry
Marketing and Advertising
Websites

Will Sansbury’s Summary

I am a multidisciplinary user-centered design professional dedicated to creating usable experiences that provide recognizable value for end-users and stakeholders.

I enthusiastically beat the content strategy drum. The Web is, at its core, an information transfer medium, and beautiful designs that fail to take content into consideration throughout the design process will fail to deliver the best results possible.

I am skilled at team facilitation and have the leadership skills to encourage and help others exceed their own expectations.

Will Sansbury’s Specialties:

Content strategy, user-centered design, user research, design research, ethnography, prototyping, wireframing, usability testing, graphic design, writing Web content, search engine optimization

Personal development, continuous improvement, team dynamics, team facilitation, Agile development methodologies, scrum


Will Sansbury’s Experience

  • Interaction designer

    PracticeWorks

    (Public Company; Computer Software industry)

    March 2010Present (1 month)

  • Freelance user experience designer

    Freelance

    (Design industry)

    January 2000Present (10 years 3 months)

    Follow user-centered design principles to create highly usable Web sites backed by effective content strategies

  • Product Usability Specialist

    Silverpop

    (Privately Held; Computer Software industry)

    September 2009March 2010 (7 months)

    Lead user-centered design process to understand users and create wireframes and interactive prototypes to communicate designs that maximize the usability of Web-based interfaces

    Collaborate with technical communication team to use content strategy best practices to improve online help

  • Information Architect

    Ipswitch

    (Privately Held; Computer Software industry)

    January 2009September 2009 (9 months)

    Introduced user experience design process to fifteen-year-old software company

    Integrated user experience design into agile development process

    Conducted ethnographic research to define personas that guided all aspects of product development

    Conducted quantitative customer research using online surveys and social media

    Introduced use of wireframes, prototypes and storyboards to communicate designs

    Championed early usability testing of design prototypes

    Designed parallel Windows and Web-based interfaces for WhatsUp Gold

    Collaborated on design of mobile interface for WhatsUp Gold

    Successfully transitioned usability testing from external vendor to in-house effort

    Expanded user interface review process to include pluralistic walkthroughs of task scenarios

    Led collaborative effort to define and document user interface style guide

  • Senior Information Developer and ScrumMaster

    Ipswitch

    (Privately Held; Computer Software industry)

    February 2007January 2009 (2 years )

    ­­Designed, prototyped, tested, and documented user interfaces of Windows and Web‐based software

    Produced end‐user and marketing collateral for WS_FTP and WhatsUp product lines, including user guides,
    help systems, Web site copy, and video tutorials

    Improved quality of documentation by developing document templates and Ipswitch style guide

    Conducted heuristic usability reviews and usability tests of new user interfaces

    Led three scrum teams in continuous process improvement as ScrumMaster

  • Information Developer

    Ipswitch

    (Privately Held; 51-200 employees; Computer Software industry)

    December 2003February 2007 (3 years 3 months)

  • Web Designer

    PowerServe International

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    July 2001December 2003 (2 years 6 months)

    Managed Web development projects from sales to customer acceptance

    Worked with customers to clarify and define requirements, then devised and executed a project plan

    Provided technical and customer support for over eighty customers

    Wrote monthly column about business and Web technology for local business magazine

  • Partner/Web Developer

    Mental Soup, LLC

    (Internet industry)

    August 1999July 2001 (2 years )

    Worked with a team to design, develop, and maintain Web sites for corporate customers

    Designed and managed proprietary software applications including a content management system and an e‐commerce engine

    Performed marketing, human resources, and customer support functions

  • Web Design Manager

    MetroQuest, Inc.

    (Internet industry)

    June 1997August 1999 (2 years 3 months)

    Led a department of five to develop Web sites for customers

    Assessed customer requirements, designed solutions, and managed team during completion of the project

    Delivered projects within schedule and budget constraints

  • Web Production Artist

    Globalnet International

    (Internet industry)

    January 1997April 1997 (4 months)

    Produced working Web sites from mockups provided by designers

    Created workflow process to manage development process of multiple concurrent projects


Will Sansbury’s Education

  • Southern Polytechnic State University

    MS , Information Design and Communication , 20082011 (expected)

  • Augusta State University

    Bachelor of Arts , English , August 1997December 2002

    Activities and Societies:
    The Bell Ringer (student press), Honors Program, Wesley Foundation
  • John S. Davidson Fine Arts School

    Visual Arts, Writing 19891997


Additional Information

Will Sansbury’s Websites:

Will Sansbury’s Interests:

Content strategy, user-centered design, usability, search engine optimization, Web standards, graphic design, photography (digital and film), Agile development (scrum), single sourcing, prototyping

Will Sansbury’s Groups:

Atlanta Content Strategy
• Assistant Organizer 2009 – present

Society for Technical Communication
• Content Strategy SIG Webmaster
• Atlanta Chapter Webmaster

Usability Professionals' Association
• UX Magazine Editorial Board

Johnnyholland.org
• Dude (editor)

Member of Atlanta Content Strategy, CHI Atlanta,
Information Architecture Institute, IxDA, IEEE Professional Communication Society, Society for Technical Communication
and Usability Professionals' Association

  •    Society for Technical Communication
  •    Catalyze Community
  •    Interaction Design Association
  •    Boxes and Arrows
  •    Technical Writing Professionals
  •    The Content Wrangler Community
  •    CHI*Atlanta
  •    Information Architecture Institute (IAI)
  •    Southern Polytechnic State University Alumni
  •    Usability Professionals Association
  •    User Experience Professionals Network
  •    Agile Atlanta User Group
  •    Johnny Holland
  •    Content Strategy
  •    STC-Atlanta

Will Sansbury’s Honors:

Presented at:
• RefreshAugusta - Augusta, GA, July 2009
• STC Atlanta Chapter - Atlanta, GA, October 2009
• STC Summit - Dallas, TX, May 2010

Merit Award from STC Atlanta Chapter, 2008

Certified ScrumMaster

Certified Author-it Consultant


Will Sansbury’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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