President/CEO at Catapult Creative
Washington D.C. Metro Area
President/CEO at Catapult Creative
Washington D.C. Metro Area
Web producer with a heavy development background. Content strategy, information architecture, and technical execution skills in all phases of web presence creation, with experience in online marketing and public affairs.
Information architecture/web presence design, W3C and accessibility-compliant XHTML/CSS, Content Management Systems (CMS), LAMP stack and Ruby on Rails development, e-commerce back-end programming, background in features writing and public communications for newspapers, magazines, public affairs initiatives, and political campaigns. Experienced team builder/leader.
(Computer Software industry)
August 2009 — Present (4 months)
Working as an independent software consultant specializing in Ruby on Rails web application development, user interface design, and project management.
(Privately Held; 11-50 employees; Internet industry)
May 2008 — August 2009 (1 year 4 months)
Lead public-facing web presence for a software startup offering the leading commercial open-source package for IT management.
(Privately Held; 1-10 employees; Internet industry)
May 2007 — May 2008 (1 year 1 month)
Manage interactive projects for a variety of political and public sector clients, including John Kerry, Tom Harkin, and the Service Employees International Union. Responsibilities include information architecture and user experience design as well as technical leadership, including Rails and front-end development. Oversee integration and deployment of multi-application, multi-webservice "meta platform" to drive content management and CRM, as well as collect direct-response marketing metrics.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
August 2006 — May 2007 (10 months)
Produce web applications, websites and HTML emails for internationally known clients including Dell and World Vision. Provide technical expertise and make recommendations on platforms, production environments, and coding best practices at all phases of online media design--from strategy to tactical execution.
(Non-Profit; 11-50 employees; Online Media industry)
June 2005 — August 2006 (1 year 3 months)
Responsible for creating and executing online media strategy for Kinky Friedman for Governor. Led a team of designers, web developers, and fufillment staff to run an online operation responsible for generating over $120K/month in revenue via e-commerce. Drive over $300K in additional online donations through viral media, email fundraising and blogging. Design and implement custom campaign tools to facilitate outreach during Kinky's history-making ballot drive. Anticipate traffic needs and configure hardware and software to meet those needs within the constraints of a tight budget during national media appearances.
(Educational Institution; 10,001 or more employees; Public Relations and Communications industry)
April 2003 — March 2005 (2 years )
Responsible for content strategy and execution as well as creating synergies with online and offline public affairs efforts, driving web traffic to www.finearts.utexas.edu, and working on initiatives for the larger University of Texas public affairs operation, the Blanton Museum of Art, and the UT Performing Arts Center. Concentrate on the design and execution of content in online and printed media.
Bachelor's , English , 1999 — 2003