Victor Howard

Victor Howard

Business & Marketing Strategy, Customer-Centric Business, CRM, Business Transformation

Houston, Texas Area

Current
  • Sr. Director, Marketing at Gexa Energy
Past
  • Management Consultant at The North Highland Company
  • Sr. Manager, Marketing Strategy & Operations at Hewlett-Packard
  • Sr. Manager, Business Process Solutions, Global Operations Strategy at Hewlett-Packard

7 more...

Education
  • University of St. Thomas
  • Texas A&M University
Connections
249 connections
Industry
Marketing and Advertising

Victor Howard’s Summary

Victor Howard has over 17 years experience as an innovative and versatile Marketing and Operations leader delivering revenue and profit growth in B2B and B2C markets. In industry, Victor has a proven track record of success delivering large-scale customer-centric business transformation, institutionalizing the use of analytics in decision-making, improving business with BPM and Six Sigma, and deploying best-in-class strategies and capabilities for customer loyalty marketing, demand generation, and marketing process management.

As a consultant, Victor engages with a coaching, mentoring, and hands-on collaborative approach to help clients accelerate business transformation. Most recently, he engaged with www.bptrends.com as a contributing columnist, sharing ideas on business innovation, customer experience, and business performance measurement.

Victor operates as an idea-practitioner, championing new causes and integrating new ideas to deliver change and improvement in organizations. His lead-by-example style fosters a culture of teamwork and dedication to excellence. His "ideas-to-action" leadership approach includes:

• Entrepreneurial leadership with managerial savvy to create and lead innovative, revenue-producing programs, solutions, and businesses
• Visionary leadership with marketing, operational, and process expertise to drive profitable execution
• Assertive leadership with proven motivation, team-building, and communication skills
• Analytic leadership with focus on fact-driven decision making in complex environments
• Financial leadership with solid P&L and budget management experience

Victor Howard’s Specialties:

Business and Marketing Strategy
CRM and Database Marketing
Brand & Direct Response
Customer Segment Management
Customer Experience Management
Customer & Marketing Operations
Business Performance Improvement
Business Process Management & Improvement
P&L and Budget Management
Change Management
Team Building
Leadership & Coaching


Additional Information

Victor Howard’s Groups:

American Marketing Association, Business Marketing Association, American Society for Quality

  •    HP Alumni Association
  •    Executive Suite
  •    Aggie Networking
  •    Marketing Executives Group
  •    The Kappa Sigma Fraternity
  •    University of St. Thomas Alumni Group
  •    LinkedBPM
  •    Ex-Compaq Employees
  •    HP Connections

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