Instructor at Art Institute
Harrisburg, Pennsylvania Area
- Current
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- Instructor at Art Institute
- Owner at Vigor - an interactive branding strategy firm
- Past
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- Senior Creative Producer at Morpheus Media
- Art Director/Web Developer at Holberg Design
- Web Developer at Intellimark
- Help Desk at Intellimark IT Solutions
- Education
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- AI-Bradley Academy
- Recommended
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15 people have recommended Joseph - Connections
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180
connections
- Industry
- Marketing and Advertising
- Websites
Joseph Szala’s Summary
I'm the managing principal of an interactive branding strategy firm that specializes in companies operating in or focusing on the restaurants & entertainment, luxury beauty & fashion, and the architecture and design industries. I have worked with the likes of New York Times, Kerastase, Flexjet, Mark Garrison Salon, Dov Salon, Modern Planet Clothing, American Salon Magazine, Bruno Gaget, Dayna Spitz, Evian water, Pfaltzgraff, Datum Filing Systems, and more to extend the impact of their messages. The services my company provides help change and form the perceptions of my client's customers and market.
I've always had a taste for style and fashion. I love fine, classy clothing and believe it says a lot about a personality. I've been naturally attracted to people who are as passionate about their work as I am mine. Because of this, I've built unbreakable relationships with most of my clients.
Everyone makes judgments based on appearance alone. We live in a visual society with a super-competitive mentality. Understanding this has helped me help my clients win their markets attention and keep it. That's what I do.
Joseph Szala’s Specialties:
Focus on branding all business aspects, building customer and employee loyalty, boosting word-of-mouth advertising and other grassroots initiatives. We also center heavily on the web and new media. This includes online advertising, search engine marketing (SEM), search engine optimization (SEO) and robust web development
Joseph Szala’s Experience
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Instructor
Art Institute
(Educational Institution; 1001-5000 employees; Education Management industry)
February 2008 — Present (11 months)
Instructing classes of 10+ in user interface design and development.
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Owner
Vigor - an interactive branding strategy firm
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2000 — Present (9 years)
Brand development, web site traffic growth, web site UI and advertising revenue. Develop complete, compelling brand identities to communicate to markets.
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Senior Creative Producer
Morpheus Media
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2006 — 2007 (1 year)
Development and oversight of all creative projects coming through Morpheus Media.
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Art Director/Web Developer
Holberg Design
(Marketing and Advertising industry)
2003 — 2005 (2 years)
At Holberg I worked with a team of like-minded designers. Together we developed corporated identities, advertisements and more. I was directly in charge of the majority of web-related projects that came through Holberg including work on Pfaltzgraff.
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Web Developer
Intellimark
(Privately Held; 1001-5000 employees; Marketing and Advertising industry)
1999 — 2002 (3 years)
Worked with interior departments of the company to plan, strategize, develop and launch robust web-based applications that streamlined redunant processes.
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Help Desk
Intellimark IT Solutions
(Public Company; Marketing and Advertising industry)
1999 — 2002 (3 years)
Joseph Szala’s Education
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AI-Bradley Academy
Associates, Graphic Design, 2002 — 2003
- Activities and Societies:
- Bradley is a highly intensive school that focuses on the core fundamentals of design. Unfortunately there were no opportunties for extra-curricular activities.
Additional Information
Joseph Szala’s Websites:
Joseph Szala’s Interests:
branding, design, art, music, coffee, coffee, coffee
Joseph Szala’s Groups:
Member of AIGA
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Libertarian Party -
Pro Marketers - For Marketing Professionals -
CPG Branding and Marketing Forum
Joseph Szala’s Honors:
Logo design for Mark Garrison chosen for publication in "Logo Lounge III" - 2005
Business Card Design chosen for "Big book of Business Cards" - 2005
Joseph Szala’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
