Tracey Dooley

Creative Consultant | Alliance & Marketing Strategist :: Business Writing | Editorial Expertise | Marketing Solutions

Brighton, United Kingdom

Current
  • Creative Consultant | PR Guru | Marketing Diva at Various (mostly on contract or freelance basis) (Self-employed)
Past
  • PR Account Executive at Words, Etc. Ltd
  • Member of operations team for subsidiary company, J.Aron & Co. at Goldman Sachs
  • 'Temp' positions (researcher, personal assistant, receptionist, etc) at Various - In advertising, marketing, publishing, TV, law, etc. Clients included BBC and Reed Int.
Education
  • Various (see below)
Connections
44 connections
Industry
Marketing and Advertising
Websites

Tracey Dooley’s Summary

Tracey Dooley is a direct-response copywriter, business alliance and marketing strategist, and editorial and creative consultant. She helps entrepreneurs, authors, publishers and FTSE100/250 companies boost response rates and attract new customers.

She also offers FREE reports, coaching, insider tips, and other no-nonsense resources to help entrepreneurs and small business owners market themselves more consistently and effectively. Learn more now at www.mediaminister.co.uk.

In her free time (not that she gets much these days, as she's juggling so many things, but hey, she's not complaining - the weekends are sacred 'fun' appointments that can't be broken!), she enjoys:

• walking her dog on Brighton beach, or on the magnificent Downs
• getting all bendy with her favourite yoga poses
• growing a little taller (you never know!) with Pilates
• burying her nose in a gripping novel, or a horse magazine
• escaping with a romantic comedy film
• horse riding
• hanging out with her 'pseudo husband', soul mate and best friend Tony

Oh, yes, she also is a bona-fide blogger:
http://marketingmoment.wordpress.com/
<a href="http://twitter.com/TraceyDooley"><img id="twitter" src="http://www.siahdesign.com/images/twitter-ani.gif"></a>

Tracey Dooley’s Specialties:

* strategic alliance consulting * marketing & editorial consulting * proofreading * editing * PR * copywriting * creating, critiquing or developing: * advertorials * articles * AV scripts * corporate communications * direct mail * ebooks * ezines * leaflets * press releases * newsletters * postcards * print ads * sales/marketing letters * events literature * reports * case studies * web content * other written materials designed to educate, entertain or sell


Tracey Dooley’s Experience

  • Creative Consultant | PR Guru | Marketing Diva

    Various (mostly on contract or freelance basis) (Self-employed)

    (Self-Employed; Writing and Editing industry)

    November 1993Present (15 years 9 months)

    MediaMinister offers agencies, solopreneurs, non-profits and businesses of all sizes five core services:

    1. Results-oriented marketing consultancy and coaching.
    2. Editorial and proofreading expertise/consultancy.
    3. PR, including offline and online media coverage.
    4. Copywriting and critiquing for advertising, brochures, direct mail, ezines, websites and more.
    5. Online marketing help, including reworking website copy for more impact and, ultimately, sales.

  • PR Account Executive

    Words, Etc. Ltd

    (Public Company; 11-50 employees; Public Relations and Communications industry)

    September 1992October 1993 (1 year 2 months)

    Responsibilities: handling six client accounts; desk research; journalist, client and supplier liaising; writing, editing and proofing copy; design and production of brochures, newsletters and periodicals; budget/ expense control; organising and coordinating media events and mail-outs.

  • Member of operations team for subsidiary company, J.Aron & Co.

    Goldman Sachs

    (Public Company; 10,001 or more employees; Oil & Energy industry)

    December 1991September 1992 (10 months)

    Responsibilities: client liaising; operations management; desk research; systems development; expense control and invoicing.

  • 'Temp' positions (researcher, personal assistant, receptionist, etc)

    Various - In advertising, marketing, publishing, TV, law, etc. Clients included BBC and Reed Int.

    (Public Company; Marketing and Advertising industry)

    June 1991December 1991 (7 months)

    Responsibilities: executive support, desk research, media enquiries, administration.


Tracey Dooley’s Education

  • Various (see below)

    • DIPLOMA IN COPYWRITING
    The Institute of Copywriting, UK, 2002-2004 (ongoing "refresher" study)
    • CERTIFICATE IN FREELANCE EDITING & PROOFREADING
    Freelancers.co.uk (correspondence course), 2001
    • POST-GRADUATE DIPLOMA IN PERIODICAL JOURNALISM (NVQ)
    London College of Printing & Distributive Trades, UK, 1996
    • DIPLOMA IN PUBLIC RELATIONS — DISTINCTION
    London School of Public Relations, UK, 1992–1993
    • BA IN BUSINESS INFORMATION TECHNOLOGY & FRENCH
    — 1ST CLASS HONS
    London Guildhall University (final, intensive year
    of degree course), UK, 1990–1991
    • DIPHE IN OFFICE INFORMATION TECHNOLOGY & FRENCH
    — DISTINCTION
    University of Westminster, London, UK, 1988–1990


Additional Information

Tracey Dooley’s Websites:

Tracey Dooley’s Interests:

sales & marketing, copywriting, editing, proofreading, online marketing, yoga, horse-riding, travel, skiing, walking, film, arts, great books...

Tracey Dooley’s Honors:

Freelancer of the Year (Finalist), 2006
Sub-Editing Team of the Year, 2001
Short Story Runner-Up, 1998


Tracey Dooley’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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