Dror Shimshowitz

Current

• Lead Product Manager - AdSense for Search at Google
• Product Manager - Ads Quality at YouTube

Past

• Product Manager - Monetization at Google
• Product Marketing Manager at Google Checkout
• Independent Consultant at Dror Shimshowitz Corp. (Self-employed)

• Product Manager Intern at RealNetworks
• Business Development Manager at Capital One Financial
• Business Analyst at Dean & Company

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Education

• UC Berkeley, Haas School of Business
• Dartmouth College

Connections

500+ connections

Industry

Internet

Dror Shimshowitz’s Summary

Dror Shimshowitz’s Specialties:

coupons, e-commerce, payments, site monetization, search engine marketing (SEM), digital music, digital media, financial services, CRM, database marketing, analytical marketing, general management

Dror Shimshowitz’s Experience

• Lead Product Manager - AdSense for Search

  Google

  (Public Company; GOOG; Internet industry)

  January 2008 — Present (1 year 7 months)

  Lead AdSense for Search (AFS), a multi-billion dollar product that is Google's 2nd-largest business. AFS syndicates AdWords ads to search partners around the world, including AOL, Ask.com, ISPs and shopping sites. AFS also powers ads on various Google properties like YouTube, Product Search, Maps, and Image Search.

• Product Manager - Ads Quality

  YouTube

  (Internet industry)

  2008 — Present (1 year)

• Product Manager - Monetization

  Google

  (Public Company; GOOG; Internet industry)

  October 2006 — December 2007 (1 year 3 months)

  Led Coupons project, which allows users to print coupons from local businesses or load them onto supermarket club cards. Established relationships with all major CPG manufacturers' promotions departments and industry vendors for point-of-sale integration and clearinghouses.

• Product Marketing Manager

  Google Checkout

  (Public Company; 5001-10,000 employees; GOOG; Internet industry)

  July 2005 — December 2006 (1 year 6 months)

  Led consumer marketing and business development efforts for Google Checkout. Secured Google's first signficant consumer marketing budget for Checkout promotions. Negotiated, implemented and managed co-marketing partnership with Citibank.

• Independent Consultant

  Dror Shimshowitz Corp. (Self-employed)

  (Self-Employed; Myself Only; Marketing and Advertising industry)

  May 2001 — May 2005 (4 years 1 month)

  Direct and partner-marketing consultancy. Select projects include:
  • Sourced, negotiated, and monitored content distribution and co-marketing deals for Live365.com with digital consumer electronics manufacturers
  · Co-wrote business plan for online relationship-marketing company resulting in $4M investment (“B round”) led by U.S. Venture Partners
  · Advised Visa International on digital entertainment and mobile markets
  · Led cross-functional team linking nationwide network of auto dealerships with PeopleFirst.com (largest online auto-finance company)
  · Benchmarked competitor cross-selling programs for Capital One Financial
  · Developed reselling program for real estate financial software company
  · Expanded partner distribution program for Six Degrees Records by 200%

• Product Manager Intern

  RealNetworks

  (Public Company; 501-1000 employees; RNWK; Online Media industry)

  June 2004 — August 2004 (3 months)

  -On team of 3, developed MRD to completely overhaul Internet radio service; benchmarked competitors' user interfaces, features and programming
  -Initiated and negotiated radio programming partnership with music label
  -Created RSS syndication, search engine optimization and blogging strategies for RollingStone.com to drive site traffic and e-commerce

• Business Development Manager

  Capital One Financial

  (Public Company; 10,001 or more employees; COF; Financial Services industry)

  August 1998 — February 2001 (2 years 7 months)

• Business Analyst

  Dean & Company

  (Online Media industry)

  1996 — 1998 (2 years)

Dror Shimshowitz’s Education

• UC Berkeley, Haas School of Business

  MBA , consumer technology marketing , August 2003 — May 2005

  Activities and Societies:

  Advised mobile carrier on next-generation music strategy
  Co-founder of Berkeley Digital Media & Entertainment Club
  Business Plan Competition - VP of Events & Workshops
  Career coach

• Dartmouth College

  BA , Government , September 1992 — June 1996

  Study-abroad semesters at Oxford University and University of Granada (Spain)

  Activities and Societies:

  Phi Beta Kappa, Magna Cum Laude
  Co-President of Older and Wiser