Wendy Kwapis

Wendy Kwapis

Supervisor, Marketing Communications | Terumo Cardiovascular Group

Location
Ann Arbor, Michigan (Greater Detroit Area)
Industry
Marketing and Advertising

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Wendy Kwapis's Overview

Connections

500+ connections

Wendy Kwapis' Summary

I am a people-person that thrives in active environments where I can contribute and grow. Oh, and I wear many hats...

> HAT #1 -- MARKETING COMMUNICATIONS PROFESSIONAL

I am a highly experienced marketing communications professional with over 15 years providing innovative communications strategies and tactics to businesses in the following sectors: medical devices, non-profit associations, solar manufacturing, insurance, automotive, time and attendance, health and beauty, and more. I have also worked for two of metro Detroit's well-known advertising and PR firms.

My experience is vast and includes:

• hiring, managing and retaining marketing teams;
• ongoing collaboration with C-level executives;
• staying abreast of new and emerging marketing tactics and strategies;
• managing vendor relationships including PR firms and advertising agencies; and
• working for small to large national and global companies.

> HAT #2 -- FREELANCE COPYWRITER

I have been a freelance copywriter for six years. During that time, I have supported many small businesses with their writing needs, and I have partnered with a local marketing agencies looking to add additional writing bandwidth. I find my freelance endeavors to be very rewarding. Not only am I able to assist other businesses by spreading the word about their one-of-a-kind service offering, but I'm able to provide the highest quality work at very affordable prices.

> SPECIALTIES:

Agency Management | Brand Strategy | Budget Management | Communication Audits | Copywriting | Crisis Communications | Digital Marketing | Editing | Event Planning & Execution | Facebook/LinkedIn/Twitter Profile Creation & Training | Global Corporate Communications | Global Media/Public Relations | Integrated Marketing Communications | Internal Communications | Magazine/Newsletter Creation | Measurement | Print Production | Resume Writing | Trade Show Planning & Execution | Website Design & Content Management

Wendy Kwapis' Skills & Expertise

  1. Public Relations
  2. Media Relations
  3. Marketing Strategy
  4. Marketing Communications
  5. Social Media Marketing
  6. Event Management
  7. Integrated Marketing
  8. Email Marketing
  9. Internal Communications
  10. Event Planning
  11. Direct Mail
  12. Advertising
  13. Magazine Articles
  14. Collateral Production
  15. Collateral Writing
  16. Project Management
  17. Newsletter Production
  18. Company Newsletters
  19. Nonprofits
  20. Marketing
  21. Copywriting
  22. Corporate Communications
  23. Social Media
  24. Strategic Planning
  25. Project Planning
  26. Digital Marketing
  27. Online Marketing
  28. Management
  29. Brand Development

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