Creative Director / Designer
Dallas/Fort Worth Area
Creative Director / Designer
Dallas/Fort Worth Area
Hi I'm Tom.
I'm an award winning Creative Director with backgrounds rooted in Art Direction, Design and Photography. I'm passionate about typography, conceptual messaging, and above all–strategic thinking.
"Know a little about a lot, rather than a lot about little." This philosophy has rewarded me with an array of creative experience in numerous industries including: Advertising, Fashion Marketing, Publishing, Promotions and Photography. My range of experience makes blurring lines between communication mediums a natural part of my process.
My understanding of true communication integration, combined with passion for the craft, give me a colossal edge that's tough to match!
Art Direction, Design, Photography, Sales, Promotions, Publishing, Journalism, Marketing Strategy, Automotive Marketing
(Design industry)
2005 — Present (4 years )
Clients included: Belk Department Stores, Cheil Worldwide, Samsung Mobile, Brookshire’s Grocery Stores, Maui Nix Surf Shops, Corder Phillips Advertising, Concentric Marketing, PAS Magazine, Primedia, Studio 318, Del Frisco's, 360 West Magazine and Hard Rock Hotels. Art Direction in Print, Web, Broadcast, and Non-Traditional mediums. Focus greatly on consumer lifestyle, ad agency, fashion, publication and automotive clients.
(Privately Held; Marketing and Advertising industry)
April 2009 — September 2009 (6 months)
Lead team of Art Directors, Designers and Copywriters in traditional
ad/branding campaigns integrated with guerilla, viral, and multimedia elements. Clients: La Quinta Hotels, Visa, Superbowl XLIV and M.G. Herring Group. In my time there I successfully rebranded the agency, concepted and developed the most notable multi-tiered integrated direct campaign in La Quinta’s history (over 75% return), evolved The MG Herring Group brand (no other agency was able in 20 years), developed the complete rebranding of a soon to be announced hotel chain.
(Privately Held; 51-200 employees; Publishing industry)
August 2008 — November 2008 (4 months)
As Creative Services Director I created and/or oversaw all creative projects on the Advertising, Marketing, Circulation, and Self Promotion side of the company. Responsibilities include translating marketing objectives into creative strategies, managing creative projects from concept to completion, and directing/mentoring the creative team in the production of all advertising and marketing materials.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
2007 — 2007 (less than a year)
• Graphic Design and Art Direction for major clients such as
Verbatim, Sterling Trucks, Detroit Diesel, and Thomas Built
School Buses.
(Publishing industry)
2005 — 2007 (2 years )
• Developed cover concept for the national print publications.
• My photography and articles were published monthly from April 2005 through January 2007 including cover shots.
(Public Company; 5001-10,000 employees; Hospitality industry)
2006 — 2006 (less than a year)
• Oversaw all In House Creative
• Public Relations Liaison
• Promotions (Promoted Velvet Sessions monthly concerts with major bands.)
(Privately Held; 1-10 employees; Automotive industry)
2003 — 2006 (3 years )
• Oversaw all creative content including concept, design,
photography, copy and implementation.
• Marketed site since it’s open. Now averages over 114,000
unique visits monthly with recurring advertisers.
• Developed public relations partnerships with Pepsi, Valvoline, Dunlop Tires, and other major companies.
A.S. , Computer Graphics and Design , 2003 — 2005
2008 American Advertising Federation Charlotte ADDY’s
• Silver ADDY Award - “hiimtom.com”
2007 American Advertising Federation Charlotte ADDY’s
• Silver ADDY Award - “RazzlesNightclub.com”
2006 American Advertising Federation District Four ADDY’s
• Best of Show Professional - “Rain Supper Club”
• Best of Print Professional - “Rain Supper Club”
• Best of Show Student - “Enjuku Racing CD-Rom”
• Gold ADDY Award - “Rain Supper Club”
• Gold Student ADDY Award - “Enjuku Racing CD-Rom”
• Silver ADDY Award - “DIALD Magazine Cover”
• Silver Student ADDY Award - “RSR Pro Drift Challenge”
2005 American Advertising Federation District Four ADDY’s
• Best of Show Student - “Speedo”
• Gold Student ADDY Award - “Maui Nix”
• Gold Student ADDY Award - “Guess”
• Gold Student ADDY Award - “DJ Mia”
• Gold Student ADDY Award - “Speedo”
• Silver Student ADDY Award - “Generation Import”