Walter Dermul

Current

• CEO at BrandCoach (Sole Proprietorship)

Past

• Managing Partner / Strategy at Saatchi & Saatchi
• Managing Partner at Quattro Saatchi & Saatchi
• Client Services Director at LVH

• Client Services Director at LVH Alliance

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1 more...

Education

• Vlerick Leuven-Gent Management School
• Universiteit Gent
• Koninklijk Atheneum Berchem

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Recommended

11 people have recommended Walter

Connections

362 connections

Industry

Management Consulting

Websites

• BrandCoach Blog
• My Website
• BrandCoach on Twitter

Walter Dermul’s Summary

Key domains of expertise :
Brand Strategy - Brand DNA definition - Portfolio Management - Brand-oriented organisation building - Brand audits - Brand- & marketing-management seminars

Walter Dermul’s Specialties:

References : Brand strategy consulting for companies / organisations such as :
UBA (Belgian Association of Advertisers), Ter Beke, NMBS, Randstad, Stad Antwerpen, Museum aan de Stroom, Nieuwsagentschap Belga, Toerisme Vlaanderen, Barco, Stad Kortrijk, Etap, La Lorraine, Hogeschool Sint Lukas Brussel, VVI (Vereniging van Zorginstellingen), Space ...

Walter Dermul’s Experience

• CEO

  BrandCoach (Sole Proprietorship)

  (Sole Proprietorship; Myself Only; Marketing and Advertising industry)

  January 2005 — Present (4 years 11 months)

  Independent consultant in branding strategy.

• Managing Partner / Strategy

  Saatchi & Saatchi

  (Public Company; Marketing and Advertising industry)

  2001 — 2004 (3 years )

• Managing Partner

  Quattro Saatchi & Saatchi

  (Privately Held; Marketing and Advertising industry)

  September 1991 — December 2004 (13 years 4 months)

  Managing partner - responsible for strategy.

• Client Services Director

  LVH

  (Privately Held; 11-50 employees; Marketing and Advertising industry)

  February 1980 — 1991 (11 years )

  LVH was a very creative Belgian advertising agency - it eventually became part of the Publicis Groupe. I consider Eugène Van Hoye (the VH in LVH) as my professional father.

• Client Services Director

  LVH Alliance

  (Management Consulting industry)

  1980 — 1991 (11 years )

Walter Dermul’s Education

• Vlerick Leuven-Gent Management School

  Master , Marketing Management , 1976 — 1977

• Universiteit Gent

  Licentiaat , Bedrijfspsychologie , 1972 — 1976

• Koninklijk Atheneum Berchem

  Latijn-Wiskunde 1965 — 1971

Additional Information

Walter Dermul’s Websites:

• BrandCoach Blog
• My Website
• BrandCoach on Twitter

Walter Dermul’s Interests:

Branding, Marketing, Business Strategy

Walter Dermul’s Groups:

ACC, stichting marketing, Second Life

•    Vlerick Leuven Gent Alumni
•    CPG Branding and Marketing Forum
•    Twitter
•    Alumni Universiteit Gent
•    Antwerpen lovers!
•    MarketingProfs
•    UBA-Marketing Communication Spring 2008
•    Professional Research Group of Second Life
•    MEDIAHost
•    Brand Innovators, Branding Leadership & Creating Innovation Network
•    TED: Ideas Worth Spreading
•    Association of Communication Companies Belgium
•    Friends of GERMAINE
•    Unie van Belgische Adverteerders - Union Belge des Annonceurs
•    Marketers on twitter
•    Twitter Power for Business
•    Brand Palace
•    Alumni Psychologie UGent
•    Consultants, coaches, trainers en bedrijfsadviseurs in Vlaanderen

Walter Dermul’s Honors:

Gold & Bronze EFFIE's

Walter Dermul’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch