
Owner, Ergos, Online Advertising Group
Mexico City Area, Mexico

Owner, Ergos, Online Advertising Group
Mexico City Area, Mexico
Launch of Ergos, Online Advertising Group
Launch of Directa, performance based advertising network
Partner Digital Ventures Mexico
Launch of Buscape.com.mx
Startup member of Mercadolibre.com
SAP introduction, training, Mine Safety Appliances
Lotus Notes project Leader, Metlife Mexico
Entrepreneur development, Prince of Wales IBLF
Entrepreneurship training, Tec de Monterrey
Goals: Pioneer in the develop of the Internet market in Mexico & Latam. Consolidate and evangelize the Mexican online marketing industry. Bring up new web based services in Latinamerica.
If anyone needs help with affiliate marketing, buying media online, performance marketing and furthermore generating results for your campaigns please contact us at +52 55 2973 2207.
Performance & Affiliate Marketing, Online Marketing, Online Business Strategies, Internet Media Buying, Direct Response, Performance based Networks, Landing Page Optimization, Online Price Comparison, E-commerce, Online Auctions, Search Engine Marketing, Search Engine Optimization, Internet Business analysis, Interface design, Usability, Sales, Team building, Entrepreneur ventures. Expertise in: CPA, CPL, CPC, DCPM, CPM, SEO, SEM, Coregistration, text links, contextual ads & email marketing
(Privately Held; Marketing and Advertising industry)
April 2003 — Present (6 years 8 months)
Ergos, Online Advertising Group, is a leading media group specialized in online marketing solutions for US Hispanic, Portuguese and Latin American brands.
Ergos was the first Performance Marketing Agency in Mexico and has three business units. Adverlatin, an affilliate network; BlinkDR, a perfomance adnetwork; and Ergos Media, the CPM division of the group.
Ergos helps its clients to develop Performance based models to get people interested in their products and convert them in sales. We buy media for our clients based on results to assure every cent invested is recovered in prospective clients.
(Public Company; 10,001 or more employees; NWS; Internet industry)
July 2007 — November 2007 (5 months)
In charge of the Performance Marketing Division of Fox International Channels, after the acquisition of Digital Ventures by Newscorp.
(Privately Held; Internet industry)
January 2004 — October 2007 (3 years 10 months)
Launch of Buscape.com.mx
Developing the e-commerce market through the biggest price comparison site in Brazil and Latam.
(Privately Held; 51-200 employees; Internet industry)
November 2005 — June 2007 (1 year 8 months)
Launching of the company in Mexico
Developing the performance marketing industry in Mexico
Managing Directa Network, the biggest performance based adnetwork in Latam.
(Public Company; 501-1000 employees; MELI; Internet industry)
October 1999 — March 2003 (3 years 6 months)
Startup of the company in Mexico
Marketing Manager
Community Manager
(Public Company; 1001-5000 employees; Mining & Metals industry)
September 1998 — September 1999 (1 year 1 month)
(Public Company; 10,001 or more employees; Insurance industry)
1997 — 1998 (1 year )
Computer System Engineering 2000 — 2005
ENGINEER , COMPUTER SYSTEMS , July 1995 — May 2000
New technology, Internet, Sustainable development, Human development, reading, travelling.
AMIPCI,
IAB
eMarketing Association
YBI, IBLF, Prince of Wales.
Youth employment summit
ESP
Gaia, UNESCO.
Student Activities’ Golden Ram Award Nomination
Rookie of the Year in the Student in Free Enterprise International Contest (SIFE) in Kansas, USA
Third Place in the “North American College Entrepreneur Award” sponsored by the Saint Louis Missouri University.