Chad Wiebesick

Chad Wiebesick

Digital Marketing and Social Media Strategist / President of Ann Arbor Ad Club

Greater Detroit Area

Past
  • Digital Strategy Supervisor at General Motors Planworks
  • Interactive Media Manager at Slack Barshinger
  • Online Media Planner-Buyer at B2BWorks

1 more...

Connections
409 connections
Industry
Online Media

Chad Wiebesick’s Summary

Chad Wiebesick is a nationally-recognized award-winning digital marketing strategist. Chad has judged interactive award shows, presented at conferences throughout the Midwest, moderated panel discussions, published articles in national magazines, served as President and on boards of professional organizations, and won accolades for his professional achievements.

Chad has successfully planned and executed branding and direct response digital campaigns for dozens of clients. Tactics have included social media / Web 2.0, search engine marketing (SEM and SEO), display advertising, rich media, behavioral targeting, online video, performance-based affiliate marketing, email, newsletters, and webinars.

Chad’s work and contributions have earned industry recognition and awards. He was named one of America's interactive Rising Media Stars by OMMA Magazine, the leading publication for online media, marketing, and advertising professionals. Chad was also heralded by Media Magazine as a Top-3 national finalist in their "Creative Media Awards" competition.

He is a blogger and published writer, including writing an editorial on digital strategy for Website Magazine, the nation's largest-circulated magazine for web professionals.

Chad is also a sought-after public speaker in Chicago and Metro-Detroit. He has spoken at numerous industry events and conferences with audiences exceeding 100 people, presenting to nationally-known organizations such as Search Engine Strategies and American Business Media.

Upon moving to Ann Arbor, Michigan, he was elected to the board of the Ann Arbor Ad Club, an affiliate of the American Advertising Federation. Within 15 months, he was elected President of the Ann Arbor Ad Club. He is also on the board of 313 Digital, a 750-member professional organization for interactive marketers in Michigan.

Chad Wiebesick’s Specialties:

Web 2.0, Social Media, Search, Interactive Marketing and Media, Digital Technologies, Strategic Planning, Public Speaking, Online Campaign Data Analysis, Metrics and Measurement, Campaign Insight and Optimization


Additional Information

Chad Wiebesick’s Interests:

Advertising and marketing, new technology, business, politics, mountain biking, skiing, golfing, fishing, hiking, martial arts, gourmet cooking, throwing boomerangs, playing scrabble

Chad Wiebesick’s Groups:

● Ann Arbor Ad Club - President, 2009-2010
● Ann Arbor Ad Club - Membership Chair, 2008-2009
● 313 Digital - board member, 2009
● Interactive Advertising Bureau - member
● Business Marketing Association - past member
● Chicago Interactive Marketing Association - past board member, 2005 and 2006
● Industry speaker at Search Engine Strategies, American Business Media, and other events

  •    KIVA
  •    Obama for America
  •    LA2M - Lunch Ann Arbor Marketing
  •    Online Marketing Experts
  •    313digital
  •    Dynamic Logic Inc. Media Measurement Forum
  •    Search Engine Strategies Conference & Expo
  •    Ann Arbor Ad Club (A2AC)
  •    University of Michigan Alumni
  •    Online Advertising Professionals
  •    Digg
  •    Chicago Interactive Marketing Association (CIMA)
  •    CHICAGO 2016 Olympic Games Supporters
  •    Automotive Digital Marketing
  •    Social Media Marketing
  •    Beyond Interactive Alumni
  •    Slackers
  •    Industrial Marketing Mavens
  •    Ann Arbor Marketing Roundtable
  •    Digital Storytellers

Chad Wiebesick’s Honors:

● Named among America’s interactive “Rising Media Stars" by OMMA Magazine (Online Media, Marketing, and Advertising)

● Heralded by Media Magazine as a Top-3 national finalist in their "Creative Media Awards" competition for interactive strategy

● Selected by AWC association to judge the "Digital Media" category for their Crystal award show in Ohio

● Speaker about social media at Walsh College's "Take Charge" seminar sponsored by Ford Motor Company

● Speaker at University of Michigan's School of Information about social media

● Moderator at Refresh Detroit, "Social Media Panel Discussion" at Washtenaw Community College

● Panelist at American Business Media, Search Engine Strategies Conference (Chicago), Ann Arbor SPARK on topics including social media, search marketing, and interactive strategy

● Published interactive strategy article in Website Magazine, the largest-circulated magazine for web professionals


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