Henrik Torstensson

Business Development, Stardoll

Stockholm Area, Sweden

Current
  • Board Member at Videoplaza
  • VP Business Development at Stardoll
  • Blogger at Henrik Torstenssons Weblog
Past
  • Consultant, Speaker, Writer at Wipeout (Sole Proprietorship)
  • Affiliate Manager at TradeDoubler
  • Marketing at Ingo
  • Editor-in-Chief of Missil at Spray
Education
  • Stockholm School of Economics
Connections
282 connections
Industry
Internet
Websites

Henrik Torstensson’s Summary

I've worked with Internet and online media startup companies for 10 years. My goal is to spend my time with great people creating world-class services and companies.

Henrik Torstensson’s Specialties:

business development, product development, strategy for online media and Internet companies and services, market analysis


Henrik Torstensson’s Experience

  • Board Member

    Videoplaza

    (Internet industry)

    June 2008Present (2 months)

    VideoPlaza is an online video advertising startup based in Stockholm, Sweden. The company provides a stand-alone online video advertising solution.

    I'm a non-executive member of the board of directors.

  • VP Business Development

    Stardoll

    (Privately Held; 11-50 employees; Internet industry)

    December 2005Present (2 years 8 months)

    Stardoll is the world's largest web site targeted at teen & pre-teen girls (age 7-17) with over 19,000,000 registered members. At Stardoll users can create their own virtual doll to style and interact with or choose from the always growing collection of celebrity dolls and dress them up in virtual fashions.

    Things I get to work with: strategy, business development, business model/product design, project/product management, premium services, advertising (product integration and back-end), web analytics, business analysis.

  • Blogger

    Henrik Torstenssons Weblog

    (Internet industry)

    September 2002Present (5 years 11 months)

    My weblog has become one of the leading Swedish weblogs on the subjects of the Internet, online media and e-commerce. About 700 subscribers to the RSS feed and a few hundred daily web readers. Written in English from September 2007.

  • Consultant, Speaker, Writer

    Wipeout (Sole Proprietorship)

    (Sole Proprietorship; Myself Only; Internet industry)

    June 2003December 2006 (3 years 7 months)

    Clients included Match.com Nordic, Universum, Relevant Traffic, IDG/InternetWorld and First Publishing Group.

  • Affiliate Manager

    TradeDoubler

    (Public Company; 501-1000 employees; Internet industry)

    July 2000June 2002 (2 years)

    TradeDoubler is a Pan-European digital marketing company offering a range of performance-based marketing solutions. TradeDoubler's products and services provide companies with the tools and expertise to drive results online whether they are looking to generate sales or drive brand awareness. Headquartered in Sweden, the company boasts a unique European reach with local offices in 18 countries across Europe.

    I established and developed TradeDoubler's relationships with the leading online publishers in Sweden.

  • Marketing

    Ingo

    (Privately Held; 11-50 employees; Internet industry)

    June 1999March 2000 (10 months)

    Ingo was an e-commerce computer and video games retailer founded by Spray and Enlight.

    My responsibilites included being editor, online marketing (affiliate and partnerships), loyalty management, site design specification and web analytics.

  • Editor-in-Chief of Missil

    Spray

    (Privately Held; 51-200 employees; Online Media industry)

    May 1998February 1999 (10 months)

    I was founding Editor-in-Chief of the Missil gaming web site. Lead the development of the site's editorial mission and web site, established contact with industry publishers and distributors and built a network of freelance reviewers. In 12 months Missil was recognised as one of Sweden's two best gaming web sites and one of the best 100 web sites overall.


Henrik Torstensson’s Education

  • Stockholm School of Economics

    Masters of Science, Marketing, August 1998June 2006

    On leave 99/00, 00/01 and 01/02.


Additional Information

Henrik Torstensson’s Websites:

Henrik Torstensson’s Interests:

Internet, football (soccer), management, people, startups, politics, reading


Henrik Torstensson’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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