Web analytics and product management at Techweb/United Business Media
Buffalo/Niagara, New York Area
- Current
-
- Vice president, web analytics at TechWeb, United Business Media
- Past
-
- Editor in chief; director, advanced content development at CMP Media/United Business Media
- Board Member at InfoTech Niagara (non-profit trade association)
- Editor at CMP
- Education
-
- Saint Bonaventure University
- Connections
-
191
connections
- Industry
- Online Media
- Websites
Tom Smith’s Summary
I manage web analytics for Techweb, a business unit of United Business Media (based in the UK). I'm responsible for ensuring highest possible online performance in the various elements that make up our web business: editorial, sales, and performance marketing. I'm also responsible for product management of many of our sites, product launches and user-facing web applications. One example includes managing and deploying mobile-friendly versions of web sites. I previously worked as a writer, editor and content manager, with a sole focus on the web since 2001.
