Tom Hewitson
Digital Editor (Destinations) at Lonely Planet
- Location
- London, United Kingdom
- Industry
- Online Media
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Tom Hewitson's Overview
- Current
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- Digital Editor (Destinations) at Lonely Planet
- Journalist, Sub-editor, Proof-reader, Copywriter, Web designer at Freelance
- Editor at Charlton Publishing - Government Magazine
- Web Designer and Copywriter at Freelance
- Past
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- Digital Consultant at Phnom Penh Post
- Digital Optimization Executive at Telegraph Media Group
- Publisher and Founding Editor at The Vibe
- Chair at University Radio Falmer
- Education
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- City University London
- University of Sussex
- Recommendations
-
3 people have recommended Tom
- Connections
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140 connections
- Websites
Tom Hewitson's Summary
Specialties
Copywriting, Proof Reading, Sub Editing, Researching, Search Engine Optimization, Social Media Optimization, Conversion Rate Optimization
Tom Hewitson's Experience
Digital Editor (Destinations)
Lonely Planet
Privately Held; 201-500 employees; Publishing industry
March 2012 – Present (3 months) London, United Kingdom
Journalist, Sub-editor, Proof-reader, Copywriter, Web designer
Freelance
2011 – Present (1 year)
Researching and writing articles from scratch on a variety of subjects from the murder of an infamous Australian businessman to exploring Bangkok in a tuk-tuk.
Proofing and subbing promotional materials for companies, annual reports for NGOs and copy for websites.
I also developed programming skills to produce high spec websites for corporate clients.
Started doing this for a bit of extra pocket money whilst backpacking around the world but happy to keep at it until I find something more permanent.
Editor
Charlton Publishing - Government Magazine
September 2011 – Present (9 months) Sydney Area, Australia
Sub-editing articles, deciding flat plan, liaising with designers. Expanded on my political and economic knowledge to become familiar with specialized writing on the impacts of various government policies. Work with Publisher to ensure magazine is delivered to deadline.
Digital Consultant
Phnom Penh Post
Privately Held; 201-500 employees; Newspapers industry
April 2011 – May 2011 (2 months)
Co-ordinated with a large variety of staff including the News Editor, Picture Editor and bloggers to commission content. Had final responsibility for content on website and therefore used editorial judgment in the selection and positioning of stories as well as editing content to fit web style and SEO considerations.
Worked with Webmaster and Business Development Manager to tackle a series of technical and production difficulties and to increase the importance of the online product within the business.
Specific skills used during this project included editorial judgment, networking and persuading, management of human resources, dealing with external contractors, training internal staff, front and back end programming to repair online photo gallery application and CMS management.
Digital Optimization Executive
Telegraph Media Group
Privately Held; 501-1000 employees; Newspapers industry
March 2010 – November 2010 (9 months)
Responsible for ordering of promotional content on home page and throughout the site and for ensuring promotional and commercial material met required standards before publication online.
Looked at ways to increase yields and conversions for the various ecommerce properties owned by the Telegraph through a blend of SEO, user journey mapping, Conversion Rate Optimization and UX.
Specific skills used included becoming highly adept with a professional CMS, working to tight deadlines, working with both editorial and commercial departments to ensure cohesive output, strong analytical and problem solving skills and the collection and interpretation of large amounts of data.
Publisher and Founding Editor
The Vibe
Privately Held; 51-200 employees; Newspapers industry
2009 – 2010 (1 year)
I originally set up The Vibe in 2009 as a space for young people interested in politics to come together and discuss and debate the issues of the day.
Since then the site has grown in remit to provide comprehensive current affairs and cultural coverage aimed squarely at high achieving young professionals working in the NGO, Political and Media sectors.
The Vibe was recently listed as one of the ten best independent political blogs in the UK by Total Politics Magazine (the lifestyle magazine for Members of Parliament).
Chair
University Radio Falmer
2006 – 2007 (1 year)
I worked with stakeholders within the University, URF and the Student Union to raise several thousand pounds for a complete renovation of the station including the creation of a new production space where pre-recorded programming could be created.
I also worked in conjunction with the other members of the executive committee to streamline the governance of the station and re-assign responsibilities to negate the paralysis caused by political infighting.
Worked with the head of content to set up specific teams responsible for creating news, spoken content and selecting music playlists to ensure a consistent, professional level across all output.
Tom Hewitson's Education
City University London
Masters in Political Journalism, Writing and Editing, TV Presenting and Production, Working with opinion polls, Political Campaigning
2009 – 2010
University of Sussex
Politics and Economics, Political Corruption, European Union, International Trade, Behavioural Economics
2005 – 2008
Activities and Societies: Raising and Giving, Student Union Council Member, Student Representative, LGBT Campaigns Officer
Tom Hewitson's Additional Information
- Websites:
- Interests:
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Anything to do with online content, from new ways of storytelling to monetization.
- Groups and Associations:
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