Daniel G. Wiest

Current

• President at Wiest & Associates Inc. - The Customer Acquisition and Retention Company®

Past

• Vice President, Group Account Director at Wunderman

Education

• Long Island University
• New York University

Recommended

1 person has recommended Daniel G.

Connections

117 connections

Industry

Marketing and Advertising

Websites

• My Company

Daniel G. Wiest’s Summary

We help you identify your best prospects, turn them into customers, and then keep them loyal and profitable.

Dan is the founder of President, Wiest & Associates Inc. - The Customer Acquisition and Retention Company® <http://www.wiest.ca>, and personally oversees all client initiatives. His experience with some of North America's largest advertising agencies and client companies is now available to you on a direct basis; without the big agency overhead.

Dan is a major contributor to the marketing industry and has served as Chairman for the Canadian Marketing Association's Annual Digital Marketing Conference. He’s an Executive Committee Member of the CMA's Digital Marketing Council. He has served Chairman of the CMA's Annual Convention and Trade Show for a number of years.

Dan is one of a select group of instructors for the Canadian Marketing Association's Direct Marketing Certification Program, the curriculum that defines direct marketing expertise in Canada <http://www.the-cma.org/certprog/index.html>, and is a frequent speaker on direct marketing and online issues. He is also sought after for customized in-house training and seminars.

Dan spent 10 years in senior advertising agency positions in Canada, and the previous 15 years in various marketing and advertising agency positions in New York City. He has also held direct marketing positions in the publishing and public broadcasting sectors. He has an undergraduate degree in fine arts, and a graduate degree in business from New York University.

He is the author of the introduction for the bible of direct mail production: "Direct Mail Pal - Canada," published by GATF. He is also co-author of the "Search Engine Marketing Primer" series for the Canadian Marketing Association.

Dan’s a former faculty member of the Parsons School of Design in New York. In his spare time, he is a hobby blacksmith and serves on the Board of Directors for Arts Milton.

Daniel G. Wiest’s Specialties:

Direct marketing, direct mail, e-mail marketing, search engine marketing, web site development, customer relationship management, loyalty programs, strategic planning, new business development, training, seminars, keynote speaker, custom in-house workshops. Sector experience includes high tech, insurance, financial services, credit card marketing, publishing, travel, tourism, entertainment, franchise, retail, not-for-profit marketing, and much more.

Daniel G. Wiest’s Experience

• President

  Wiest & Associates Inc. - The Customer Acquisition and Retention Company®

  (Privately Held; 1-10 employees; Marketing and Advertising industry)

  April 2003 — Present (5 years 7 months)

  We are an integrated communications consultancy specializing in direct marketing and online communications. We help you identify your best prospects, turn them into customers, and then keep them loyal and profitable. Training & workshops also offered.

• Vice President, Group Account Director

  Wunderman

  (Public Company; Marketing and Advertising industry)

  1993 — 1997 (4 years)

  Past positions include: Wunderman, SSC&B Lintas, AGA Catalog Marketing and Design, Public Broadcasting (PBS / WNET-TV 13), AMW Direct & Interactive, Frank Vos Advertising, Charles Hansen Publications, DraftWorlwide Canada, Parsons School of Design, McDonnell Haynes, Daniel Gerard Publications, Inc.

Daniel G. Wiest’s Education

• Long Island University

• New York University

Additional Information

Daniel G. Wiest’s Websites:

• My Company

Daniel G. Wiest’s Interests:

Hobby Blacksmithing

Daniel G. Wiest’s Groups:

Chairman, Canadian Marketing Association Annual Conference, 2004, 2005; Programming Chair, Canadian Marketing Association Annual Conference, 2001, 2002, 2003; Chairman, Canadian Marketing Association Annual Digital Marketing Conference, 1999, 2000; Executive Board, Canadian Marketing Association e-Marketing Council, 1999 - Present; Member, Canadian Marketing Association; Board of Directors, Arts Milton

Daniel G. Wiest’s Contact Settings

Interested In:

• consulting offers
• new ventures
• expertise requests
• business deals
• reference requests
• getting back in touch