Creative Consultant | Alliance & Marketing Strategist :: Business Writing | Editorial Expertise | Marketing Solutions
Brighton, United Kingdom
Creative Consultant | Alliance & Marketing Strategist :: Business Writing | Editorial Expertise | Marketing Solutions
Brighton, United Kingdom
Tracey Dooley is a direct-response copywriter, business alliance and marketing strategist, and editorial and creative consultant. She helps entrepreneurs, authors, publishers and FTSE100/250 companies boost response rates and attract new customers.
She also offers FREE reports, coaching, insider tips, and other no-nonsense resources to help entrepreneurs and small business owners market themselves more consistently and effectively. Learn more now at www.mediaminister.co.uk.
In her free time (not that she gets much these days, as she's juggling so many things, but hey, she's not complaining - the weekends are sacred 'fun' appointments that can't be broken!), she enjoys:
• walking her dog on Brighton beach, or on the magnificent Downs
• getting all bendy with her favourite yoga poses
• growing a little taller (you never know!) with Pilates
• burying her nose in a gripping novel, or a horse magazine
• escaping with a romantic comedy film
• horse riding
• hanging out with her 'pseudo husband', soul mate and best friend Tony
Oh, yes, she also is a bona-fide blogger:
http://marketingmoment.wordpress.com/
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* strategic alliance consulting * marketing & editorial consulting * proofreading * editing * PR * copywriting * creating, critiquing or developing: * advertorials * articles * AV scripts * corporate communications * direct mail * ebooks * ezines * leaflets * press releases * newsletters * postcards * print ads * sales/marketing letters * events literature * reports * case studies * web content * other written materials designed to educate, entertain or sell
(Self-Employed; Writing and Editing industry)
November 1993 — Present (15 years 9 months)
MediaMinister offers agencies, solopreneurs, non-profits and businesses of all sizes five core services:
1. Results-oriented marketing consultancy and coaching.
2. Editorial and proofreading expertise/consultancy.
3. PR, including offline and online media coverage.
4. Copywriting and critiquing for advertising, brochures, direct mail, ezines, websites and more.
5. Online marketing help, including reworking website copy for more impact and, ultimately, sales.
(Public Company; 11-50 employees; Public Relations and Communications industry)
September 1992 — October 1993 (1 year 2 months)
Responsibilities: handling six client accounts; desk research; journalist, client and supplier liaising; writing, editing and proofing copy; design and production of brochures, newsletters and periodicals; budget/ expense control; organising and coordinating media events and mail-outs.
(Public Company; 10,001 or more employees; Oil & Energy industry)
December 1991 — September 1992 (10 months)
Responsibilities: client liaising; operations management; desk research; systems development; expense control and invoicing.
(Public Company; Marketing and Advertising industry)
June 1991 — December 1991 (7 months)
Responsibilities: executive support, desk research, media enquiries, administration.
DIPLOMA IN COPYWRITING
The Institute of Copywriting, UK, 2002-2004 (ongoing "refresher" study)
CERTIFICATE IN FREELANCE EDITING & PROOFREADING
Freelancers.co.uk (correspondence course), 2001
POST-GRADUATE DIPLOMA IN PERIODICAL JOURNALISM (NVQ)
London College of Printing & Distributive Trades, UK, 1996
DIPLOMA IN PUBLIC RELATIONS DISTINCTION
London School of Public Relations, UK, 19921993
BA IN BUSINESS INFORMATION TECHNOLOGY & FRENCH
1ST CLASS HONS
London Guildhall University (final, intensive year
of degree course), UK, 19901991
DIPHE IN OFFICE INFORMATION TECHNOLOGY & FRENCH
DISTINCTION
University of Westminster, London, UK, 19881990
sales & marketing, copywriting, editing, proofreading, online marketing, yoga, horse-riding, travel, skiing, walking, film, arts, great books...
Freelancer of the Year (Finalist), 2006
Sub-Editing Team of the Year, 2001
Short Story Runner-Up, 1998