Digital strategist, producer & founder at RAAK
London, United Kingdom
Digital strategist, producer & founder at RAAK
London, United Kingdom
I understand one of digital products' most intractable problems: service discovery.
I am an expert in digital marketing, and adept at crafting messages and using (or building) the right tools to turn these into real conversations with the right people.
I have a background as digital producer, strategist and blogger with 10 years practical experience in developing AND managing large digital projects (including mobile) from concept to successful commercial product.
I also make documentaries in my spare time.
*Strategy: Listening & trend analysis, communication strategy development, story development, concept development,
*Social media: Blog development, bespoke social networks, Twitter tools, Facebook APIs, community management, influencer engagement
*User behavior: Usability, SEO, information architecture