Marketing Professional - Media and Entertainment
Mumbai Area, India
Marketing Professional - Media and Entertainment
Mumbai Area, India
(Educational Institution; Education Management industry)
April 2009 — Present (9 months)
(Privately Held; Motion Pictures and Film industry)
December 2008 — March 2009 (4 months)
Set up guidelines including market positioning, key deliverables, operational roadmap, Client terms of engagement, marketing collateral and promotion plan for these Business Units.
(Privately Held; Motion Pictures and Film industry)
April 2008 — March 2009 (1 year )
Managed operations for the Film Digital Intermediate Business, which included managing Line Producers, Artists, Data Resources and Physical Resources through the many processes that are included in DI.
(Computer Software industry)
April 2007 — April 2008 (1 year 1 month)
Complete campaign management of the film pre release, including but not restricted to
Creative inputs on content of promos, trailers and other publicity material.
Supervising creation of publicity design.
Coordination of publicity including events, outdoor, print, online and PR with respective partners.
Managing alliances with respect to management of various rights associated with the film (music, video, satellite and overseas) with vendors and partners.
Project management for production of audio/visual promotion material (theatrical trailers, trailers etc.) done in-house (Pixion Studios)
Based on learnings from these activities, researched and advised top management on operations and strategy for a full fledged Films Production and Marketing department at Pixion
(Privately Held; 501-1000 employees; Marketing and Advertising industry)
April 2006 — June 2006 (3 months)
Masters of Business Administration , Marketing , 2005 — 2007
B.Sc. , Statistics , 2001 — 2004
HSC , Science , 1998 — 2000
1987 — 1998
management training, advertising, driving, gourmet cooking,