Vicky Brock

Vicky Brock

Co-Founder, Highland Business Research, Web Analytics and Insight Agency

Inverness, United Kingdom

Current
  • Owner at Highland Business Research
Past
  • Senior Online Strategist at IDnet
  • Freelance Direct Marketing at Various
  • Marketing Officer at Octagon Theatre
Education
  • Birkbeck, U. of London
  • King's College London, U. of London
Connections
136 connections
Industry
Research
Websites

Vicky Brock’s Summary

Interested in Web Analytics and general Internet research, including Social Network Analysis.

Currently a Board Director of the Web Analytics Association.

I speak on web analytics and online customer insight at conferences worldwide.

Course director for eMarketing and web analytics for a Scottish University and a contributor to the UBC Web Analytics Program.

Vicky Brock’s Specialties:

Internet and technology research specialisms
Tourism and technology sector knowledge
Web Analytics
Google Analytics & Nedstat training
Non transaction web analytics consultancy
Social Network analysis
Quant and mixed methodology research


Vicky Brock’s Experience

  • Owner

    Highland Business Research

    (Privately Held; 1-10 employees; Market Research industry)

    September 2004Present (5 years 3 months)

    Highland Business Research is a market research and web analytics agency. We're based in Scotland but working on projects worldwide.

  • Senior Online Strategist

    IDnet

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    April 1999August 2004 (5 years 5 months)

    Responsible for web analytics and online strategy development for clients including HP, Yamaha and UK Government.

  • Freelance Direct Marketing

    Various

    (Privately Held; Marketing and Advertising industry)

    July 1996March 1999 (2 years 9 months)

  • Marketing Officer

    Octagon Theatre

    (Non-Profit; 51-200 employees; Entertainment industry)

    October 1993June 1996 (2 years 9 months)


Vicky Brock’s Education

  • Birkbeck, U. of London

    MA , London Studies , 20002002

  • King's College London, U. of London

    BA , English Language and Literature , 19901993


Additional Information

Vicky Brock’s Websites:

Vicky Brock’s Interests:

new research techniques online understanding human behaviour online photography gardening

Vicky Brock’s Groups:

Web Analytics Association

  •    Web Analytics Association
  •    The Internet Marketing Conference (IMC) Group
  •    Web Analytics Professionals (+5000 web analytics members) Join now!
  •    King's College London
  •    eMetrics Marketing Optimization Summit
  •    NextStage Analytics Friends

Vicky Brock’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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