Marcia Canady

Current

• Owner at MKC (Sole Proprietorship)

Past

• VP, Marketing & Sales at V:social
• Director at International Management Group

Education

• Thunderbird, The American Graduate School of International Management
• University of San Diego

Connections

32 connections

Industry

Online Media

Websites

• My Website

Marcia Canady’s Experience

• Owner

  MKC (Sole Proprietorship)

  (Sole Proprietorship; Marketing and Advertising industry)

  May 2008 — Present (5 months)

  Currently working with several clients to develop and implement their social media strategies.

• VP, Marketing & Sales

  V:social

  (Privately Held; 11-50 employees; Online Media industry)

  August 2007 — April 2008 (9 months)

  Set the strategy for all marketing and customer facing activities including: logo/messaging, website, marketing materials, email/direct mail campaigns, PR plan, social media marketing, sales presentations and speaking engagements.
  
  Defined and implemented actionable plan of marketing programs, including customer communications and acquisition strategies that have resulted in measurable customer growth and revenue opportunities while keeping within a very tight budget with limited resources.
  
  Built relationships and closed sales with companies such as The Knot, Vespa, ABC.com, CBS.com, Foxsports, Sony and Ford.
  
  Developed and employed viral marketing strategies, promotions and calls to action resulting in measurably significant growth in raising the profile of V:social.
  
  Cultivated relationships with crucial technology partners to determine the right feature set to drive engagement and usage of the V:social platform.

• Director

  International Management Group

  (Online Media industry)

  1991 — 1997 (6 years)

Marcia Canady’s Education

• Thunderbird, The American Graduate School of International Management

  1989 — 1991

• University of San Diego

Additional Information

Marcia Canady’s Websites:

• My Website

Marcia Canady’s Groups:

•    Social Network & Community Creators

Marcia Canady’s Contact Settings

Interested In:

• job inquiries
• expertise requests
• business deals
• getting back in touch