Greater Los Angeles Area
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Vivian Lee’s Summary
Marketing and business development executive with a track record in executing successful marketing programs across industry verticals and platforms – wireless content, social networks, video games, digital entertainment, and consumer packaged goods. Expertise in directing products throughout entire lifecycle, maximizing revenue and driving consumer brand awareness.
Vivian Lee’s Specialties:
Product Marketing and Management • P&L • International Marketing • New Business Development • Branding • Strategic Planning • Consumer Acquisition & Retention • Social Media • Wireless Content • Online and Offline Advertising • Public Relations • Integrated Marketing • Technology Products & Services • Strategic Partnerships • Contract Negotiations • Consumer Insights and Competitive Research • Product Development • Search Engine Optimization