Information Technology and Services Marketing Professional
Greater Minneapolis-St. Paul Area
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Tom Pick’s Summary
As an independent consultant and through B2B technology marketing firm KC Associates, Tom helps clients increase their visibility, credibility, and business success online. His expertise in SEO, search marketing, social media, content marketing and interactive PR has helped clients ranging from single-person businesses to $1 billion+ corporations. A few recent success stories:
* He helped a large office products company grow organic search traffic six-fold, quadruple total website traffic, and increase online lead generation by 150% over two years.
* He helped the president of a small sales management training company become a widely-known figure in social media, capture the #1 Google search spot, and develop a highly productive online lead generation system.
* An IT management software client doubled its revenue for three straight years. Yes, even in 2009.
His award-winning WebMarketCentral blog covers B2B lead generation, social media, interactive PR, SEO and search engine marketing. He's been named one of the 50 most influential B2B marketing thought leaders, written numerous articles on web marketing and social networking for various publications, and presented at blogging and social media conferences. He's also an advisor to FYIndOut.com, a B2B-focused social media site, and B2BMarketingZone.com, a portal site for B2B blogs.
Prior to joining KC Associates in 2006, Tom served in technology marketing leadership roles with supply-chain outsourcer Zomax, ERP vendor SoftBrands, and digital prepress supplier Printware. His work has been recognized with industry awards in website development, online/interactive marketing and PR, as well as blogging. He has an MBA from the University of Minnesota and a bachelor's degree in engineering from St. Cloud State University.
