
President of IV REPRESENTS Commercial Photography & Multimedia Representation Firm, Entrepreneur, Art Director
Greater New York City Area

President of IV REPRESENTS Commercial Photography & Multimedia Representation Firm, Entrepreneur, Art Director
Greater New York City Area
In efforts to secure my foothold in the Advertising industry, I have taken the past 11 years to learn about the many facets of publishing, sales, advertising and marketing. I have worked with some amazing people along the way that have helped fine tune my skills in photography, advertising, publishing, sales, marketing, public relations and representation.
I strive to work very hard for my clients and whatever initiatives both personal and career based.
My professional experience and professional goals has always been a priority to me. I enjoy learning and networking with professionals within various groups and multiple industries.
I am excited that my professional path has led me to become an entrepreneur who works with and for the creativity industry.
IV REPRESENTS is a photography representation firm that provides commercial photographic and video services in food, beauty, lifestyle, fashion and editorial sectors to Art Buyers, Art Directors, Creative Directors, Photo Editors and Designers, both nationally and internationally. Moreover, the photographers of IV REPRESENTS specialize in annual report and corporate sustainable reporting photography. We enjoy working with large and small companies and projects.
Advertising Sales, Event Coordination, Public Speech, Mediation, Business and Professional Communications, Corporate Sustainability, Branding and Identity, Public Relations, Photography, Fashion, Advertising, Art Direction, Art Buying, Commercial and Beauty Photography, Web Design, Branding, Identity,
(Photography industry)
November 2008 — Present (1 year 1 month)
IV REPRESENTS is a photography representation firm that provides commercial photographic services in food, beauty, lifestyle and editorial sectors to Art Buyers, Art Directors, Creative Directors, Photo Editors and Designers, both nationally and internationally. Moreover, the photographers of IV REPRESENTS specialize in annual report and corporate sustainable reporting photography.
This agency was created with photographers, editors and art buyers in mind. IV REPRESENTS was created to fill this need in the constantly - changing dynamic of commercial photography.
IV REPRESENTS specializes in providing imaging artists that are able to execute any job effortlessly, with a growing passion about sustainability and it’s impact on print, electronic, web and mobile media as a whole.
IV REPRESENTS is a collection of creative minds and creative people. We provide first and foremost photography.
(Photography industry)
2008 — Present (1 year )
(Privately Held; 11-50 employees; Publishing industry)
January 2005 — Present (4 years 11 months)
Photography Marketing specialist. I work with photographers from every facet of the creative industry. From talented beginners to experienced pros, I help photographers market their work to Art Buyers and Art Directors. My position calls for in person portfolio reviews, online portfolio assistance and overall marketing development. I am called to speak on panels about the significance of marketing and advertising.
I work with talented photographers who shoot Fashion, Commercial, Beauty, Catalog, Interior, Food and various types of photography.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
September 2002 — January 2005 (2 years 5 months)
I worked as one of the National Sales Associate for Window Media. Representating several publication geared specifically to the GLBT market. Since 1997, Window Media LLC has grown to become the nation’s largest gay and lesbian newspaper publisher. Firm believers that publications should reflect all aspects of their readers’ lives, we aim to acquire and operate top quality newspapers that do just that. From Atlanta to New Orleans, and Houston to Washington and New York, Window Media publications provide comprehensive coverage of the news and issues affecting lesbians and gay men.
All the news for your life. And your style. It’s not just a tagline. It’s what we deliver to more than 400,000 readers each and every week.
publications – Washington Blade, Southern Voice, New York Blade, Houston Voice, David Atlanta, Express Gay News, 411 Magazine and Genre Magazine.
(Publishing industry)
2004 — 2004 (less than a year)
(Privately Held; 51-200 employees; Marketing and Advertising industry)
September 2000 — July 2002 (1 year 11 months)
Supported Advertising staff in attracting more business.
Main Support for Advertising Director and Publisher
Contacted existing clients for insertion orders.
Advertising Coordinator for Multiple Sales Reps: National, Fashion, Music & Entertainment, Classified and Auto
Reviewed all insertion orders to assist page layout for competitive separation.
Analyst responsible for all control on ADBASE advertising tracking program.
Monitored advertising based on paging, revenue, forecasting and receivables internal and external.
Fielded each incoming call per representative, which maintained revenue averaging a total of 250K an issue.
Assisted each Manager in maintaining their territory, fielded
all calls as well as payment from clients.
Built classified client base and assisted in getting clients to extend their
print contracts from three and six months intervals to twelve month
scheduled contracts.
(Publishing industry)
1995 — 1996 (1 year )
BA , Business and Professional Speech- Minor in Interpersonal Communications , 1993 — 1997
I excelled in Interpersonal and Inter & Multi-cultural Communications
The Brown Cup- Poetry & Coffee House group (marketing) oh what you can do with poster board from the school store!
Photography,Fine Art and Commercial, Fashion, Networking, Music, Celebrity,Conceptual, Beauty, Men's Fashion, Women's Fashion, Current events, Dance, Acting, Television, Advertising, Marketing, Public Relations, Promotions, fitness, Annual Reports, Corporate Sustainability,
Art Directors Club: www.adcglobal.org/
APA National
Advertising Photographers of America
ASMP
PPA
Outprofessionals
NJPAC
NYCGMC
At The Roundtable
2004 Echelon Magazine's "BECOME AWARD: Ones to Watch" Nominee and Award Winner! (check the second link under websites)
Featured Interviewee in Ajay Jain's "Let's Connect; Using Linked In to Get Ahead at Work" http://techgazing.com/linkedin/
Manhattan Chamber of Commerce