Web Business Strategist / Web Marketing Expert
Lexington, Kentucky Area
Web Business Strategist / Web Marketing Expert
Lexington, Kentucky Area
My crusade seems to come back to helping internet marketing clients focus their energy on what truly works online. Not pretty pictures. Not interruption marketing.
We're talking conversations, authenticity, and being worthy of spreading to friends.
There aren't many businesses yet that understand the way things work now. And that's what I do. I help them.
I help them avoid minefields. I help them avoid pseudo-professionals. And, if I'm lucky and they have a great offering, I help them make boatloads of money.
If I help companies achieve these things, I feel my goals are met.
internet marketing, web marketing, pay per click campaign design and optimization, search engine optimization, PPC, SEO, SEM, feasibility studies, market research, website performance audits, website design critiques, ecommerce site design, presentations, speaking
(Privately Held; Myself Only; Internet industry)
January 1997 — Present (11 years 5 months)
I provide customers strategic and tactical solutions for growing their online businesses. I have an extensive professional background in user experience development (the look, feel, and operation) for specific goals in software and the web.
(Privately Held; Myself Only; Internet industry)
January 1997 — January 2004 (7 years 1 month)
Research, planning and development of e commerce solutions for businesses, mostly retail and Franchises. Helped companies adjust their business models to integrate the Internet revenue stream smoothl.
(Public Company; 501-1000 employees; Internet industry)
January 1992 — January 1998 (6 years 1 month)
Manged teams of software designers creating SuccessMaker, a revolutionary learning environment which included a cutting edge management system, assessment solution, and curriculum resources. Working with the late Mario Zanotti, curriculum genius, and a team of highly talented developers, I had the pleasure of building software that offered proven successes in the K-12 learning environment right when the Internet was beginning to become widespread.
(Public Company; 51-200 employees; SPCO; Computer Software industry)
September 1990 — January 1992 (1 year 5 months)
Helping to develop Software Publishing's Harvard Graphics product.
(Privately Held; 201-500 employees; Computer Software industry)
September 1988 — January 1991 (2 years 5 months)
I developed software for use in the heads-up and heads-down display systems for high-performance jet and space shuttle cockpits. My specialty was man-machine interface symbology.
BSCS, Computer Science, Mathematics, 1984 — 1988
Course focus on User Interface Design. Turned down a photography scholorship but stayed involved in graphic arts and early computer GUIs including Macintosh.
web marketing, internet marketing, SEO, SEM, search engine optimization,franchise organization, social network optimization
SEOPros, BBBOnline®, Clicktracks® Agency Partner, Vertical Response® Email Marketing Partner, SEO Consultants Directory Member, SEMPO, smclouisville
Google® Adwords Professional®, Yahoo! Search Marketing Ambassador®, Yahoo!® Small Business Partner, Experts Exchange Certified Web Marketing Expert, Certified in Online Marketing Testing