
Founder & CEO, Mediassembly
Dallas/Fort Worth Area

Founder & CEO, Mediassembly
Dallas/Fort Worth Area
4 more...
Internet technology business strategist, software architect, and development leader.
More than fifteen years of software business and engineering experience, with over eight years in executive and technical leadership roles. Extensive experience leading multidisciplinary teams designing and developing sophisticated e-commerce, interactive marketing, and commercial Internet software solutions. Majority of projects have been revenue producing or impacting systems, where schedule, usability, or reliability problems can result in lost revenue that greatly exceeds the development cost.
Internet Strategy & Technology, Interactive Marketing, and Social Media.
(Computer Software industry)
September 2008 — Present (11 months)
Mediassembly provides Internet software as a service (SaaS) to help marketers inspire and amplify word of mouth through social media. Marketers maximize word of mouth reach and influence by creating open, distributed brand advocate communities. Members participate through the social networks and services they are already using and are encouraged to discuss their favorite brands and products with everyone - not just other advocates.
http://mediassembly.com
Internet industry trends, emerging Internet technologies, digital media, social media, interactive marketing