
Co-Founder, Highland Business Research, Web Analytics and Insight Agency
Inverness, United Kingdom

Co-Founder, Highland Business Research, Web Analytics and Insight Agency
Inverness, United Kingdom
A Google Analytics Authorised Consultant and official Google Analytics Seminar For Success Leader.
Interested in Web Analytics and general Internet research, including Social Network Analysis.
Currently a Board Director of the Web Analytics Association and tutor of the WAA Web Analytics Basecamps.
I speak on web analytics and online customer insight at conferences worldwide.
Course director for eMarketing and web analytics for a Scottish University and a contributor to the UBC Web Analytics Program.
Internet and technology research specialisms
Tourism and technology sector knowledge
Web Analytics
Google Analytics consulting and training
Non transaction web analytics consultancy
Social Network analysis
Quant and mixed methodology research
(Privately Held; 1-10 employees; Market Research industry)
September 2004 — Present (5 years 3 months)
Highland Business Research is a market research and web analytics agency. We're based in Scotland but working on projects worldwide.
(Privately Held; 11-50 employees; Information Technology and Services industry)
April 1999 — August 2004 (5 years 5 months)
Responsible for web analytics and online strategy development for clients including HP, Yamaha and UK Government.
(Privately Held; Marketing and Advertising industry)
July 1996 — March 1999 (2 years 9 months)
(Non-Profit; 51-200 employees; Entertainment industry)
October 1993 — June 1996 (2 years 9 months)
MA , London Studies , 2000 — 2002
BA , English Language and Literature , 1990 — 1993
new research techniques online understanding human behaviour online photography gardening
Web Analytics Association