Tina Poe

Tina Poe

Illustrator at TinaPoe.com

Austin, Texas Area

Current
  • Local Team Lead, Designer at Dell
  • Art Director at Creative Bees Design Studio
  • Illustrator at TinaPoe.com
Past
  • Junior Art Director at Performance Edge Journal
  • Graphic Designer at NetQoS, Inc.
  • Product Designer at Pilgrim Imports, Inc.
Education
  • Milwaukee Institute of Art and Design
Connections
255 connections
Industry
Marketing and Advertising

Tina Poe’s Summary

Art director and illustrator with experience in tight-deadlines, quick turn-a-rounds and fast-paced team environments. Knowledge of brand management and brand guidelines. Motivated and creative from a traditional art background, setting clients and teams apart from their competition.

Tina Poe’s Specialties:

Design and development using the latest industry software such as Photoshop, Illustrator, Dreamweaver, and InDesign, for print, web, and interactive user experience. While writing XHTML, CSS, XML, and editing JavaScript and PHP.


Tina Poe’s Experience

  • Local Team Lead, Designer

    Dell

    (Public Company; DELL; Information Technology and Services industry)

    March 2009Present (9 months)

    Lead the Austin, TX team of 3 designers in Product Launch Design for Dell.com.

    - Act as local art director, ramp up new hires, main local contact point for other departments
    - Design product launch material for Dell.com including banners, product imagery, product web pages, landing pages, research competitors, branding and moodboards for new product lines

  • Art Director

    Creative Bees Design Studio

    (Marketing and Advertising industry)

    July 2005Present (4 years 5 months)

    Principal art director creating problem solving, visual concepts and ideation for a variety of clients.

    Recent clients:

    Pluck Corporation 12/2008 - present
    Rebranding the company, managing and writing branding guidelines, corporate website design, customer communications, events, and design for all marketing programs.

    Carol Ann's Home Assisted Living 01/2009
    Created branding guidelines, logo design, corporate website design, website development, and content development.

    Solarwinds 12/2008
    Designed digital and print advertising for an international trade show.

    Saving Our Planet Engineering Consultants 09/2008
    Created and managed company branding, designed and developed corporate website on a content management system.

    BreakingPoint Systems 09/2008 - 11/2008
    Designed corporate collateral, customer newsletters, Twitter background design, and landing page development.

  • Illustrator

    TinaPoe.com

    (Publishing industry)

    June 2004Present (5 years 6 months)

    Creative conceptual illustrations for books, magazines, editorials, product packaging, posters, identity, and music.

  • Portrait Artist

    Red Tie Studios™

    (Partnership; Arts and Crafts industry)

    May 2004Present (5 years 7 months)

    Founding partner of Red Tie Studios™, providing uniquely illustrated portraits. Manages the identity and branding, designed and developed the website and blog, manages advertising campaigns, and all marketing programs. Creates portraits commissioned by clients.

  • Junior Art Director

    Performance Edge Journal

    (Computer Networking industry)

    October 2006August 2008 (1 year 11 months)

    Brand development, managed photo selection and photo editing, created editorial illustrations, designed advertisements, designed the layout, and print production for the publication, as well as the design of promotional and marketing material.

  • Graphic Designer

    NetQoS, Inc.

    (Privately Held; Computer Software industry)

    July 2006August 2008 (2 years 2 months)

    Managed the corporate brand, identity guidelines, design and production of marketing programs such as; print and online advertisements, design and development of websites, microsites, HTML emails, and landing pages, designed collateral software interfaces, extensive experience designing environmental large format trade show and event graphics. Also managed the creation of custom illustrations, icons, information diagrams and photo editing.

  • Product Designer

    Pilgrim Imports, Inc.

    (Privately Held; 11-50 employees; Apparel & Fashion industry)

    20052006 (1 year )

    Designed jewelry, gifts, and greeting cards in pre-production, created plans for materials used and methods assembled for factory use. Designed and produced trade show graphics and direct mail pieces for marketing.


Tina Poe’s Education

  • Milwaukee Institute of Art and Design

    Bachelor of Fine Arts , Illustration , 20022006

    Graduated with Dean's Honors, concentration in Communication Design


Additional Information

Tina Poe’s Honors:

- Three time 2007 MarCom Awards winner with Platinum, Gold, and Honorable Mention for exceptionally designed campaigns in NetQoS marketing material

- 2007 MarketingSherpa Viral Marketing Hall of Fame, designed and created the video interface and marketing material for the viral campaign "Netcosm"


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