Tom Biro

Current

Vice President at Allison & Partners

Past

Sr. Director, Communications at MTV Networks
Vice President, Digital Media at MWW Group
Sr. Director, New Media Strategies at MWW Group

Freelance Writer / Blogger at The Media Drop / AdJab.com (Self-employed)
Marketing Manager at Deutsche Telekom
Communications Manager at American Express Company
Sr. Marketing Analyst at American Express Company
Financial Analyst at Meridian Health
Accounting Clerk / IT Assistant at Giordano, Halleran & Ciesla

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6 more...

Education

Monmouth University
Matawan Regional High School

Recommended

9 people have recommended Tom

Connections

500+ connections

Industry

Public Relations and Communications

Websites

Tom Biro’s Summary

Tom Biro’s Specialties:

Writing, Marketing, Public Speaking, Finance, Accounting, Investing, Computers, Internet Technology, Mobile Technology, Brand Management, Budget Management, Public Relations, Strategy, Digital Media

Tom Biro’s Experience

Vice President

Allison & Partners

(Privately Held; Public Relations and Communications industry)

October 2009 — Present (3 months)

Tom manages Allison & Partners' agency presence and activities in Seattle and the Pacific Northwest. He provides senior counsel to agency teams in multiple areas, with a specialization in building and integrating digital/social media strategies into campaigns and client programs.
Sr. Director, Communications

MTV Networks

(Public Company; 10,001 or more employees; VIA; Entertainment industry)

July 2008 — October 2009 (1 year 4 months)

As a senior director of communications at MTV, my responsibilities include the management of MTV’s day to day communications operations. Specific areas include businesses such as ad sales, music efforts across various entities, and heavy involvement with MTV’s digital initiatives, corporate relations and coordination with parent groups MTV Networks and Viacom. Additionally, I will be working with the communications teams to develop internal communications for senior leadership and high-level, long term communications plans along with supporting positioning, talking points, Q&As.
Vice President, Digital Media

MWW Group

(Public Company; 201-500 employees; IPG; Public Relations and Communications industry)

August 2007 — July 2008 (1 year )

As vice president of digital media at MWW Group, I'm leading a team of social media experts with public relations backgrounds to execute campaigns that enhance and build relationships within the online arena for our clients. Additionally, we're tasked with improving the education of our staff, clients and key constituents on how social media impacts the public relations community.
Sr. Director, New Media Strategies

MWW Group

(Public Company; 51-200 employees; ipg; Online Media industry)

August 2005 — August 2007 (2 years 1 month)

Development and use of blogs, wiki, podcasts, and other new media strategies and tactics for both clients of MWW and the firm itself. Working to take the fear off of dealing with bloggers as an agency and recognizing the value of blogs as a media channel for clients.
Freelance Writer / Blogger
The Media Drop / AdJab.com (Self-employed)

(Self-Employed; Myself Only; Online Media industry)

June 2005 — August 2005 (3 months)

As of June 2005, I'm currently shopping my skills in multiple directions, including on/offline journalism and advertising/marketing. Concurrently, I am expanding my writing efforts at The Media Drop and AdJab.com to other Weblogs, Inc. blogs such as Cinematical and TVSquad. I'm interested in all things media-related, from broadcast to print, online to outdoor. Obviously, the emergence of "new media" such as citizens' journalism and weblog networks are a focus of my writing, but radio ads and billboards still whet my appetite.
Marketing Manager

Deutsche Telekom

(Public Company; 10,001 or more employees; DT; Telecommunications industry)

January 2003 — June 2005 (2 years 6 months)

Responsibilities include public/analyst relations, some editorial writing, internal communication including sales success stories and PR roundups, event coordination.
Communications Manager

American Express Company

(Public Company; 10,001 or more employees; AXP; Marketing and Advertising industry)

May 2002 — December 2002 (8 months)

Internal Merchandising of marketing results, budget management, media buyer, direct project support to VP, coordination of year-end budget/project planning.
Sr. Marketing Analyst

American Express Company

(Public Company; 10,001 or more employees; AXP; Marketing and Advertising industry)

July 2000 — April 2002 (1 year 10 months)

Assisting with planning and execution of a National marketing program targeting the top 25+ U.S. markets, including - printing and distribution of merchant sell-in materials, overseeing the distribution of Gift-with-Purchase items, media planning/buying, creative agency management/coordination.
Financial Analyst

Meridian Health

(Non-Profit; 5001-10,000 employees; Hospital & Health Care industry)

September 1998 — November 1999 (1 year 3 months)

As a financial analyst, I worked in the Corporate Finance department and was responsible for rolling monthly P&Ls for various MH departments and organizations. Additionally, we did periodic feasibility studies on new buildings, grounds, and equipment and worked with the four member hospitals on a single-chargecode system to replace the previous four.
Accounting Clerk / IT Assistant

Giordano, Halleran & Ciesla

(Privately Held; 51-200 employees; Law Practice industry)

1997 — 1998 (1 year )

Tom Biro’s Education

Monmouth University

BA , Business Administration - Management , September 1993 — May 1998

Activities and Societies:

1997-98: Sportswriter, covering Ice Hawks hockey team
Matawan Regional High School