TR Garland
#1 Best-Selling Author of "Building The Ultimate Network" and Referral Marketing & Strategic Partnership Expert
- Location
- Orange County, California Area
- Industry
- Professional Training & Coaching
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TR Garland's Overview
- Current
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- ♦♦♦ REFERRAL MARKETING EXPERT ♦ Relationship Marketing Expert ♦ Business Networking Expert at Referral Institute
- ♦♦♦ #1 BEST-SELLING AUTHOR ♦ Columnist ♦ Speaker ♦ Trainer at Building The Ultimate Network™ - The Book
- ♦♦♦ EDITOR-IN-CHIEF ♦ Referral Marketing Columnist ♦ Business Networking Columnist at www.BuildingTheUltimateNetwork.com - Expert Insight, Interviews, & Networking News You Can Use™
- ♦♦♦ CONTRIBUTING AUTHOR ♦ Syndicated Monthly Columnist on Referral Marketing & Business Networking at www.BusinessNetworking.com -The World's #1 Resource for Business Networking/ Referral Marketing News
- ♦♦♦ FEATURED EXPERT ♦ Featured As One of America's Premier Experts - Topic: Relationship Marketing at Inc. Magazine
- ♦♦♦ CONTRIBUTING AUTHOR ♦ Featured Columnist on Business Networking at Entrepreneur Media
- ♦♦♦ FEATURED INTERVIEW ♦ Guest Expert on Relationship Marketing & Social Influence at Customer Engagement Magazine
- ♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Business Networking at Young Entrepreneur Society
- ♦♦♦ WORKSHOP LEADER ♦ Expert Topic: Business Networking & Referral Marketing at Irvine Chamber of Commerce
- ♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Referral Marketing at San Diego Professional Coaches Alliance
- ♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Business Networking & Referral Marketing at Ladera Rancho Chamber of Commerce
- ♦♦♦ CERTIFIED TRAINER ♦ 1 of only 12 certified trainers to qualify to educate at NAWBO - National Association of Women Business Owners
- ♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Business Networking & Referral Marketing at Yorba Linda Chamber of Commerce
- ♦♦♦ ORGANIZER ♦ Business Networking & Referral Marketing Expert ♦ Strategic Partnership Expert at BE A BETER NETWORKER - Meetup Group ♦ Orange County's Most Influential Meetup
- ♦♦♦ STRATEGIC ADVISOR & MENTOR ♦ To Many of Today's Top Speakers & Authors at Social Capital Strategies, Inc.
- Past
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- ♦♦♦ RADIO SHOW SPECIAL GUEST ♦ Business Networking & Strategic Partnership Expert at Write Away Radio/ Expert Insights Publishing
- ♦♦♦ CHAPTER MEMBERSHIP COMMITTEE ♦ Referral Marketing Expert/ Mentor ♦ Maintain quality membership at BNI - Business Network International
- ♦♦♦ CHAPTER GROWTH & RETENTION COORDINATOR ♦ Referral Marketing Mentor ♦ Chapter 70+ members at BNI - Business Network International
- ♦♦♦ CO-EDUCATION COORDINATOR ♦ Duties: Helping membership effectively practice Referral Marketing at BNI - Business Network International
- ♦♦♦ KEY ACCOUNTS MANAGER ♦ Silicon Valley & Los Angeles at E-centives - e-Commerce Solutions
- ♦♦♦ KEY ACCOUNTS MANAGER ♦ Los Angeles at CA Technologies
- ♦♦♦ MIDWEST REGIONAL MANAGER ♦ 12 States in the Midwest & Eastern Canada at Perle Systems
- ♦♦♦ MIDWEST REGIONAL MANAGER ♦ Chicago at Industry.Net (B2B e-Commerce Platform acquired by AT&T New Media Services)
- ♦♦♦ KEY ACCOUNTS MANAGER ♦ Chicago at Skytel (World's First 2-Way Pager Company)
- Education
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- ♦ Author 101 University - Powered By Today's Top Publishers, Publicists, & Media Experts
- ♦ Best-Selling Author Mentor Program
- ♦ Business Growth Strategies - Powered By Brian Tracy
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♦ Referral Institute Certification
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Aurora University
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Augustana College
- Recommendations
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36 people have recommended TR
- Connections
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500+ connections
- Websites
TR Garland's Summary
★★
GOAL: Add as much value to people in my "network" as possible. Please feel free to join my personal network by sending me a 'connection request' via LinkedIn.
Here’s my email: ✉ trgarlandlinkedin@gmail.com if they ask for it.
★★
►QUESTION:
What would your business look like if instead of spending all your time in front of people who STILL NEEDED TO BE SOLD...you instead were spending all of your time in front of people who had ALREADY BEEN SOLD?
Your life would be a lot easier, wouldn't it?
That's the power of a well-qualified referral! Yet, over 99% of people have never formally been trained on Referral Marketing or forging Strategic Partnerships.
►TYPES OF CLIENTS I SERVE:
① Everyday Entrepreneurs & Sales Professionals
② Up-and-Coming Speakers, Authors, & Coaches
③ Established Speakers, Authors, & Coaches
►WHAT DO I DO FOR MY CLIENTS?
I teach my 5, 6, 7, and even 8-Figure clients to:
↔ IDENTIFY
↔ ATTRACT
↔ ACTIVATE
↔ CULTIVATE
↔ MONETIZE
...relationships with ideal Strategic Partners that pass them referrals on a weekly and even daily basis!
►WHAT KIND OF RESULTS DO MY CLIENTS GET?
✔ Professional Speaker increased revenue by $247,000 w/in 12 months
✔ Business Coach increased referrals by 81% w/in 90 days
✔ Financial Planner increased annual revenue by $102,000
✔ Chiropractor decreased time spent networking by 30% while increasing referrals by 50%
✔ Marketing Consultant secured $60,000/yr contract
✔ Delivery Company Owner secured $1 million/yr contract
►KEYNOTE SPEAKER:
✔ Experience in rooms from 8 to 800 people
►SPECIALTIES:
Referrals ■ Networking ■ Business Networking ■ Referral Generation ■ Referral Marketing ■ Creating Referrals ■ Referral Strategy ■ Referral Training ■ Referral Marketing Expert ■ Referral Coaching ■ Referral Based Marketing ■ Referral Trainer ■ Referral Marketing Keynotes ■ Referral Marketing Seminars ■ Referral Marketing Target Markets ■ Referral Marketing Plans ■ Referral Marketing Time Budgets
TR Garland's Experience
♦♦♦ REFERRAL MARKETING EXPERT ♦ Relationship Marketing Expert ♦ Business Networking Expert
Referral Institute
Privately Held; 1-10 employees; Professional Training & Coaching industry
2010 – Present (3 years) "TR Garland is in the Top 1% of Referral Marketing Experts in the world."
TR Garland and the Referral Institute have turned the common concept of Business Networking into a systematic and replicable process for ANY entrepreneur to follow to DRAMATICALLY increase the referrals they receive.
After all, we believe success in Business Networking can be duplicated with the right mindset, skill set, tools, and tactics. We've proven it!
In fact, every single one of TR's graduates have at minimum generated DOUBLE (and sometimes TRIPLE) the number of referrals they receive within 90 days of working with him. Now, that's real-world results.
With literally 1,000's of satisfied clients from across the world and from all professions, the Referral Institute is a training, coaching, & consulting company that helps people create Referrals For Life™!
The most unique benefit of working with TR Garland and the Referral Institute is that we will teach YOUR network how to pass referral to YOU! Yeah...wouldn't that be awesome?
SPEAKER TOPICS:
✔ Business Networking
✔ Referral Marketing
✔ Relationship Marketing
✔ Relationship Currency
✔ Strategic Partnerships
✔ Social Capital & Influence
♦♦♦ FEATURED EXPERT ♦ Featured As One of America's Premier Experts - Topic: Relationship Marketing
Inc. Magazine
Privately Held; 51-200 employees; Publishing industry
2012 – Present (1 year)
"As today's most relevant Business Networking and Relationship Marketing Expert, TR Garland is an internationally-recognized Speaker, Author, and Mentor because he's in touch with how people conduct business today. He's built his own 'ultimate network' that has generated revenue over $10 million in the last 24 months alone. And, he coaches his 6 and 7-Figure clients to do the same with his proven Profitable Partnership Formula™. With his own clients ranging from companies such as Mary Kay and Mass Mutual Financial to small business owners and entrepreneurs, TR's time-tested tools, tactics, and techniques deliver increased revenue through a steady stream of referrals within 30 days or less" ------------ INC. Magazine
♦♦♦ CONTRIBUTING AUTHOR ♦ Featured Columnist on Business Networking
Entrepreneur Media
Privately Held; 51-200 employees; Publishing industry
2010 – Present (3 years)
♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Business Networking
Young Entrepreneur Society
Privately Held; 1-10 employees; Professional Training & Coaching industry
2011 – Present (2 years) Orange County, California Area
♦♦♦ WORKSHOP LEADER ♦ Expert Topic: Business Networking & Referral Marketing
Irvine Chamber of Commerce
Nonprofit; 11-50 employees; Nonprofit Organization Management industry
2011 – Present (2 years)
♦♦♦ KEYNOTE SPEAKER ♦ Expert Topic: Referral Marketing
San Diego Professional Coaches Alliance
Educational Institution; 51-200 employees; Human Resources industry
2011 – Present (2 years)
♦♦♦ CERTIFIED TRAINER ♦ 1 of only 12 certified trainers to qualify to educate
NAWBO - National Association of Women Business Owners
Nonprofit; 11-50 employees; Nonprofit Organization Management industry
2011 – Present (2 years)
♦♦♦ ORGANIZER ♦ Business Networking & Referral Marketing Expert ♦ Strategic Partnership Expert
BE A BETER NETWORKER - Meetup Group ♦ Orange County's Most Influential Meetup
March 2009 – Present (4 years 3 months) Orange County, California Area
This Meetup Group is the most UNIQUE Business Networking Meetup in Southern California because it actually COMPLIMENTS (and doesn’t compete with) all the other Business Networking Meetups.
WHY WE STARTED THIS GROUP:
All the other business-oriented Meetups are excellent at what they do…provide a “platform” as well as a scheduled date, time, and place for people to network. However, WITHOUT the right tools, tactics, techniques, & strategies (on Business Networking/Word-of-Mouth Marketing)…most people might NOT get the Return on Investment (ROI) they expect from their time.
In other words, they might not make the QUALITY connections they expect.
We’re poised to teach our attendees the skills to make their networking MORE EFFECTIVE.
♦♦♦ STRATEGIC ADVISOR & MENTOR ♦ To Many of Today's Top Speakers & Authors
Social Capital Strategies, Inc.
2008 – Present (5 years) Newport Beach, CA
Shortly out of college, I had an opportunity to interview with Nightingale-Conant...a company in the suburbs of Chicago that sold Personal Improvement and Business Skill Development tapes (yes, cassette tapes) from Brian Tracy, Tom Hopkins, Zig Ziglar, Jim Rohn, etc.
That company went on a hiring freeze right when things were going good. It just wasn't my time....yet.
Seventeen years later, I began to find myself directly partnered with, getting hired by, and representing some of the world's leading Speakers, Authors, & Business Trainers. Pretty cool, huh?
Because of my Sphere of Influence and deep desire to serve and support small business owners and entrepreneurs everywhere, I began getting hired by two (2) types of clients:
(1) A- LIST SPEAKERS, AUTHORS, & MENTORS who had already amassed a brand name/reputation yet were having challenges in monetizing it. They sought my expertise on how to best to continue to maintain the integrity of their brand, monetize it in today's tech-savvy marketplace, and serve their loyal fan base (Example: Within 45 days of getting hired, I generated $345K of BRAND NEW revenue that otherwise wouldn't have been generated).
(2) UP-AND-COMING SPEAKERS, AUTHORS, & MENTORS who both desire to build a brand name/reputation in today's marketplace and also to figure out the best way to monetize that brand. (Example: Within 60 days of getting hired, I got one of my client's to write the Foreword to an A-List'ers book that became a NY Time Bestseller
I've worked on projects with the following people:
*Stephen MR Covey
*Mark Victor Hansen
*Sharon Lechter
*Brian Tracy
*Jay Abraham
*Loral Langemeier
*Chet Holmes
*Michael E. Gerber
*Janet Attwood
*Dr. Ivan Misner
*Dr. Tony Alessandra
I help level the playing field for A-List'ers who may have lost touch with how to engage their fan base (and monetize accordingly) as well as by offering access to my world-class Sphere of Influence to Up-and-Comers that otherwise may not have access.
♦♦♦ RADIO SHOW SPECIAL GUEST ♦ Business Networking & Strategic Partnership Expert
Write Away Radio/ Expert Insights Publishing
2013 – 2013 (less than a year) Viki Winterton - Founder of PUBLISHED! Magazine interviews TR Garland
Viki Winterton, founder of Write Away, Write Now and PUBLISHED! magazine brings you top authors and publishing professionals as share their treasured resources, success secrets and the defining moments that have shaped their lives.
♦♦♦ CHAPTER MEMBERSHIP COMMITTEE ♦ Referral Marketing Expert/ Mentor ♦ Maintain quality membership
BNI - Business Network International
Privately Held; 1001-5000 employees; Marketing and Advertising industry
October 2010 – October 2011 (1 year 1 month) Platinum Coast BNI located in Lake Forest, CA
My position was .......
♦♦♦ CHAPTER GROWTH & RETENTION COORDINATOR ♦ Referral Marketing Mentor ♦ Chapter 70+ members
BNI - Business Network International
Privately Held; 1001-5000 employees; Marketing and Advertising industry
October 2009 – October 2010 (1 year 1 month) Chapter has been ranked #1 in region 3 years in a row/ passes apprx $3M per year
It is both an honor and a privilege to serve on the Leadership Team of Platinum Coast BNI in this capacity. Our Chapter consistently hovers around 70 Members and we've retained this for some time now.
We just passed $2.6 million dollars worth of business for the last 12 months as a result of implementing good Referral Marketing practices.
♦♦♦ CO-EDUCATION COORDINATOR ♦ Duties: Helping membership effectively practice Referral Marketing
BNI - Business Network International
Privately Held; 1001-5000 employees; Marketing and Advertising industry
October 2008 – October 2009 (1 year 1 month) Award Winning Platinum Coast BNI Chapter in Orange County, CA
♦♦♦ KEY ACCOUNTS MANAGER ♦ Silicon Valley & Los Angeles
E-centives - e-Commerce Solutions
Public Company; 51-200 employees; Internet industry
2000 – 2002 (2 years)
♦♦♦ KEY ACCOUNTS MANAGER ♦ Los Angeles
CA Technologies
Public Company; 10,001+ employees; CA; Computer Software industry
1999 – 2000 (1 year)
♦♦♦ MIDWEST REGIONAL MANAGER ♦ 12 States in the Midwest & Eastern Canada
Perle Systems
Privately Held; 51-200 employees; Computer Networking industry
1995 – 1998 (3 years) Greater Chicago Area
♦♦♦ MIDWEST REGIONAL MANAGER ♦ Chicago
Industry.Net (B2B e-Commerce Platform acquired by AT&T New Media Services)
1996 – 1997 (1 year) Greater Chicago Area
Before, they called the Internet the "world wide web", I was knee-deep in experience with this new technology that has revolutionized the way we do business today.
Industry.Net (www.industry.net) was the developer of a leading Internet-based business- to-business online marketplace. It was run by former Lotus Notes icon Jim Manzi, who built Lotus Development Corp. into a billion-dollar company over his nine-year tenure as president, CEO and chairman.
Needless to say, I was in good company.
♦♦♦ KEY ACCOUNTS MANAGER ♦ Chicago
Skytel (World's First 2-Way Pager Company)
Privately Held; Myself Only; Telecommunications industry
1994 – 1996 (2 years) Greater Chicago Area
WHAT SKILLS DID THIS POSITION GIVE ME THAT TRANSCEND INTO VALUE TO THOSE THAT HIRE ME TODAY:
In short, I was on the "A" Team for SkyTel's introduction to the marketplace of the VERY FIRST Two-Way pagers.
Why is this important?
Two-Way Pagers were the precursor to "texting" today and i was on the frontlines.
TR Garland's Organizations
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National Academy of Best-Selling Authors
Honored with the Golden Quill Award -
NAWBO - Orange County (National Association of Women Business Owners)
1 of only 12 Certified Trainers - Expert Topic: Business Networking & Referral Marketing- 2012 to Present
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Coaching Speakers Association
Board of AdvisorsInvite-only Mastermind with 100 of the top leaders in the Personal & Professional Development Industry
TR Garland's Certifications
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Coaching Leadership Academy
- Ted McGrath's Coaching Leadership Academy
- License San Diego, CA
- April 2013
TR Garland's Courses
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Independent Coursework
- The Icarus Deception - Book (Author - Seth Godin)
- The Speed of Trust - Book (Author - Stephen MR Covey)
TR Garland's Projects
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TR Garland - CLICK HERE for Live Workshop Footage
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TR Garland - CLICK HERE for Live Workshop Footage
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TR Garland - CLICK HERE for Live Workshop Footage
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TR Garland - CLICK HERE for Live Workshop Footage
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TR Garland's Volunteer Experience & Causes
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Volunteer Experience
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Volunteer Interests
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Causes I care about:
- Children
- Education
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Organizations I support:
- BNI Misner Charitable Foundation
- Unstoppable Foundation
- Kiva.org
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TR Garland's Languages
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English
(Native or bilingual proficiency) -
German
(Elementary proficiency)
TR Garland's Publications
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Building the Ultimate Network
- #1 Best-Seller on Amazon.com
- October 2011
Authors: TR Garland, Ivan MisnerHow to build a network of referral-generating strategic alliances, written by the leading Business Networking and Referral Marketing experts from around the world.
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"Expose Yourself" - Part of the 'Navigating The VCP Process® To Networking' Series
- BusinessNetworking.com - The #1 Blog on Business Networking in the World
Authors: TR Garland, Ivan MisnerTR Garland is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.” He’s also considered a top trainer for the Referral Institute.
For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®. Four months ago, we started a much-anticipated monthly series of blog posts which addresses this and contains some very timely information for networkers across the globe. Today, we’re proud to share with you Part 4 of the series. Enjoy.
EXPOSE YOURSELF!
(Part 4 of the “Navigating The VCP Process® To Networking” Series)
In Part 3 of this series, we encouraged Business Networkers to honor the chronological steps of the VCP Process®. In other words, we pointed out that generating a steady stream of referrals takes an investment in time — as well as in the people in your own network. Take action, we recommended, and become visible. However, be cautious about “too much Visibility”.
Today, we’d like to revisit and expand upon the following concept that was introduced last month: If you put yourself out in the marketplace as a person of value, others will want to connect with you. Your role is to EXPOSE YOURSELF to your local business community in a valuable way so that people feel a personal connection with you and feel compelled to assist you.
Let’s dig deeper . . . If you’ve sought out Business Networking training and education in the past, you’ve most likely heard the following phrase: “It’s not who you know, it’s who knows you. However, today, we ask the question: “WHAT…do they know you for?”
***CLICK ON THE TITLE ABOVE FOR A DIRECT LINK TO THE ENTIRE BLOG POST***
TR Garland's Skills & Expertise
- Referral Marketing Training
- Business Networking
- Referrals
- Referral Generation
- Leadership
- Strategic Planning
- Public Speaking
- Coaching
- Strategic Partnerships
- Lead Generation
- New Business Development
- Social Networking
- Team Building
- Marketing Strategy
- Small Business
- Personal Development
- B2B
- Executive Coaching
- Business Planning
- Entrepreneurship
- Sales
- Training
- Referral Networking
- Online Networking
- Relationship Marketing
- Business Growth
TR Garland's Education
♦ Author 101 University - Powered By Today's Top Publishers, Publicists, & Media Experts
Real World Degree w/ special focus on Publishing & Promoting Quality Literary Works, Authorship of Personal & Professional Development Books
2013 – 2013 (expected)
My mentors:
Rick Frishman
Public Relations Expert and Best Selling Author
Tom Antion
Internet Marketing Expert
David Hancock
Morgan James Publishing
Alex Carroll
Best Selling Author, Radio Interview Expert
Peggy McColl
New York Times best-selling author and Internet Book Marketing Expert
Clint Arthur
Best Selling Author, Local TV Interview Expert
Marilyn Horowitz
NYU Professor, Author, Speaker, Writing Coach and Consultant
Gary Goldstein
Celebrated Hollywood film producer
Wendy Lipton-Dibner
Internationally Acclaimed Speaking Expert and Best Selling Author
Ellen Reid
Indie Book Expert, Author, Book Producer
Jill Lublin
Bestselling Author, International Speaker
Paul Colligan
YouTube Expert
Marcia Wieder
Founder of Dream University®
Starley Murray
Image Branding Expert
Justin Spizman
Author, Ghostwriter, Editor, and Book Project Consultant
Bruce Barbour
Agent, Author and Producer
Sally Anderson
Transformation Expert
♦ Best-Selling Author Mentor Program
Real World Experience, How to become a best-selling author, article writing, and blogger
2009 – 2015 (expected)
I was hand-selected to be one of only a few individuals to be personally mentored by numerous best-selling authors and individuals in the book industry who help get authors to the #1 spot on the NY Times, Wall Street Journal, BusinessWeek, and Amazon Best-Sellers Lists.
Some of the mentors that I am being personally mentored by are:
~Dr. Ivan Misner
~Susan RoAne
~Michael E. Gerber
~Brian Tracy
~Michael Drew
~Entrepreneur Media
♦ Business Growth Strategies - Powered By Brian Tracy
Real World Degree, Continuing Education Program w/ special focus on Business Development and Sales Strategies
2009 – 2011
Business Growth Strategies (BGS) is an exclusive advanced skills offering directly from Brian Tracy International.
It was developed by Brian's 4 decades of experience being one of the top business trainers in the world.
Focus:
Increase Sales
Profitability Strategies
♦ Referral Institute Certification
Certified Networker II Instructor Training & Certification, Referral Marketing Training, Coaching, & Consulting
2010 – 2010
Aurora University
BA, Sales & Management, (MIS) Management Information Systems
1993 – 1994
Augustana College
BA, International Management, (MIS) Management Information Systems, Business
1989 – 1993
Activities and Societies: Pi Upsilion Gamma Fraternity- (Roles: President, Historian)
TR Garland's Additional Information
- Websites:
- Groups and Associations:
- Honors and Awards:
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2012 - National Academy of Bestselling Authors
2010 - Dr. Ivan Misner (Founder & Chairman of BNI and the person who coined the phrase "Givers Gain") along with Bob Burg (author of Best-Seller 'The Go-Giver") presented me with "The Go-Giver Award" due to my core business philosophy of helping others achieve their goals first...then let the rest take care of itself.
2009 - Out of thousands, I was honored to be chosen as the "Team Leader of the Week" for one of Brian Tracy's Business Divisions
1994 - The Wall Street Journal Student Achievement Award (Awarded By: Dean of the School of Business @ Aurora University)
1994 - The Dean's Award For Academic Excellence In The Field Of Business (Awarded By: Dean of the School of Business @ Aurora University)
Contact TR for:
- consulting offers
- new ventures
- expertise requests
- business deals
- reference requests
- getting back in touch
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