Vanessa Rhinesmith

Online Community Manager - Insatiable Geek, Communications and Social Media Enthusiast - and Digital Literacy Advocate

Greater Boston Area

Current
  • Online Community Manager at WEGO Health
Past
Education
  • Simmons College - Simmons School of Management
  • Fairfield University
Connections
164 connections
Industry
Online Media
Websites

Vanessa Rhinesmith’s Summary

Curiosity, passion and a unique mix of experiences have enabled me to develop a thirst for the changing landscape of communication as it intersects with technology and society.

Thanks to over six years of communications, relationship and project management experience within a dynamic range of for and not-for profit organizations I am able to bring a deep understanding of communications and relationship management that drive results.

Well versed in understanding how to utilize podcasts, blogs, wikis and other digital media production and distribution technologies to communicate with diverse audiences through the integration of multiple internal and external communications vehicles

Vanessa Rhinesmith’s Specialties:

Integrated communication/marketing
Community management and building
Strategy development
Project and relationship management


Vanessa Rhinesmith’s Experience

  • Online Community Manager

    WEGO Health

    (Health, Wellness and Fitness industry)

    January 2009Present (7 months)

    Moderate community of over 2,000 Health Activists

    Manage interns and part-time in-house community staff

    Develop policies and procedures as part of the community strategy

    Coordinate and develop monthly webinar series

    Create and implement recruitment and engagement campaigns

    Create editorial content; blogging, written interviews and podcasts

    Assist in strategy development by aligning community to business goals

    Manage weekly and monthly community metrics

    Outreach to potential partners and collaborators

  • Project Coordinator: Web Communications

    Tufts University

    (Educational Institution; Higher Education industry)

    February 2008January 2009 (1 year)

    Developed the first centralized department-wide approach to the management of projects to ensure that projects are appropriately defined, client needs are met, resources are available and goals are achieved

    Worked with internal and external clients to assess needs, define requirements and assist throughout the project’s lifecycle to ensure a successful and sustainable outcome

    Managed client relationships on an ongoing basis to provide operational and technical support

    Ensured resources are allocated efficiently in order to establish project priorities and developer capacity within the department

    Worked with management to create service level agreements, best practice and documentation as part of a long-term project management strategy

  • Marketing/Social Media Intern

    Stonewall Kitchen

    (Privately Held; Retail industry)

    September 2007December 2007 (4 months)

    Responsible for researching, analyzing and reporting on ways to implement social media capabilities, as they deem advantageous in both the long- and short-term

  • Project Manager

    Simmons School of Management

    (Educational Institution; Higher Education industry)

    April 2007August 2007 (5 months)

    Coordinated extranet project focused on the development of web pages for each individual School of Management faculty member in order to increase visibility of faculty, the program, and research initiatives, as well as promote student enrollment

  • MBA Admissions Coordinator

    Simmons School of Management

    (Educational Institution; Higher Education industry)

    September 2006December 2006 (4 months)

    Acted as the first point of contact for potential applications via phone, email and in-person inquiries that led to applications; assisted and guided prospective students through the application process resulting in completed applications, acceptance and enrollment in the program

  • Internal Communications Associate

    Liberty Mutual Group

    (Privately Held; 1001-5000 employees; Information Technology and Services industry)

    January 2005September 2006 (1 year 9 months)

    Provided communications support to management leading to the development of strategic initiatives and increased flow of communication throughout the organization

    Developed and created brands, logos, videos, newsletters and other marketing collateral that promoted an understanding of key projects and resulted in message consistency that aligned with corporate objectives

    Managed intranet; developed content that resulted in an increase in online traffic and employee participation

    Coordinated the creation and implementation of I/S wide special events, including Take Our Sons and Daughters to Work Day, United Way Fundraiser Day and Annual Holiday Party that promoted a positive employee work environment

    Oversaw meeting logistics, including presentation content, which resulted in the successful implementation of six quarterly Town Meetings to an audience of approximately 3,000 employees

  • Friends First Coordinator/Social Worker

    Mercy Home for Boys & Girls

    (Non-Profit; Non-Profit Organization Management industry)

    August 2003December 2004 (1 year 5 months)

    "Mercy Home for Boys and Girls is a not-for-profit organization that provides residential therapy for at-risk youth, support to their families and resources for the community at large"

    Managed relationships multiple relationships led to a high level of quality support and assistance provided to client base; analyzed, created and implemented program policy and procedures to enhance the overall quality of the Friends First mentoring program


Vanessa Rhinesmith’s Education

  • Simmons College - Simmons School of Management

    MBA , 20062009

    Simmons College Technology Governance Committee (2007 - 2008)

  • Fairfield University

    B.S. , Marketing , 19992003

    Concentration in Studio Arts

    Activities and Societies:
    Women's Varsity Crew

Additional Information

Vanessa Rhinesmith’s Websites:

Vanessa Rhinesmith’s Interests:

Digital literacy Technology and society Community organizing Communications

Vanessa Rhinesmith’s Groups:

Edun LIVE on Campus - Marketing/Social Media Mentor 2008
Cambridge Community Television - Affiliate Member 2008
Organizers' Collaborative - Communications Volunteer 2008
Haymarket Peoples' Fund - Communications Committee Member 2008

  •    Simmons School of Management (SOM) Network
  •    Young Nonprofit Professionals Network of Boston
  •    Online Community Manager
  •    Coalition for Healthcare Communication

Vanessa Rhinesmith’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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