Vincent Tong
Online Game Producer & Smart Toy Inventor
- Location
- San Francisco Bay Area
- Industry
- Entertainment
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Vincent Tong's Overview
- Current
-
- Head of Business Development at WOOHING STUDIOS
- Past
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- Producer / Development Director / Director of Business Operations at Electronic Arts
- Sr. Product Manager, Online Shopping Search at AOL
- Product Manager, REALTOR.com & Business Alliance Integration at Homestore.com
- Product Manager, Web Publishing Tools at GeoCities (acquired by Yahoo!)
- Education
-
- Stanford University
- University of California, Berkeley
- The Peddie School
- Recommendations
-
12 people have recommended Vincent
- Connections
-
500+ connections
Vincent Tong's Summary
My childhood dream was to create something really FUN for tens of millions of people from around the world to enjoy. And I want to do it in ways that the team and I can be proud of. No cutting corners! This is the story of my journey so far.
I've opened a karaoke studio in a crime-ridden low-income neighborhood, delivered online shopping fun for 7 million monthly users, and drove some interesting online game projects for 9 yrs at EA. My patented toy inventions include a bouncing boot (US patent # 5685807) and a smart toy (US patent # 5636994). Currently, I am an entrepreneur in interactive entertainment.
Vincent Tong's Experience
Head of Business Development
WOOHING STUDIOS
April 2012 – Present (1 year 3 months) Palo Alto, CA
We exist to transform innovations in LIBERAL ARTS and TECHNOLOGY into AMAZING THINGS that can benefit the world. And we enjoy working behind-the-scene in stealth mode for our incredibly innovative brand partners.
Producer / Development Director / Director of Business Operations
Electronic Arts
Public Company; 5001-10,000 employees; ERTS; Computer Games industry
June 2003 – April 2012 (8 years 11 months) Redwood Shores, CA
As a Product Leader, I partnered with lots of great talents and made some really FUN games for a wide spectrum of audience. My specialty = online games.
Highlights:
+ Star Wars: The Old Republic MMO [PC]: Live Producer. It was and still is the biggest and the smoothest MMO launch in history in North America and Europe.
+ Unannounced MMO [PC, Web, Mobile]: Dir of Business Operations & Producer (e.g. analytics, platform, net ops, servers & scalablity, P&L modeling, live production, mobile app production).
+ Sims Carnival [Web, PC]: Lead Producer. An online community of crowd-sourced web games. Included a full suite of Flash game creation tools, asset packs, a "YouTube"-style website, leader boards and other social features, developer relations, community mgmt, 1st party games, and 70K+ user-generated games across many genres (e.g. puzzles, racing games, Tower Defense-style games, Angry Bird-style games).
+ Unannounced MMO for kids [Web]: Development Director.
+ MySims [PC]: Producer. Included a child-safe 8-player online level.
+ Sims 2 [PC, Web] & Pogo [Web]: Feature Producer of EA's first micro-transaction tech.
+ FIFA Online Korea [PC]: Project manager. Pre-production efforts for taking some of EA's best franchises (e.g. FIFA, NBA Street, Need for Speed) into Korea's free-to-play micro-transaction game market.
+ EA SPORTS titles (e.g. FIFA 05, NBA Live 05) [PC, PS2]: Feature Producer of multiplayer online experience (e.g. match-making, buddy list, badges).
+ 4+ yrs in practicing Agile principles with internal/external dev teams.
Sr. Product Manager, Online Shopping Search
AOL
Public Company; 5001-10,000 employees; AOL; Internet industry
July 2000 – December 2002 (2 years 6 months) Mountain View, CA
The Product Leader of the Search Engine for Online Shopping across AOL Time Warner’s U.S. brands (e.g. AOL, Netscape, CNN).
+ Delivered shopping FUN to 7M+ monthly active users with continual increase in retention and monetization.
+ Aggregated 5M merchandise records from 700+ retail merchant partners (e.g. Macys, Amazon.com) and thousands of selected eBay sellers. Drove hundred of millions of dollars in sales leads to them annually.
+ Provided product leadership to cross-functional teams on 3 major product releases. Plus a release on mobile phones [WAP].
+ Improved engagement and monetization via a successful year-long joint-development project with Amazon.com to integrate its "secret sauce" search and merchandising capabilities into the product.
+ AOL Achievement Award for outstanding contribution. Nominated for the annual Time Warner Andrew Heiskell Community Service Award.
Product Manager, REALTOR.com & Business Alliance Integration
Homestore.com
Public Company; 1001-5000 employees; MOVE; Internet industry
July 1999 – June 2000 (1 year) Thousand Oaks, CA
The Product Leader of a new consulting and web development business for Fortune 500 corporate clients. The Product Leader of new consumer applications for the flagship brand REALTOR.com (1.8M monthly unique users).
+ Directed a cross-functional team to complete the client engagement projects of General Motors, Marriott and Champion Homes. Resulted in $10M in recognizable revenue.
+ Negotiated and contractualized relationship with a network of ASPs (application service providers) and free-lance writers for a whole-product offering to clients (e.g. virtual tours, live chats, personal finance articles).
+ Drove P&L modeling and product definition of 2 REALTOR.com consumer apps. Received approvals from the National Association of Realtors.
Product Manager, Web Publishing Tools
GeoCities (acquired by Yahoo!)
Public Company; 10,001+ employees; yhoo; Internet industry
October 1998 – June 1999 (9 months) Santa Monica, CA
Junior Product Leader of web page add-ons (e.g. advertising, image library) and a banner exchange network.
+ Re-designed the GeoGuide, a revenue-driving advertisement vehicle on members’ web pages. Serviced 1.3M monthly active users. Improved ad click-through rate and traffic re-circulations.
+ Conducted market research to thousands of online community volunteers.
Vincent Tong's Skills & Expertise
- Video Games
- Social Games
- Mobile Games
- Online Gaming
- Monetization
- Toys
- Smart Toys
- Game Development
- MMO
- Game Design
- Flash
- Wii
- iPhone
- Mobile Applications
- Computer Games
- Casual Games
- Mobile Devices
- Localization
- Virtual Goods
- User Experience
- Console Games
- Entertainment
- Game Mechanics
- Gameplay
- Community Sites
- Console
- Multiplayer
- Perforce
- Web Games
- PSP
- Level Design
- Strategy
- Video Game Production
- MMORPG
- Agile Methodologies
- Hansoft
- Cross-platform Development
- Gameplay Programming
- Interactive Entertainment
- Entrepreneurship
- Digital Distribution
- Analytics
- DevTrack
- E-commerce
- Game Programming
- Gaming
Vincent Tong's Patents
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Interactive Computer-controlled Doll (Smart Toy)
- United States Patent 5636994
- Issued October 31, 1995
Inventors: Vincent Tong -
Bouncing Boot
- United States Patent 5685807
- Issued October 31, 1995
Inventors: Vincent Tong -
Online Shopping Assistance
- United States Patent 705026000
- Issued June 24, 2002
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Personalized Online Shopping Service
- United States Patent 705027000
Inventors: Vincent Tong, Kamal Acharya, Ellen Butler, Praveen Shenoy, Kiersten Lammerding -
Portable Shopping Information
- United States Patent 705027000
- Issued April 1, 2002
Inventors: Vincent Tong, Kamal Acharya, Peter Gremett, Louise Liu, Matthew Crampton, Ellen Butler -
Integrated Online and Brick-and-Mortar Shopping Experience
- United States Patent 705026000
- Issued October 11, 2001
Inventors: Vincent Tong, Kamal Acharya, Peter Gremett, Matthew Crampton, Srinivas Lingutla, Ellen Butler
Vincent Tong's Education
Stanford University
MS, Industrial Engineering & Engineering Management
1997 – 1998
University of California, Berkeley
BS with Honors, Industrial Engineering & Operations Research
1992 – 1997
I took some time off from school to launch a karaoke studio in California and to prototype my smart toy patent.
Earned a seat at the Alpha Pi Mu, the industrial engineering & operations research honor society at Cal Berkeley.
The Peddie School
High School
1989 – 1992
Activities and Societies: Varsity football. Varsity lacrosse. Computer geek.
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