
Business & Marketing Strategy, Customer-Centric Business, CRM, Business Transformation
Houston, Texas Area

Business & Marketing Strategy, Customer-Centric Business, CRM, Business Transformation
Houston, Texas Area
7 more...
Victor Howard has over 17 years experience as an innovative and versatile Marketing and Operations leader delivering revenue and profit growth in B2B and B2C markets. In industry, Victor has a proven track record of success delivering large-scale customer-centric business transformation, institutionalizing the use of analytics in decision-making, improving business with BPM and Six Sigma, and deploying best-in-class strategies and capabilities for customer loyalty marketing, demand generation, and marketing process management.
As a consultant, Victor engages with a coaching, mentoring, and hands-on collaborative approach to help clients accelerate business transformation. Most recently, he engaged with www.bptrends.com as a contributing columnist, sharing ideas on business innovation, customer experience, and business performance measurement.
Victor operates as an idea-practitioner, championing new causes and integrating new ideas to deliver change and improvement in organizations. His lead-by-example style fosters a culture of teamwork and dedication to excellence. His "ideas-to-action" leadership approach includes:
• Entrepreneurial leadership with managerial savvy to create and lead innovative, revenue-producing programs, solutions, and businesses
• Visionary leadership with marketing, operational, and process expertise to drive profitable execution
• Assertive leadership with proven motivation, team-building, and communication skills
• Analytic leadership with focus on fact-driven decision making in complex environments
• Financial leadership with solid P&L and budget management experience
Business and Marketing Strategy
CRM and Database Marketing
Brand & Direct Response
Customer Segment Management
Customer Experience Management
Customer & Marketing Operations
Business Performance Improvement
Business Process Management & Improvement
P&L and Budget Management
Change Management
Team Building
Leadership & Coaching
American Marketing Association, Business Marketing Association, American Society for Quality