
VP Marketing at Entrust
Dallas/Fort Worth Area

VP Marketing at Entrust
Dallas/Fort Worth Area
Proven track record of leading teams that grow revenue and profit, in technology startups and Fortune 100 companies. An analytical, strategic-thinking, hands-on leader with a reputation for creating and executing business plans that drive results. Exemplary communicator and collaborator -- consistently recognized for forging strong relationships, both internally with R&D, finance, operations and sales teams, and externally with partners and customers. Confident, articulate and persuasive. MBA from top B-school.
Corporate and product strategy, brand strategy, product positioning, product marketing, product management, market research, new product development, eBusiness, alliance and partner development, marketing & sales communications, direct marketing, CRM (customer acquisition and management), interactive advertising, viral marketing, search marketing (natural / SEO and pay-per-click / PPC)
Industry Experience:
B2B, Industrial, Med Device, Telecom, Internet, Software, Financial Services
(Public Company; 201-500 employees; ENTU; Computer Software industry)
October 2007 — Present (1 year)
(Public Company; 201-500 employees; ENTU; Computer Software industry)
July 2001 — January 2006 (4 years 7 months)
Led a team of 8 direct and 6 dotted-line reports with a multi-million dollar budget for all corporate marketing, solutions marketing, vertical marketing and tactical execution.
(Privately Held; 51-200 employees; Internet industry)
February 2000 — December 2000 (11 months)
Led marketing strategy and product commercialization.
(Public Company; 10,001 or more employees; S; Telecommunications industry)
September 1998 — January 2000 (1 year 5 months)
Advanced Sprint’s eBusiness strategy by securing strategic alliances and developing new products.
(Public Company; 10,001 or more employees; PFE; Medical Devices industry)
June 1996 — September 1998 (2 years 4 months)
Managed a $100 million line of angioplasty catheters and stents with full P&L responsibility.
(Public Company; 10,001 or more employees; MMM; Chemicals industry)
June 1992 — June 1996 (4 years 1 month)
Medical Device Division: Managed a $35 million line of intravenous pumps and disposable tubing sets on a global basis.
Strategic Planning & Research Division: Conducted market research and consulting engagements for numerous 3M divisions including skin care, film, abrasives, data storage, digital graphics and medical products.
(Public Company; 10,001 or more employees; Banking industry)
June 1987 — August 1990 (3 years 3 months)
Directed a team of product specialists at Philadelphia National Bank in the consultative sale of financial products (lending, cash mgt., investment bank, international, capital markets) to corporate customers.
MBA, Marketing, 1990 — 1992
BS, Business - Finance, 1983 — 1987
1979 — 1983
American Marketing Association
Business Marketing Association
DFW Metroplex Technology Business Council