Warren Raisch

Warren Raisch

EVP - Chief Client Officer at Digitaria Interactive Inc.

Greater San Diego Area

Current
  • EVP - Chief Client Officer at Digitaria Interactive Inc.
  • EVP, Chief Customer Officer at Digitaria
  • Senior Vice President, Business Development at Snap Technologies Inc.
  • Senior Vice President, Worldwide Professional Services at WebSideStory
  • Senior Vice President, Worldwide Professional Services at WebSideStory
  • Senior Vice President, Worldwide Professional Services at WebSideStory
Past
  • Senior Vice President at WebSideStory Inc
  • Senior Vice President, Worldwide Professional Services at Visual Sciences, Inc.
  • Senior Vice President, Professional Services at Visual Sciences/WebSideStory
  • Vice President, Worldwide Alliances & Business Development at Interwoven Inc.
  • Vice President, Customer Services Organization - Americas at Interwoven, Inc
  • Vice President Global Alliances & Business Development at Interwoven
  • Senior Vice President at Digitas
  • Senior Vice President at Digitas, LLC (DTAS)
  • Executive Director, Worldwide eBusiness at MarchFIRST Inc.
  • Executive Global Director of eBusiness at marchFIRST/Whittman-Hart
  • Director, International Sales at Apple Computer
  • Director, International Sales at Apple Comuter Inc.
  • Director International Sales at Apple
  • International Business Development/Support at 3Com Corporation
  • Sales Manager at Gateway Computer Inc.
Education
  • San Diego State University-California State University
Connections
500+ connections
Industry
Information Technology and Services
Websites

Warren Raisch’s Summary

• Passionate about building successful teams that drive client success

• Over 20 years of Information Technology & Professional Services Leadership ranging from Telecommunications (AT&T) and leading Computer Manufacturing/distribution (Apple Computer/Gateway Computer) to Networking (Novell,3Com), Enterprise Software (Interwoven), Internet (CEO of Internet-Start-ups) to leading Interactive Agencies and eBusiness consultancies (Digitas & MarchFIRST) as well as Software as a Service Models/SaaS( WebSideStory).

• Executive Management of Public Companies - Director to SVP level of 6 publicly traded firms. For each business unit that I have managed over the years I have consecutively achieved more than double revenues growth year after year for over 20 straight years without ever missing targets.

• Published Author in Digital Marketing with McGraw-Hill Publishing - Published in English, Japanese, Chinese and Korean and a Frequent lecturer and speaker at major industry events and universities around the world.

• My entire success is based on the fine people that I have been blessed to work with. I continue to learn and grow from them each year. My job has always been to align peoples passions with their position and empower them to do magic.

• As Senior Vice President of Worldwide Professional Services at WebSideStory, I direct the global services arm of this leading Software as a Service/SaaS - On Demand Enterprise Software company including Enterprise Business Consulting, Advanced Technologies, Education Services, Sales Engineers, Implementation Engineering and Enterprise Technology Consulting.

• Entrepreneur- CEO of Start-ups in the ASP (On Demand Enterprise Software) eCommerce and Online Marketplace sectors.

• Passion – My 6 years at Apple Computer taught me the power of a driving a strong vision and empowering focused passionate people. And I never forget that Ease Of Use is critical to success. Director of International Sales.

Warren Raisch’s Specialties:

Executive Management of Public Companies
P&L Management
SaaS - Software as a Service - On Demand- Sales/Services/Support Models
Enterprise Sales/Support/Services Team Building
Online and Offline Marketing
Domestic & International Sales,Marketing & Channel Development
Strategic Alliances (Technology and indirect Sales Channels)
Business Development
Product & Solution Development
Customer Analytics - Multi-Channel, Multi-Source and Web Analytics
Site Search
SEO & SEM Search Marketing


Warren Raisch’s Experience

  • EVP - Chief Client Officer

    Digitaria Interactive Inc.

    (Privately Held; 51-200 employees; Marketing and Advertising industry)

    January 2008Present (10 months)

    As Chief Client Officer I am responsible for directing our largest client relationships driving data driven solid ROI to each of our clients across our complete range of online and offline advertising, marketing, web development and PR/Social Marketing practices. I direct the Account Management Team, Strategy Group and Business Optimization and Web Analytics teams.

  • EVP, Chief Customer Officer

    Digitaria

    (Information Technology and Services industry)

    2008Present (less than a year)

  • Senior Vice President, Business Development

    Snap Technologies Inc.

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    2007Present (1 year)

    Responsible for Global Business Development activities for a venture backed IdeaLab company which is one of the fastest growing Web 2.0 companies. Snap Technologies has developed the Snap Shot Network ranked as the 23rd largest US Ad Nework by Conscore. Providing highly Contextual advertising to over 2 million websites and blogs each day. Snap offers rich media content distribution. for some of the largest global companies.

  • Senior Vice President, Worldwide Professional Services

    WebSideStory

    (Public Company; Information Technology and Services industry)

    2004Present (4 years)

  • Senior Vice President, Worldwide Professional Services

    WebSideStory

    (Public Company; Information Technology and Services industry)

    2004Present (4 years)

  • Senior Vice President, Worldwide Professional Services

    WebSideStory

    (Public Company; Information Technology and Services industry)

    2004Present (4 years)

  • Senior Vice President

    WebSideStory Inc

    (Public Company; Information Technology and Services industry)

    20042007 (3 years)

  • Senior Vice President, Worldwide Professional Services

    Visual Sciences, Inc.

    (Public Company; Information Technology and Services industry)

    20042007 (3 years)

  • Senior Vice President, Professional Services

    Visual Sciences/WebSideStory

    (Public Company; 201-500 employees; VSCN; Information Technology and Services industry)

    November 2004April 2007 (2 years 6 months)

    Warren Raisch’s Experience
    Senior Vice President, Professional Services
    WebSideStory Inc.
    (Public Company; 201-500 employees; WSSI; Information Technology and Services industry)
    November 2004– April 2007
    Senior Vice President responsible for worldwide Professional Services Organization Responsible for global services organization for On-Demand Enterprise Software company including implementation & Integration Engineering teams, Education department, Consulting Services and Business Optimization Services groups.

    Consistently more than doubled revenue growth of business units under my management year over year.

    Full P&L responsibilities for business areas.

  • Vice President, Worldwide Alliances & Business Development

    Interwoven Inc.

    (Public Company; 1001-5000 employees; IWOV; Computer Software industry)

    November 2001November 2002 (1 year 1 month)

    • Turned around company alliance, channel and partner culture, into a
    "ProPartner" movement that impacted our products, go-to-market strategies & services
    Managed & restructured worldwide Alliances & Business Development team across
    the Americas, EMEA and APAC developing $150 million in sales
    • Drove channel sales from 50% to 75% of corporate enterprise software sales
    • Developed global technology, ISV's, Consultants and SI Partners and Alliances
    • Developed systems for sales planning & predictability from the indirect channels.

  • Vice President, Customer Services Organization - Americas

    Interwoven, Inc

    (Public Company; 1001-5000 employees; IWOV; Computer Software industry)

    November 2001November 2002 (1 year 1 month)

    Management of $60 million annual services organization including Professional Services Consulting organization, Tech Support and Education. Team of 236 people. Turnaround of division from loss situation to 25% profitability
    • Developed company wide Partner Advantage Program, to align the organization around growth though close alliance with key SI and technology partners
    • Developed Solutions Development Center – Opened new vertical markets for company
    • Developed Global Subcontractor network to dramatically improve revenues and reduce costs of service delivery by 75% in consulting, organization. Set up a team of 98 staff members in Bangalore India.

  • Vice President Global Alliances & Business Development

    Interwoven

    (Public Company; 501-1000 employees; IWOV; Computer Software industry)

    November 2001November 2002 (1 year 1 month)

    Developed in-direct sales channels that delivered 75% of the company revenues.

  • Senior Vice President

    Digitas

    (Public Company; Information Technology and Services industry)

    20012001 (less than a year)

  • Senior Vice President

    Digitas, LLC (DTAS)

    (Public Company; 1001-5000 employees; DTAS; Information Technology and Services industry)

    January 2000November 2001 (1 year 11 months)

    As Senior Vice President of Business Development & Digital Strategies was responsible for expanding the interactive marketing services revenues by 250%.Developed and expanded relationships with the leading Fortune 500 and high growh companies ranging from Microsoft (Microsoft.com, MSN, xBox, Windows, Server platforms, .Net platform, Expedia WebTV, and other divisions ), American Express, AT&T, Yahoo! to William-Sonoma online and retail marketing.

    Responsible for the worldwide High Technology & Consumer Electronics Sector Sales, Marketing and Service offerings.

    Responsible for Digital Strategies Consulting organization -

    Responsible for online/offline marketing strategies and program management, media planning and execution, digital strategy development/execution, online optimization services, SEO, SEM, Content Optimizaiton, acquisition marketing, retention marketing. eMail marketing programs and optimzation.

  • Executive Director, Worldwide eBusiness

    MarchFIRST Inc.

    (Public Company; 10,001 or more employees; Information Technology and Services industry)

    January 1998January 2000 (2 years 1 month)

    As Executive Director of Worldwide eBusiness, I worked for the CEO and guided the strategic direction of the company into emerging eBusiness markets. I was responsible for the global expansion of the company into the eBusiness Solutions sectors and managed the eBusiness organization. Transformed company from a mid sized Systems Integrator into the world’s largest pure play eBusiness Solutions Consulting organization with over 10,000 employees. Influenced stock valuation increases from $13.00 per share to over $81.00 per share. Expanded enterprise customer roster from 200 clients to over 2000 global clients

  • Executive Global Director of eBusiness

    marchFIRST/Whittman-Hart

    (Public Company; Information Technology and Services industry)

    19982000 (2 years)

  • Director, International Sales

    Apple Computer

    (Public Company; Information Technology and Services industry)

    19901996 (6 years)

  • Director, International Sales

    Apple Comuter Inc.

    (Public Company; 10,001 or more employees; APPl; Computer Hardware industry)

    January 1990January 1996 (6 years 1 month)

    As Director of International Sales was responsible for global sales and market expansion across over 200 countries representing over $3.5 Billion in annual sales. Also responsible for Apple Global Accounts Program Management and Apple Government Affairs.

    Progressively promoted based on period of 6 years progressive years of outstanding results.

  • Director International Sales

    Apple

    (Information Technology and Services industry)

    19901996 (6 years)

  • International Business Development/Support

    3Com Corporation

    (Public Company; 5001-10,000 employees; Computer Networking industry)

    January 1988January 1990 (2 years 1 month)

    International Business Development - Developed and supported sales, marketing and global distribution partnerships across over 190 countries. Developed subsidiary operations in Singapore, Hong Kong, Japan, Australia and Canada.

  • Sales Manager

    Gateway Computer Inc.

    (Public Company; 501-1000 employees; Computer Hardware industry)

    January 19851988 (3 years)

    As Sales Manager of Silicon Valley Operations, developed a $25 million/per year sales region. Developed a Solutions Selling organization focused on key solution areas including Local/Wide Area Networking Solutions (Novell, 3Com, Banyan) become the number one 3Com reseller in the Western US., CAD/CAM Solutions and Publishing. Developed the highest growth and most profitable business unit of the company.


Warren Raisch’s Education

  • San Diego State University-California State University

    Business - Not completed, Business Administration, 19771982


Additional Information

Warren Raisch’s Websites:

Warren Raisch’s Interests:

Published Author - McGraw-Hill Publishing Board of Directors for various non-profits Hobbies include Sailing, Golf and Horses

Warren Raisch’s Groups:

Web Analytics Association, American Marketing Association, Direct Marketing Association

  •    marchFIRST Alumni /Former employees
  •    Apple - Current and Former Employees

Warren Raisch’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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