President at SolVentus Energy, Inc.
Phoenix, Arizona Area
- Current
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- President and Chief Executive Officer at SolVentus Energy, Inc.
- Past
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- President at Jensen Digital Media, Inc.
- Senior Vice President, Global Sales and Marketing at Optimate Networks, Inc.
- President and Founder at Edge Interactive Media, Inc.
- Executive Vice President, Interactive at Swafford & Company Advertising
- Co-Founder and Director of Operations and Marketing at Jensen Foods Inc.
- Education
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- Northern Arizona University
- Recommended
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6 people have recommended Troy - Connections
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209
connections
- Industry
- Renewables & Environment
- Websites
Troy Jensen’s Summary
Troy Jensen currently serves as President and Chief Executive Officer of SolVentus Energy, Inc. SolVentus Energy, a new division of Transpacific CleanTech, Inc., is working on creating markets and financial solutions for Renewable Energy, focused primarily on the Southwest US solar sector residential and commercial developments.
Troy Jensen has spent his career in marketing, finance and monetization modeling throughout the digital mediums and technology sector, including Interactive, mobile, and technology platforms. His strong background in business development and sales, as well as expertise in business development, technology and operations, has led to leading the inception and execution of hundreds of sophisticated digital marketing and application offerings built on industry-leading technology platforms for many Fortune 500 clients. Troy has lead both ad agency, online ad network and publisher teams responsible for selling and successfully executing over $450 million dollars in digital advertising campaigns, web site design, development and application solutions, mobile application development and marketing, Social Media initiatives, online content syndication and strategic cross-media integration initiatives. He has also lead, co-founded or consulted with several successful Interactive startups. Troy has spoken at digital technology forums and events, and has contributed to articles and research in relation to the latest happenings in the emerging digital mediums, and early-stage funding and growth strategies for startups.
When not consumed by all things digital, Troy passion is in the air - he has his private pilots license and is currently in training for his instrument rating. Other hobbies include reading just about anything he can get his hands on, collecting every electronic gadget possible, is a practicing amateur economist/historian, and is an avid Miami Dolphins fan.
Troy Jensen’s Specialties:
Clean Energy, Solar Energy, Wind Energy, Green, GreenTech, CleanTech, Advanced Digital Marketing, Social Media Marketing, Online Video Syndication/Distribution, Mobile Application Development, Web Development and Application Solutions, Ad Agency Operation, Web Publisher Operations, Advanced Sales Management and Training, Early-Stage Fundraising, Consulting, Public Speaking, Business Development, Development of Monetization Models, Early-Stage Start-Up Operations
Troy Jensen’s Experience
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President and Chief Executive Officer
SolVentus Energy, Inc.
(Renewables & Environment industry)
April 2009 — Present (4 months)
Troy serves as President and CEO of SolVentus Energy, Inc., a new division of Transpacific CleanTech, Inc. SolVentus Energy is working on creating markets and financial solutions for Renewable Energy, focused primarily on the Southwest US solar sector residential and commercial developments. SolVentus Energy has been in an Alpha stage for the past 12 months, and is emerging Beta to the public in Mid-May 2009. With private financing secured and a strong team of leading industry players, SolVentus Energy's mission is to help build markets for renewable energy across the Southwest initially, and globally within five years. Our team is excited, as are our strong partners in solar and wind manufacturers, technology innovators, distribution, electrical contractors, Clean Energy finance, residential and commercial developers, utilities, and energy traders. Ultimately, we want Clean Energy adoption to hit the critical mass needed to provide healthy profits for all involved, provide end-users inexpensive energy, dramatically reduce our carbon footprint and create a cleaner world for us all, and spur the beginning of the end of our reliance on foreign sources of energy for the United States, Europe and Asia.
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President
Jensen Digital Media, Inc.
(Internet industry)
January 2008 — March 2009 (1 year 3 months)
Jensen Digital Media is a digital revenue consultancy based in Los Angeles with offices in Phoenix and New York dedicated to assisting digital media companies create revenue for their digital assets by building site traffic, developing sales capability, ad sales representation, raising early-stage capital, enhancing business development, traffic monetization models, and assisting with exit strategies. Jensen Digital Media provides digital revenue consultancy services for several high-profile online publishers, entertainment brands, content providers, production studios, online gaming firms, digital ad agencies, online ad networks, as well as a deep expertise in digital content distribution and syndication across across multiple delivery platforms, including online video, mobile and an expertise in social media viral distribution through share-to-social technology.
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Senior Vice President, Global Sales and Marketing
Optimate Networks, Inc.
(Marketing and Advertising industry)
August 2007 — July 2008 (1 year)
Troy Jensen served as Senior Vice President of Global Sales and Marketing for Optimate Networks, a digital video syndication and distribution network, delivering professionally produced video over the web, mobile and through viral social media applications and widgets. The Optimate content management system ingests video content, transcodes it for the production studios or broadcast networks, and infuses the video files with proprietary meta data that allows Optimate to target video contextually and segment traffic. Jensen's tenure with Optimate saw the network achieve record year-over-year ad sales revenue increases in every quarter. In his first three months with Optimate, ad sales revenue jumped 800% from the preceding quarter. He also assisted with publisher and video entertainment content acquisition efforts content producers, and in early 2008 Jensen lead Optimate in obtaining it’s first major digital content syndication agreement with a major broadcast television network.
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President and Founder
Edge Interactive Media, Inc.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2007 — August 2007 (8 months)
Troy served as President and Founder of Edge Interactive Media, Inc., a full-service interactive ad agency specializing in producing online video productions and Interactive marketing advertising campaigns. Edge assembled a team with expertise in navigating the constantly-changing Interactive landscape as mediums merge, video content migrates, and consumer behavior shifts. Edge Interactive excelled at helping advertisers and publishers alike in creating the intimate brand connection so important in building awareness and meeting defined campaign goals. Troy also oversaw online video content syndication strategies and site monetization. As a result of Jensen's long history and expertise in online advertising, Edge was able to form strategic partnerships with several high-profile Interactive technology platforms to solidify an agency technology infrastructure with the ability to provide granular targeting and reporting in real time.
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Executive Vice President, Interactive
Swafford & Company Advertising
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 1998 — January 2007 (8 years 8 months)
Troy served as Executive Vice President, Interactive Advertising at a full service advertising agency. Brought on board to build out the Interactive Division, he oversaw from inception a digital advertising division that was responsible for a long period of growth for Swafford & Company. Troy was responsible for overseeing a wide range of Interactive advertising executions, including strategic media planning and campaign execution, cross media integration, rich media executions, search engine marketing, developing creative concepts for the online medium, mobile initiatives and online video productions. Included in his responsibilities was new business growth, and he helped drive annual increases in revenue for eight of the almost nine years he served at the agency.
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Co-Founder and Director of Operations and Marketing
Jensen Foods Inc.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
February 1996 — May 1998 (2 years 4 months)
Troy handled all facets of restaurant and internal corporate operations and marketing for a four unit franchisee of Hardee’s quick service restaurants. His responsibilities included execution of extensive retail marketing initiatives, including POP marketing, local market initiatives, online, broadcast and print medium. He also headed the area franchisee marketing association for DMA in 1997-1998, working in conjunction with Hardee’s Corporation and their advertising agency to select and execute effective advertising campaigns.
Troy Jensen’s Education
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Northern Arizona University
MBA , Economics , 1991 — 1996
- Activities and Societies:
- Sigma Phi Epsilon
Additional Information
Troy Jensen’s Websites:
Troy Jensen’s Interests:
Renewable Energy, Solar Energy, Wind Energy, Photovoltaic Panels and Energy Systems, Energy Trading, Energy Marketing, GreenTech, CleanTech, Energy Efficiency, Digital Marketing, Mobile Application Solutions, Social Media, Online Video, Online Video Content Syndication, Online Video Content Distribution, Early-Stage Fundraising, Monetization of Online Video Content and Web Sites, Private Aviation, Golf, Snowboarding, Investing in the CleanTech Sector, Technology Sector and Emerging Markets, New Technology, Apple Computers, Miami Dolphins, Los Angeles Lakers, New York Yankees
Troy Jensen’s Honors:
Awarded the Governor of Arizona's Scholastic Achievement Award for achieving SAT scores in the top 1% of the state in 1991. Was named an Internet Economy Influencer by the Industry Standard Magazine in a 2001 article for his work within the travel vertical online.
Troy Jensen’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
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