
Independent Public Relations, Communications and Writing Professional
Dallas/Fort Worth Area

Independent Public Relations, Communications and Writing Professional
Dallas/Fort Worth Area
Tori has practiced and refined her tactical and practical skills in a wide range of public relations and marketing positions. Her experience encompasses industries as diverse as healthcare, cosmetics, education, energy, biometrics and human resources. She also has extensive experience in the high-tech sector, where she has held senior positions in both the agency and corporate environments.
While at such public relations agencies as Publicis and Springbok Technologies, Tori's clients ranged from high-profile corporations like Nortel Networks and Nestle, to small start-ups in all sectors. Her past and current client roster includes other well-known names such as BT Americas, TXU Energy, the Dallas Independent School District, AT&T, Compaq-HP and Microsoft.
Throughout her career, Tori has developed and executed media relations and marketing campaigns, worked with industry analysts, organized special events and trade shows, written and designed marketing collateral materials, facilitated media training, and conducted new business development and strategic account planning. She is also an experienced professional writer, specializing in bylined articles, internal and external corporate communications, as well as blogs and other new media.
researching, writing and editing; media relations; blog and website content and maintenance; client coordination; internal and external corporate communication; new business development; good knowledge of Dreamweaver.
(Public Relations and Communications industry)
April 2009 — Present (8 months)
We are a Texas-based communications services firm specializing in public relations, writing, translating and interpreting in the Spanish, English and German languages. We have worked with organizations of all sizes around the world and maintain a global professional network.
(Public Relations and Communications industry)
2004 — Present (5 years )
Since 2004, I have provided seamless, integrated account support to The Harrell Group, a Dallas-based public relations agency. In this capacity, I have served as an account supervisor for Harrell Group clients such as the Dallas Independent School District, TXU Energy, Integrated Biometric Technology, CRM Studios, and more.
(Public Relations and Communications industry)
January 2002 — April 2009 (7 years 4 months)
Van Orden Communications (VOCOMM) was founded in Richardson, Texas, by public relations veteran Jim Van Orden and his wife, Grace (both now retired). In January 2002, I joined the business as vice president of media relations. During my tenure, I promoted the company, supported business development and, of course, provided public and media relations support to a wide variety of clients. When Jim and Grace retired, I took over the mantle of VOCOMM until my husband David and I decided to start our own company, MultiLingual Communications.
(Public Relations and Communications industry)
1998 — 2000 (2 years )
(Public Company; 51-200 employees; PUB; Public Relations and Communications industry)
December 1997 — December 1998 (1 year 1 month)
(Public Relations and Communications industry)
May 1997 — December 1997 (8 months)
MS , Applied Technology, Training and Development , 1997 — 1999
BS , Mass Communications , 1995 — 1997