
Content Planner at MediaCom Beyond Advertising
London, United Kingdom

Content Planner at MediaCom Beyond Advertising
London, United Kingdom
social media, blogs and micromedia, emergent technologies, project management, buzz monitoring and evisibility, screen design, rich media, mobile innovation, gaming, paid and organic seeding, user journey, ecommerce, alternative buying models,
(Public Company; Marketing and Advertising industry)
June 2009 — Present (6 months)
As a member of MediaCom Beyond Advertising as a whole, I am focused on the manufacture, distribution and evaluation of content on any platform for clients including GSK, Shell, Universal, The Metropolitan Police, Wrigley and Volkswagen.
As a member of the Emerging Platforms and Technologies team I deconstruct, assess and disseminate best practice in the application of new media technologies for advertising purposes across all of MediaCom's clients.
(Public Company; Marketing and Advertising industry)
May 2009 — June 2009 (2 months)
Content development and distribution across a range of Online media.
Assessment of new media technologies for advertising purposes.
(Public Company; Marketing and Advertising industry)
July 2008 — May 2009 (11 months)
Digital media planning and buying across:
T-Mobile; IKEA; Bose; Brita; Snickers; Skittles; M&M's; Revels; NHS.
Other areas of operation:
Everyday campaign management; data insight and analysis; acting as support to Digital Media Manager.
(Public Company; Marketing and Advertising industry)
January 2008 — July 2008 (7 months)
Assistant to Senior Planner/Buyer on digital advertising campaigns for T-Mobile; Emirates; Brita; Bose; Masterfoods; IKEA and Cancer Research.
(Privately Held; 5001-10,000 employees; Food & Beverages industry)
May 2002 — February 2008 (5 years 10 months)
Busy shift-work in a fast-paced industry.
1st Class BA (hons) , Communication, Media & Culture , 2003 — 2007
digital advertising, creativity, sushi, Japanese language, product design, electronic music, emerging tech, the Mobile space, console & casual gaming, advergaming, animation, television, film production, cinema, comic books, pop culture, mixology, live music, digital photography, gadgets & toys, drawing, graphic design, internet culture, connectivity, social networking, great restaurants, interesting bars, new things, new thinking
The Speight Award (2007) for my dissertation "Assessing an Augmented Future: What is Augmented Reality, What are its Potential Applications in the Entertainment Industry, and What Will its Emergence Mean for the User in Society?"
Best Student Award (2007) on the degree course "Communication, Media & Culture".