Scott Clark

Web Business Strategist / Web Marketing Expert

Lexington, Kentucky Area

Current
  • Web Success Strategist, SEO, SEM, Blogging Consultant at WebsiteAdvice.com
Past
  • Internet E-Commerce Consultant and Developer at Site Creations, Inc.
  • Sr. Manager at Pearson Education - Successmaker Enterprise
  • Software Engineer at Software Publishing Corporation
  • Software Engineer at Kaiser Electronics
Education
  • Southern Illinois University, Carbondale
Connections
61 connections
Industry
Internet
Websites

Scott Clark’s Summary

My crusade seems to come back to helping internet marketing clients focus their energy on what truly works online. Not pretty pictures. Not interruption marketing.

We're talking conversations, authenticity, and being worthy of spreading to friends.

There aren't many businesses yet that understand the way things work now. And that's what I do. I help them.

I help them avoid minefields. I help them avoid pseudo-professionals. And, if I'm lucky and they have a great offering, I help them make boatloads of money.

If I help companies achieve these things, I feel my goals are met.

Scott Clark’s Specialties:

internet marketing, web marketing, pay per click campaign design and optimization, search engine optimization, PPC, SEO, SEM, feasibility studies, market research, website performance audits, website design critiques, ecommerce site design, presentations, speaking


Scott Clark’s Experience

  • Web Success Strategist, SEO, SEM, Blogging Consultant

    WebsiteAdvice.com

    (Privately Held; Myself Only; Internet industry)

    January 1997Present (11 years 5 months)

    I provide customers strategic and tactical solutions for growing their online businesses. I have an extensive professional background in user experience development (the look, feel, and operation) for specific goals in software and the web.

  • Internet E-Commerce Consultant and Developer

    Site Creations, Inc.

    (Privately Held; Myself Only; Internet industry)

    January 1997January 2004 (7 years 1 month)

    Research, planning and development of e commerce solutions for businesses, mostly retail and Franchises. Helped companies adjust their business models to integrate the Internet revenue stream smoothl.

  • Sr. Manager

    Pearson Education - Successmaker Enterprise

    (Public Company; 501-1000 employees; Internet industry)

    January 1992January 1998 (6 years 1 month)

    Manged teams of software designers creating SuccessMaker, a revolutionary learning environment which included a cutting edge management system, assessment solution, and curriculum resources. Working with the late Mario Zanotti, curriculum genius, and a team of highly talented developers, I had the pleasure of building software that offered proven successes in the K-12 learning environment right when the Internet was beginning to become widespread.

  • Software Engineer

    Software Publishing Corporation

    (Public Company; 51-200 employees; SPCO; Computer Software industry)

    September 1990January 1992 (1 year 5 months)

    Helping to develop Software Publishing's Harvard Graphics product.

  • Software Engineer

    Kaiser Electronics

    (Privately Held; 201-500 employees; Computer Software industry)

    September 1988January 1991 (2 years 5 months)

    I developed software for use in the heads-up and heads-down display systems for high-performance jet and space shuttle cockpits. My specialty was man-machine interface symbology.


Scott Clark’s Education

  • Southern Illinois University, Carbondale

    BSCS, Computer Science, Mathematics, 19841988

    Course focus on User Interface Design. Turned down a photography scholorship but stayed involved in graphic arts and early computer GUIs including Macintosh.

    Activities and Societies:
    ACM, Programming Competitions, Independent Study Work in Computers in Advertising. Student Delegate to Junior Colleges from Computer Science Department. T.A. for Summer Computer Graphics Program, Graduate Coursework in State Theory and Statistics.

Additional Information

Scott Clark’s Websites:

Scott Clark’s Interests:

web marketing, internet marketing, SEO, SEM, search engine optimization,franchise organization, social network optimization

Scott Clark’s Groups:

SEOPros, BBBOnline®, Clicktracks® Agency Partner, Vertical Response® Email Marketing Partner, SEO Consultants Directory Member, SEMPO, smclouisville

  •    LinkedSEO member
  •    SMX - Search Marketing Expo member
  •    SearchEngineWatch.com Forums member
  •    Social Media Today member
  •    Social Media Marketing member
  •    Yahoo! Store Vendors Group member
  •    Tweeple member
  •    Search Engine Roundtable member

Scott Clark’s Honors:

Google® Adwords Professional®, Yahoo! Search Marketing Ambassador®, Yahoo!® Small Business Partner, Experts Exchange Certified Web Marketing Expert, Certified in Online Marketing Testing


Scott Clark’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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