Tom Martin
Digital Strategy Advisor | Social Media | Email Marketing | Mobile Marketing | | Content Marketing | Keynote Speaker
- Location
- Greater New Orleans Area
- Industry
- Marketing and Advertising
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Tom Martin's Overview
- Current
- Past
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- President | Digital Strategy Advisor | Social Media Marketing | Mobile Marketing | Content Marketing at Zehnder Communications
- Founder | Brand Strategy | Content Marketing | Integrated Marketing at Brandmarken Communications
- Vice President at Peter Mayer Advertising
- Vice President/Biz Dev at Peter A. Mayer Advertising
- Account Executive at Temerlin McClain
- Education
-
- The University of Texas at Austin
- Recommendations
-
7 people have recommended Tom
- Connections
-
500+ connections
- Websites
Tom Martin's Summary
I help companies learn how to monitor, create and engage in digital conversations. When I'm not doing that I write for Advertising Age Magazine. You can find my articles at http://budurl.com/AdAgeLinkedIn
I've spent almost 20 years helping companies understand their consumer and use new technology and communication channels to reach that consumer.
I was digital fluent before it was cool and spend a good portion of each day staying current and trying to look around the corner to see what will be the next big thing. I find it helps my clients stay ahead of the competition.
Specialties
Marketing, branding, advertising strategy. Social Media strategist helping companies enter and leverage the social media space for better customer service and relationships.
Tom Martin's Experience
Founder
Converse Digital | Digital Strategy Advisers | Social Media | Email Marketing | Mobile Marketing
Privately Held; 1-10 employees; Marketing and Advertising industry
May 2010 – Present (2 years 1 month) Greater New Orleans Area
Converse Digital - Digital Strategy Advisers
We ensure that our clients are never caught off guard or blindsided by the constant disruption caused by digital technologies.
We provide advice and counsel to aid our clients in both understanding and leveraging digital technologies and platforms including email marketing, social media marketing, content marketing and mobile marketing.
President | Digital Strategy Advisor | Social Media Marketing | Mobile Marketing | Content Marketing
Zehnder Communications
Privately Held; 51-200 employees; Marketing and Advertising industry
2006 – May 2010 (4 years)
Created agency's digital effort and oversaw digital strategy development, social media marketing and strategy, and led digital R&D.
Our most highly acclaimed digital R&D effort was the two year Mardi Gras project where we tested (in real world conditions) the ability of social media to alter the brand perception of Mardi Gras - from "girls gone wild" to "family friendly fun."
You can read about that case study at http://tommartin.typepad.com/positive_disruption/2010/02/tom_martin_social_media_strategy_can-reality-change-perception.html
Vice President
Peter Mayer Advertising
Privately Held; 51-200 employees; Marketing and Advertising industry
1994 – 2002 (8 years)
Vice President/Biz Dev
Peter A. Mayer Advertising
Privately Held; 51-200 employees; Marketing and Advertising industry
1994 – 2001 (7 years)
Account Executive
Temerlin McClain
Public Company; 201-500 employees; Marketing and Advertising industry
1992 – 1994 (2 years)
Tom Martin's Skills & Expertise
- Social Media Marketing
- Content Marketing
- Mobile Marketing
- Creative Strategy
- Social Media
- Creative Development
- Social Marketing
- Writing
- Social Media Strategist
- Digital Strategy
- Digital Communication Strategy
- Digital Marketing
- Social Media Integration
- Social Media Consulting
- Digital
- Keynote
- Keynote Speaker
- Marketing Strategy
- B2B Marketing Strategy
- B2B Marketing
Tom Martin's Education
The University of Texas at Austin
BS Advertising, Communications
1987 – 1992
Tom Martin's Additional Information
- Websites:
- Interests:
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Digital Strategy, email marketing, Social Media, Social Media Keynote Speaking, Marketing, Advertising, Mobile Marketing, Social Media Workshops, Social Media Training, Mobile Marketing Workshops, Mobile Marketing Training, Social Media Marketing, camping, reading, technology, learning
- Groups and Associations:
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American Marketing Association
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- Honors and Awards:
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Advertising Executive of the Year 2008
International Communicator of the year 2010
Contact Tom for:
- consulting offers
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
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