Troy D. White

Current

• Senior Director, Sales & Marketing at Council for Economic Education

Past

• attendee at Dreamforce
• Advisor at Moonshine Marketing (Self-employed)
• Web Marketing Strategist at American Management Association

• Business-to-Business Marketing Manager at Kaplan Education
• Marketing Manager at Third Street Interactive

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2 more...

Education

• University of Washington, Seattle - Business School
• IE (Instituto de Empresa)
• University of Maine

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Recommended

1 person has recommended Troy D.

Connections

117 connections

Industry

Marketing and Advertising

Websites

• Nat'l Council on Economic Educ
• Council Publications

Troy D. White’s Summary

Sales and marketing professional with expertise in K-12 and continuing education industry, in particular within non-profit organizations. Specialties include direct response acquisition strategies such as catalog, direct mail, conference, e-mail, Web, database and search engine marketing.

Troy D. White’s Specialties:

web, e-mail, search engine, conference, and catalog marketing, search engine optimization, direct response, lead generation, database marketing, sales negotiation for continuing education and k-12 teacher markets

Troy D. White’s Experience

• Senior Director, Sales & Marketing

  Council for Economic Education

  (Publishing industry)

  March 2003 — Present (6 years 9 months)

• attendee

  Dreamforce

  (Marketing and Advertising industry)

  2008 — 2008 (less than a year)

• Advisor

  Moonshine Marketing (Self-employed)

  (Self-Employed; Myself Only; Non-Profit Organization Management industry)

  October 2001 — January 2003 (1 year 4 months)

  Provided marketing advice to World Trade Center businesses affected by September 11

• Web Marketing Strategist

  American Management Association

  (Non-Profit; 201-500 employees; Professional Training & Coaching industry)

  July 2000 — October 2001 (1 year 4 months)

• Business-to-Business Marketing Manager

  Kaplan Education

  (Public Company; 5001-10,000 employees; WPO; Professional Training & Coaching industry)

  May 2000 — July 2000 (3 months)

  Marketing manager for professional development division responsible for trade show, website and e-mail marketing

• Marketing Manager

  Third Street Interactive

  (Privately Held; 11-50 employees; Management Consulting industry)

  August 1999 — May 2000 (10 months)

  Marketing manager for interactive agency providing e-marketing consulting to Fortune 500 clients

Troy D. White’s Education

• University of Washington, Seattle - Business School

  MBA , Entrepreneurship, Marketing , 1997 — 1999

  Fall of 1998, studied at Instituto de Empresa in Madrid, Spain

• IE (Instituto de Empresa)

  MBA , Exchange Student , 1998 — 1998

• University of Maine

  B.S. , Civil Engineering , 1988 — 1993

  Activities and Societies:

  Lambda Chi Alpha, President
  Senior Skull Honor Society

Additional Information

Troy D. White’s Websites:

• Nat'l Council on Economic Educ
• Council Publications

Troy D. White’s Interests:

educational marketing

Troy D. White’s Groups:

Gotham City Networking Group, Inc., New York City, Direct Marketing Club of New York, University of Maine Alumni Association, Podcast, MarketingProfs, Teacher/Education Industry

•    Salesforce.com Professional Network
•    Salesforce.com and Education
•    Salesforce.com New York Nonprofit User Group
•    Minyanville
•    Friends of Sammy Rabbit is a group dedicated to sharing Sammy Rabbit and life empowering messages

Troy D. White’s Contact Settings

Interested In:

• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch