
Marketing Manager at Cortona3D
United Kingdom

Marketing Manager at Cortona3D
United Kingdom
20 years experience in b2b IT Marketing - predominantly software companies with European responsibility - with a focus on lead generation, events, sales support, and customer relationship programmes.
(Privately Held; Computer Software industry)
February 2009 — Present (6 months)
(Privately Held; 51-200 employees; Wireless industry)
July 2008 — November 2008 (5 months)
Responsible for demand generation, partner enablement and relations, trade shows and seminars, success stories, budget management.
(Privately Held; 201-500 employees; Computer Hardware industry)
August 2006 — July 2008 (2 years)
Responsible for demand generation, partner recruitment and relations, trade shows and seminars, cse studies and success stories, European web sites, budget management.
(Public Company; 201-500 employees; Computer Software industry)
January 2004 — July 2006 (2 years 7 months)
Responsible for:- PR; lead generation; web site; partner marketing; events; corporate collateral and presentations; key projects include - new brand implementation (covering everything from car park signs to new strapline, literature and web site); lead gen campaigns with key partners; major trade shows; IoD seminar.
(Public Company; 201-500 employees; Computer Software industry)
January 1999 — May 2001 (2 years 5 months)
Responsible for lead generation, European partner relations, trade show and seminar management, marketing database, sales support via major account closure / retention activities, European web site, advertising, budget management.
(Public Company; 1001-5000 employees; Computer Software industry)
April 1995 — December 1998 (3 years 9 months)
Responsible for all programmes delivered by Lotus to a Europe wide customer / partner audience.
Key achievements:
· Audience growth across conference events was from 500 paying delegates in 95 to 3200 in 98. Total attendees on site in 98 = 4500
· Sponsorship revenue grew from $140k (95) to >$750k (98)
· Overall budget managed for Lotusphere Europe 98 was >$7 million, 98 project exceeded revenue goal by $150,000
(Public Company; 201-500 employees; Computer Software industry)
March 1991 — April 1995 (4 years 2 months)
Sole European Marketing person in a 250 person company supplying messaging switching systems to major corporates around the world. Responsible for all aspects of the marketing mix in Euerope - supporting both direct sales and channel partners. In June 1994 Soft-Switch was acquired by Lotus Development.
(Public Company; 501-1000 employees; Computer Software industry)
January 1984 — December 1990 (7 years)
In 7 years positions held were - UK Product Manager, European Marketing Specialist and Product Trainer
(Computer Software industry)
1981 — 1983 (2 years)
Diploma , Management , 1999
Certificate , Management , 1998
BSc Hons , Chemical Engineering , September 1978 — July 1981
photography; travel; driving; live music; live comedy; theatre; golfing 'beginner'